Mobilization / mobile-enhancement rates of career pages of major companies & institutions.
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Job Board & Website Mobile Enhancement Analysis 11/20/2013
description
Analysis of the mobilization / mobile-enhancement rates of the career pages, websites, applicant tracking systems and job boards of Fortune100, universities, staffing agencies, and hospitals. Study conducted in Nov, 2013.
Transcript of Mobilization / mobile-enhancement rates of career pages of major companies & institutions.
Job Board & Website Mobile Enhancement
Analysis11/20/2013
A mobile jobs app leading to a mobile enhanced website & ATS is the perfect compliment. The mobile app serves as a marketing tool and
traffic generator, whereas the mobile enhanced website/ATSenhances the user experience during the application process.
Background
The goal of this analysis is to determine the rate employers are “mobile enhancing” their websites and ATS/job boards throughout various employment sectors, which would compliment a mobile job app.
Goal
Mobile-Enhanced ATS
RXinsider develops Mobile Jobs Apps for employers to strengthen their connection with Millennials. See examples at: www.CEAppCenter.com
Disclosure
Mobile Job Search Overview
US Workforce:• Millennials are majority by 2015• Will make up 75% by 2030
Mobile device use: • Will surpass desktop use by 2015• Smartphone use grew 81% in 2012• Mobile connected tablets increased 2.5 fold to 36 million• In 2009, a mere 23% of people owned smartphones,
compared to today’s 35%
Todays Jobseeker:• 68 percent of the 18-25 year-olds polled use their mobile
devices to search for jobs
Companies, Schools, Staffing Firms,& Hospitals Assessed
• Fortune 100 Companies• Fortune 950-1000 Companies• Top 50 US Universities• 25 Largest Staffing Agencies • 50 US Hospitals
Research Methods
• Websites were accessed using an Apple iPhone with wireless internet connection on the safari browser from 11/20/13 – 11/22/13. The website home page, five random pages, and the job board were all viewed.
• Sources used:• Fortune 100 and Fortune 950-1000 Companies
https://connect.data.com/directory/company/fortune
• Top 50 US Universitieshttp://colleges.usnews.rankingsandreviews.com/best-colleges/rankings/
• 25 Largest Staffing Agencies http://www.addisongroup.com/_media/files/downloads/US_Largest_20131.pdf
• 50 US Hospitalshttp://health.usnews.com/best-hospitals/rankings
Fortune 100 Companies
Fortune 950-1000 Companies
50 Universities
25 Largest Staffing Agencies
50 Hospitals / Health Systems
Mobile-Enhanced Websites
Job Board / ATS Mobile Enhancement
By the Numbers – Job Boards / ATS
Full Mobilization:
1. Fortune 100 = 50%2. Top 50 Universities = 42%3. Hospitals = 38%4. Staffing Agencies = 28%5. Fortune 950-1000 = 6%
Partial Mobilization:
1. Fortune 950-1000 = 24%2. Top 50 Universities = 24%3. Staffing Agencies = 12%3. Hospitals = 12%5. Fortune 100 = 8%
No Mobilization:
1. Fortune 950-1000 = 70% 2. Staffing Agencies = 60%3. Hospitals = 50%4. Fortune 100 = 42%5. Top 50 Universities = 34%
By the Numbers - Websites
Full Mobilization:
1. Staffing Agencies = 14%1. Hospitals = 14%
3. Fortune 100 = 13%4. Fortune 950-1000 = 5%5. Top 50 Universities = 0%
Partial Mobilization:
1. Fortune 100 = 24%2. Fortune 950-1000 = 11%3. Staffing Agencies = 8%4. Hospitals = 4%5. Top 50 Universities = 0%
No Mobilization:
1. Top 50 Universities = 100% 2. Fortune 950-1000 = 84%3. Hospitals = 82%4. Staffing Agencies = 78%5. Fortune 100 = 63%
