More social less time - from workshop on 6/2
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More Social in Less Time Strategies and Tools for More Effective Online Presence
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Transcript of More social less time - from workshop on 6/2
More Socialin Less TimeStrategies and Tools for More Effective Online
Presence
Attention
Storytelling
Context
“Good content
is social
media’s secret
sauce…
without it,
social is
TASTELESS!”
GOOD CONTENT
GOOD CONTENT
Long Form
Short Form
Micro
Blogs
Audio
Video
“You are all in the media business.”
Gary Vaynerchuk
IT’S NOT ABOUT WHAT YOU DO!
IT’S ABOUT WHAT THEY DO!!!
70%
Be Proactive! | Be PositiveAdd Value! | Share Opportunity!
VIDEOEducate or Entertain
NEWSLETTER• Repurpose Blog Updates• Special offers/give aways• User/customer focus
YOUR WEBSITE
SOCIAL MEDIA• Post using links back to
blog/website (at times)• Boost for special programs
ie: giveaway signups & showcase user generated content
Customer/User focus• Interactive• Special Pages• Blog, newsletter signup• User Generated/submitted
content• Embedded Video• Promo / coupons
Online Presence Components
Mobile Ready
If you like
mine, I’ll
like yours..
#WhatTheH3!!AreHashTagsandWhyDoICare
THE SYSTEM does not exist but A SYSTEM is CRITICAL!!
Matthew Moran@MatthewMoranPulseInfomatics.comMatthewMoranOnline.comITCareerToolkit.comMatt.Moran@PulseInfomatics.com
The Integrated Content Creation & Distribution Framework is coming!
To get on the FREE pre-release list, email me and mention “The Framework” or signup for the PulseInformer at:PulseInfomatics.com
