Mother knows best now extends to social media and brand recommendations.

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Contact Nadia Jones for sponsorship inquiries [email protected] 904-226-6143 www.thenicheparent.com

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Contact Nadia Jones for sponsorship inquiries [email protected] 904-226-6143 www.thenicheparent.com. Mother knows best now extends to social media and brand recommendations. - PowerPoint PPT Presentation

Transcript of Mother knows best now extends to social media and brand recommendations.

Page 1: Mother  knows best  now extends to social media and brand  recommendations.

Contact Nadia Jones for sponsorship inquiries [email protected] 904-226-6143www.thenicheparent.com

Page 2: Mother  knows best  now extends to social media and brand  recommendations.

Mother knows best now extends to social media and brand recommendations.

“Social media has become so pervasive [among moms], it’s now fundamental to the way today’s moms live their lives. Today’s mom is the most influential and social consumer you’ll meet.”

Source –Bazaar Voice

Page 3: Mother  knows best  now extends to social media and brand  recommendations.

For brands that frequently target mothers, being active where moms are most influenced should be a priority.

Page 4: Mother  knows best  now extends to social media and brand  recommendations.

Reach the largest concentration of top Latina and African-American mom and dad bloggers ONLY at the Niche Parent Conference.Stats on attendees: -Aggregate monthly page views – 23 Million-Total Twitter impressions reach- 22 million impressions per day-Average Klout Score-65-Total expected attendance 200

Niche Parent 13 Speaker: @LorraineCLadish, 

Editor-in-Chief of Mamiverse.com

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Highlights From 2012 Conference

• Measured impressions for #NicheMommy12 hashtag ranged from 17-20 million each day during the conference weekend;

• #NicheMommy12 was trending during two days of Conference

• NicheMommy sponsor, #Britax, also trending;

• 35% of attendees were Latina; 30% were Caucasian; 26% of attendees were African-American;

• Attendees resided in 26 states and Puerto Rico;

• 92% of attendees were women, 8% were men.

Page 6: Mother  knows best  now extends to social media and brand  recommendations.

Play video to see what attendees had to say about last year’s conference! Or click here to view on YouTube.

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Dads are engaging the 2.0 parenting community in record numbers by sharing their parenting stories through blogs and social media channels. Due to strong interest and participation last year, dads have officially joined our influential niche. Read more…Ben Floyd, Niche Parent

Chief Digital Dad

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Top 100 CVENT Hotel serves as Host

The Westin Diplomat Resort & Spa is located just off the Gold Coast in Hollywood, Florida. Features: • 15 minutes south of Fort

Lauderdale International airport. • 10 minutes from dining, casino,

race track, and shopping• South Florida’s largest

convention resort• Top 100 CVENT hotels in the U.S.• Special conference rate of

$145.00 per night

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Join us as a September Toy Fair Sponsor!

Put your product in the hands of influential bloggers at Niche Parent Conference, right in time for holiday blog posts and hot lists!

Our blogger toy fair is right in time for the holidays! We have 15 booths discounted at $1,500 to display the upcoming holiday’s hottest toys! Exhibitor booth at conference exhibition toy alleyInclusion of products and/or promotional materials in swag bags Logo placement on official conference website with link to your website Logo placement on official conference e-guideOne complimentary passTotal cost for this opportunity $1,500 (discounted until June 30th)

Page 10: Mother  knows best  now extends to social media and brand  recommendations.

Wait! There’s more…

If your brand wants a more involved presence, we have these great opportunities available as well!

