Motivation Presentation 08092011

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    Objective

    The purpose of this presentation is to facilitate a

    discussion environment where best practices andcases are evaluated whether they can be applied

    to ITC.

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    Agenda

    Definition of Motivation

    Need Theories

    Process TheoriesReinforcement Theories

    Conclusion

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    Agenda

    Definition of Motivation

    Need Theories

    Process TheoriesReinforcement Theories

    Conclusion

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    Motivation

    thatleads to

    thatresults inMotivation

    is the

    psychological

    process

    Choice of

    behavior

    Some level

    of job

    performance

    The Motivation-Behavior-Job Performance Sequence

    Motivation is a psychological process that causes

    the arousal, direction, and persistence of

    voluntary actions that are goal directed

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    Types of Motivation Theories

    Need Theories Maslows hierarchy of needs

    Alderfer's ERG theory

    Herzberg's two-factor theory

    McClelland`s acquired needs theory

    Process Theories Expectancy Theory

    Goal Setting Theory

    Reinforcement Theories

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    Agenda

    Definition of Motivation

    Need Theories

    Process TheoriesReinforcement Theories

    Conclusion

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    Need Theories Outline

    Four prominent need theories:

    Maslows hierarchy of needs

    Alderfer's ERG theory

    Herzberg's two-factor theory McClleland`s acquired needs theory

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    Maslows Hierarchy of Needs

    Holds that the five needsexist in a strict hierarchy ofprepotency such that a need

    at one level doesn't becomeactivated until the nextlower-level need is satisfied

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    Maslows Hierarchy of Needs

    Needs Description Example

    Self-

    actualization

    Realize ones full

    potential

    Creative and challenging work

    Participation in decision making

    Job flexibility and autonomy

    Esteem Feel good about

    one-self

    Responsibility of an important job

    Promotion to a higher status job

    Praise and recognition from boss

    Belongingness Social

    interaction, love

    Friendly co-workers

    Interaction with customers

    Pleasant supervisor

    Safety Security, stability Safe working conditions, health insurance

    Physiological Food, water,

    shelter

    Basic pay level to buy items

    Reasonable working hours

    Lowest-levelneeds

    Highest-levelneeds

    lf d h

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    Alfeders ERG Theory

    Safety

    Physiological needsExistence

    Social Needs

    Internal Esteem NeedsRelatedness External Esteem Needs

    Self ActualizationGrowth

    lf d h

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    Alfeders ERG Theory

    Existence

    Relatedness

    Growth

    Frustration/Regression

    Satisfaction/Progression

    Satisfaction/Strengthening

    As lower needs become satisfied, a person seeks to satisfy higher needs A person can be motivated by needs at more than one level at the sametime

    When people experience need frustration they will focus on satisfying theneeds at the next-lowest level (Frustration Regression Principle)

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    What is important for you at work?

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    Herzberg's Two-Factor Theory

    Hygiene Factors

    Company policies

    Quality of supervision

    Relations with others

    Personal life

    Rate of pay

    Job security

    Working conditions

    Motivational Factors

    Achievement

    Career advancement

    Personal growth

    Job interest

    Recognition

    Responsibility

    Satisfaction No satisfaction

    No dissatisfaction Dissatisfaction

    Hygiene Factors

    Motivators

    M Cl ll d` A i d N d Th

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    McClelland`s Acquired-Needs Theory

    David McClelland proposes that people acquire needs through their life

    experiences.

    Achievement

    Power

    Affiliation

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    Agenda

    Definition of Motivation

    Need Theories

    Process TheoriesReinforcement Theories

    Conclusion

    P Th i O tli

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    Process Theories Outline

    Two prominent need theories:

    Expectancy Theory

    Goal Setting Theory

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    How Expectancy Theory Works?

