Mock cans magazine page and banner

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  • 1. ne zi ga a ,M ns er m a n C a nn s t e r ck Ba w e o M eb a n i e Wteph Sge pand a

2. *DIET TO THE RIGHT, BARR LOGO WILL BE ON THE FINAL PRODUCT* -Bold font, this will make it easier for the audience to see from close up and far away. It also fits in with the spor t stereotype, this is because there is chunks missing out of it so reminds me of chunks of playing fields being ripped out during games, etc. -Traditional colour scheme, made up of orange and blue. -The two men running on the drink and symbolising the strength of the drink. This is dif ferent and original as this isnt on the typical can of Irn-Bru. 3. -*DIET TO THE RIGHT, BARR LOGO WILL BE ON THE FINAL PRODUCT* The two final ones are undecided at the moment because I liked the idea of having the original colours but then I thought that its not really being original and dif ferent If I just keep the same theme, so I thought that I would go for a black background. The same font has been kept on the cans to enable easy readability, I also like this font better because it fits in with the stereotype stated in slide 1. I thought that the idea of having the runners on the cans again was good because I thought that it could represent the strength of the drink, so this one would be three times the strength. It is also written on the top of the can so that people know. 4. **DIET CAN TO THE RIGHT, BARR LOGO WILL BE ON FINAL PRODUCT** This is my third version of cans, for this one I have gone for something simple and easy, this is becau se my other two designs were made up of lots of dif ferent things so this time I thought that I would go for something simple so that its dif ferent to the rest, but in the same way it looks busy at the same time because of all the tones in the back ground f rom th e splash. I thought that I would go for a splash because this represents liquid, this connects it to the drink . The two droplets at the bottom represent the strength of the drink, by showing that its two times the energy as well as mention ing it on the can itself . For the audience to be able to tell which can is diet and which can is normal I changed the colours so th at its easy for the audience to tell, on the final product it will have it written on it as well in case there is some confusion . The text that I have used for this can has still stayed the same through out, reasons for this is because I think that it looks better if the text and colour scheme stayed the same, I also think that this font works well with whatever back ground because its so bold so it will be easy for the audience to see. 5. -This is what the back of my can will look like for each design, all the information is on the can that is needed but there isnt too much either, so it doesnt look too cluttered.-Necessar y logos, including the GB logo, the BARR logo and a recyclable logo.-I tried to keep the colour schemes the same as best as I could so that it still looks like the same can. Rather than a dif ferent front and back.-The font I had to change because with it being so bold it would be dif ficult to read so I changed it to a more simple font. 6. -In the process of making these I thought of putting the lightning cans with the lightning background, but then I thought that it might look too busy so I changed the backgrounds around so that they were dif ferent to each other, as you can see the top poster has the background that looks as if it would go with the cans in the bottom poster, and visa versa.-The font has been kept the same as its easy for the audience to read with it being so bold. Though with the which will you pick? par t being smaller than the rest that had to be changed to a clearer font.-The colour scheme has been kept the same to keep the IrnBru feel. 7. On the next slide there are fanzine pages that I thought Id do. I thought that these would be a good idea to make because if a celebrities audience saw them with a product that they could buy then it might influence them to go out and buy it just because they have it. This will bring a larger target audience to Irn-Bru. when looking at these you will notice have taken a picture from the internet of high resolution and placed the product somewhere on them to make it look like they are doing something with it. I decided to do these just to see how they panned out and if they would actually look any good, here are the end results. 8. - This adver tisement is based on spor ts, so it fits the energy drink stereotype. - I thought that by cloning the Irn-Bru can in to the rugby players hands would look really good and work really well to help Irn-Bru gain more of an audience. - On the second image down of the poster you cant really see the Irn-Bru can because if the background image, to change this I changed the colours and contrast of the image so that it helped to make the can stand out more, you can see this in the top right image . - The font on this has been changed because with the kind of background that it is you wouldnt be able to tell what it said, so I thought that I would change it to something simple and bold so that its easier for the audience to see. I also thought that I would put something quick and catchy so that it keeps the audiences attention and gets the message across, by putting Ever yone goes crazy for then having a can of IrnBru makes the audience think for themselves. 9. - This one didnt work out as well because the straps from her clothes are covering her thumbs and colouring over them didnt work as I thought it would. - The darker cans were used for this adver tisement to fit in with the dark contrast image. If it did work I think that this kind of adver tisement would work really well rather than a spor ts one because singers tend to have more of an audience than spor ts players simply because they are known world wide. 10. **DIET BANNER TO THE BOTTOM, BARR LOGO WILL BE ON FINAL THING** -This design was really quick and simple to make as it wasnt made up of many components.-The colour scheme for this logo has stayed the same as the colour schemes for the can and the magazine page so that they are matching. I thought that this would be a good idea so that the audience dont think that its a dif ferent product if the colours suddenly changed.-The text is again the same and this wont be changing, for the same reasons as stated above. - On the middle web banner and bottom lef t I thought that ever ything looked really flat so this persuaded me to make it look 3D on the third banner. It also helps to make it look more realistic because of the way that the text is sticking of the page a bit so this helps to show the meaning of why its sticking of f the page a bit. 11. **DIET BANNER TO THE BOTTOM, BARR LOGO WILL BE ON FINAL THING** -As you can see this is ver y similar to the first set except the background has changed.-The colour scheme on this has stayed the same but because of the background colour underneath the colour changed.-The background for this banner has been taken from the modern version of Irn-Bru on the 3 rd slide, this gives more of a variety, it also helps to promote that can, the lightning cans would be put on this for the final thing as well.-The text for this has also stayed the same, and changed colours depending on which banner is which.-Again you can see that the last version of each banner has been made to look 3D so that it helps emphasise the fact that the font is sticking out of the end of the page so that it looks more 3D to the audience. 12. - This is based on the can that is on the 4 th slide, again this is extremely similar to the others so that there isnt any confusion to the audience if there was a chance of design. -The colour scheme that has been used is again blue and orange so that this is keeping the same colours throughout.-The text that I have sued has also stayed the same so that its easy for the audience to see because of how bold and vibrant it is.-I thought that I would use spill mark again so that the drink is still being connected to the banner rather than the other banners that are a bit dif ficult to understand why things are like they are, for example, the lightning bolt, which people may think has nothing to do with Energy Drinks. 13. - Though Barack Obama isnt Scottish I thought that I would use him as he is a well known person, this means more people will see it. - When creating this I had to cut out the original thing in his hands and place the other product in. - Once I did this I then added some text too it to tr y and make it comical, again I am making the audience think for themselves.- With there is so much going on in the background, so I just used a simple font in bold and put an outline around it so that it stands out more and helps readability.