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Sponsorship Opportunities Title Sponsor – Official Sponsor of Niche Parent &Tia Mowry KeynoteHollywood A-lister, Tia Mowry, star of Style Network show, Sister, Sister, and The Game, and upcoming Nick at Nite comedy, Instant Mom, will appear as celebrity keynote at Niche Parent! Title sponsor to receive spotlight by Tia on her social networks and more! Promotion and Tweets by Tia Mowry of sponsorship Niche Parent Conference presented by sponsorSpeaking opportunity at conferencePress release with sponsor quote announcing sponsorship Logo placement on step & repeat with Tia Mowry blogger photosAnnouncement of sponsorship to community of 400 registered bloggers, 2000 community members, and all @NicheMommy & @NicheParent social channels (blog post, Twitter, Facebook)

Pre-conference blog post & social promotion by five influential attendees promoting brand sponsorship

Product placement, premier exhibitor booth & promotional materials in all gift bags

Full page ad in conference guide, logo placement on website and in our conference guide with links to website

Three complimentary passes to attend conferenceTotal cost for this opportunity is $42,500 (discounted until June 20th).

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Sponsorship Opportunities Premier Sponsor – Meal SponsorChoice of meal presented by sponsor, opportunity to decorate roomSpeaking opportunity at conferencePress release with sponsor quote announcing sponsorship Logo placement on step & repeat with Tia Mowry blogger photosProduct placement, premier exhibitor booth & promotional materials in all gift bags,

Announcement of sponsorship to community of 400 registered bloggers, 2000 community members, and all @NicheMommy & @NicheParent social channels (blog post, Twitter, Facebook)

Pre-conference blog post & social promotion by five influential attendees promoting brand sponsorship

Half- page ad in conference guide, logo placement on website and in our conference guide with links to website

Two complimentary passes to attend conference Total cost for this opportunity is $28,500

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Sponsorship Opportunities Associate Level- Official Wi-Fi SponsorLogo placement in each meeting room as Wi-Fi SponsorCustom WI-FI loginAnnouncement of sponsorship to community of 400 registered bloggers, 2000 community members, and all @NicheMommy & @NicheParent social channels (blog post, Twitter, Facebook) Pre-conference blog post & social promotion by five influential attendees promoting brand sponsorshipPromotional materials in all gift bagsLogo placement on website and in our conference guide with links to website. Two complimentary passesTotal cost for this opportunity is $14,500 (discounted until June 20 th).

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Sponsorship OpportunitiesHeadshot Photo Booth Sponsor Headshots are the high demand item. Why? They're big currency on social networks. Sponsor photo booth to offer attendees free professional headshot and watch these images go viral with attendees thanking your brand for the photo!Pre-conference invitation to registered attendees inviting them to photo booth. Product display at conference in exhibitor boothAnnouncement of sponsorship to community of 400 registered bloggers, 2000 community members, and all @NicheMommy & @NicheParent social channels (blog post, Twitter, Facebook) Promotional materials in all gift bags,Logo placement on website and in conference guide with links to website One complimentary pass.Total cost for this opportunity is $7,800 (discounted until June 20th). Sili Recio, @

MyMamihood#NicheParent13 attendee

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Sponsorship Opportunities Option 6: Lanyard & Hotel Room

Key Sponsor Logo placement on conference lanyards & 200 hotel room keys Inclusion of products and/or promotional materials in swag bags Logo placement on official conference website with link to your website Exhibitor booth at conference exhibition or brand sponsored Twitter partyLogo placement on official conference e-guideOne complimentary pass.Total cost for this opportunity $4,500 (discounted until June 20th)

Sold

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Join us as a September Toy Fair Sponsor!

Put your product in the hands of influential bloggers at Niche Parent Conference, right in time for holiday blog posts and hot lists!

Our blogger toy fair is right in time for the holidays! We have 15 booths discounted at $1,500 to display the upcoming holiday’s hottest toys! Exhibitor booth at conference exhibition toy alleyInclusion of products and/or promotional materials in swag bags Logo placement on official conference website with link to your website Logo placement on official conference e-guideOne complimentary passTotal cost for this opportunity $1,500 (discounted until June 30th)

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Didn’t see what you were looking for? Inquire about our other sponsorship opportunities. Email [email protected]