    Expectancy

    Effort - Performance Link

    E=0

    No matter how much effort

    you put in, probably not possible

    to memorise the text in 24 hours

    Instrumentality

    Performance - Rewards Link

    I=0

    Your supervisor does not look

    like someone who has 10000$

    Valence

    Rewards - Personal Goals Link

    V=1

    There are a lot of wonderful things

    you could do with 10000$

    Your supervisor offered you 10000$ to memorize a textbook by tomorrow morning

    Conclusion: Though you value the reward, you will not be motivated to do the task

    G l S tti Th

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    Goal Setting Theory

    Focuses on motivating workers to contribute their inputs to their jobs andorganizations. Considers how managers can ensure that workers focus their

    inputs in the direction of high performance and the achievement oforganizational goals.

    Choice: Goals narrow attention and direct efforts to goal-relevantactivities, and away from perceived undesirable and goal-irrelevant

    actions.

    Effort: Goals can lead to more effort; for example, if one typicallyproduces 4 units an hour, and has the goal of producing 6, one maywork more intensely than one would otherwise in order to reach thegoal.

    Persistence: An individual becomes more prone to work throughsetbacks if pursuing a goal.

    Cognition: Goals can lead an individual to develop cognitive strategies

    to change their behavior.

    G l S tti Th

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    Goal Setting Theory

    GoalsSpecificDifficult

    Accepted

    Effects on PersonDirects attention

    EnergisesEncourages persistency

    New strategies developed

    Feedback

    Performancerelated to cognition

    d

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    Agenda

    Definition of Motivation

    Need Theories

    Process TheoriesReinforcement Theories

    Conclusion

    R i f t

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    Reinforcement

    R i f t Th M d l

    http://motivation%20videos/Terry%20Tate%20Office%20Linebacker.flv
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    Reinforcement Theory Model

    Operant conditioning influences behavior by controlling its

    consequences.

    Positive reinforcement connects desirable behavior with pleasantconsequences.

    Punishment connects undesirable behavior with unpleasant

    consequences.

    The law of effect states that behavior followed by a pleasant consequence is likelyto be repeated; behavior followed by an unpleasant consequence is unlikely to be

    repeated.

    Reinforcement Theor

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    Reinforcement Theory

    Corporate

    Goal

    Achievement

    Failure

    Praise

    employee:

    recommend

    pay increase

    Stop

    complaints

    Withhold

    praise and

    rewards

    Reprimand

    employee

    Manager`s

    Objective

    Individual

    Behavior

    Reinforcement

    Strategy

    Type of

    Reinforcement

    Positive

    Reinforcement

    Negative

    Reinforcement

    Extinction

    Punishment

    A d

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    Agenda

    Definition of Motivation

    Need Theories

    Process TheoriesReinforcement Theories

    Conclusion

    S

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    Summary

    Need Theories Maslows hierarchy of needs needs to be satisfied

    Alderfer's ERG theory

    Herzberg's two-factor theory

    McClelland`s acquired needs theory

    Process Theories Expectancy Theory

    Goal Setting Theory

    Reinforcement Theories

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    Motivation Theories

    Maslows Hierarchy of Needs

    Alfeders ERG Theory

    Herzbergs Two Factor Theory

    McClelland's Acquired Needs Theory

    Need Theries

    Expectany Theory

    Goal Setting Theory

    ProcessTheories

    Relies on setting positive and negative rewardingReinforcement

    Theory

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    Motivation Theories Maslows hierarchy of needs- Needs should be fulfilled according to an

    order Alfeders ERG: Needs can be satisfied at the same time, need frustrationregression principle

    Herzbergs two factor theory- Dissatisfaction occurs when hygiene factorsare absent

    Mclleland acquired needs theory- We may identify new needs as weprogress in life

    Need Theories

    Expectancy theory- Motivation is a combination of expectancy,instrumentality and valence

    Goal Setting Theory- relies on setting challenging goals to motivate peopleProcess Theories

    It is based on positive and negative rewardingReinforcement

    Theories

    C l i

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    Conclusion

    How do you think we can benefit from these

    theories?

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    Thank You