Mobile Voter PRO info sheet

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We’re revolutionizing the way Campaigns reach today’s voters! We’ve combined NATIONAL VOTER REGISTRATION DATA with our Best in Class Mobile Targeting Suite, empowering your campaign with the most accurate, interactive, cost efficient advertising platform available. INTELLIGENT MOBILE TECHNOLOGY : SABIO IQ, our proprietary technology, identifies historic correlations of LOCATION and key mobile behaviors such as VOTER REGISTRATION, content, time of day use, APP Scan ® , and other qualitative data to optimize the targeting, delivery, and performance of our clients’ mobile ad campaigns. SUPERIOR MICROTARGETING : Our SABIO IQ can identify and target specific voter segments that your campaign is trying to reach HISPANIC LIKELY VOTERS GOTV MILLENNIALS FREQUENT PRIMARY VOTER SUPERIOR MOBILE VIDEO : Ultra Fast HD video without the long load times. PREMIUM INVENTORY : Fully transparent premium publisher apps and mobile websites. EXCEPTIONAL CUSTOMER SERVICE & IN-HOUSE CREATIVE TEAMS : Personalized service that includes custom creative and programmatic ad units GEO LOCATION Powerful system combining location data with historic user context to target voters based on where they invest their time DEMOGRAPHICS Age, gender, ethnicity, household income, employment, language preferences BEHAVIORAL Political/Issues Profile, Mobile lifestyles, leisure, travel, location behavior KEYWORD TARGETING Reach your target audience based on content that contains identified keywords DEVICES/IFA Manufacturer, model, carrier, operating system, language preference APP SCAN ® Analysis of downloaded apps identifies user profiles and improves the targeting of specific segments-Hispanic, parent, student, etc. CONTENT Based on consumption of information and entertainment such as news, music, videos & TiVo recording DAYPART Based on device usage, campaigns are optimized for the most effective day and time 8 Billion monthly impressions 15,000+ Premium Apps and Sites 160+ Million subscribers WHY MOBILE VOTER PRO? SABIO IQ TARGETING SUITE WE REACH YOUR AUDIENCE Contact [email protected] to learn how our Targeted, Transparent, Technology can help your CAMPAIGN click through the clutter. ® Featuring APP Scan® Proprietary technology that identifies downloaded Apps on smartphones & tablets..allowing us to identify which VOTERS fit within specific target segments. e.g. HISPANICS “You are what you APP”

Transcript of Mobile Voter PRO info sheet

Page 1: Mobile Voter PRO info sheet

We’re revolutionizing the way Campaigns reach today’s voters!

We’ve combined NATIONAL VOTER REGISTRATION DATA with our

Best in Class Mobile Targeting Suite, empowering your campaign

with the most accurate, interactive, cost e�cient advertising

platform available.

• INTELLIGENT MOBILE TECHNOLOGY :SABIO IQ, our proprietary technology, identi�es historic correlations of LOCATION and key mobilebehaviors such as VOTER REGISTRATION, content, time of day use, APP Scan®, and other qualitative datato optimize the targeting, delivery, and performance of our clients’ mobile ad campaigns.

• SUPERIOR MICROTARGETING:Our SABIO IQ can identify and target speci�c voter segments that your campaign is trying to reachHISPANIC LIKELY VOTERS GOTV MILLENNIALS FREQUENT PRIMARY VOTER

• SUPERIOR MOBILE VIDEO:Ultra Fast HD video without the long load times.

• PREMIUM INVENTORY :Fully transparent premium publisher apps and mobile websites.

• EXCEPTIONAL CUSTOMER SERVICE & IN-HOUSE CREATIVE TEAMS:Personalized service that includes custom creative and programmatic ad units

GEO LOCATIONPowerful system combining location data with historic user context to target voters based on where they invest their time

DEMOGRAPHICSAge, gender, ethnicity, household income, employment, language preferences

BEHAVIORALPolitical/Issues Pro�le, Mobile lifestyles, leisure, travel, location behavior

KEYWORD TARGETINGReach your target audience based on content that contains identi�ed keywords

DEVICES/IFAManufacturer, model, carrier, operating system, language preference

APP SCAN®

Analysis of downloaded apps identi�esuser pro�les and improves the targeting of speci�c segments-Hispanic, parent, student, etc.

CONTENTBased on consumption of information and entertainment such as news, music, videos & TiVo recording

DAYPARTBased on device usage, campaigns are optimized for the most e�ective day and time

8 Billion monthly impressions

15,000+ Premium Apps and Sites

160+ Million subscribers

WHY MOBILE VOTER PRO?

SABIO IQ TARGETING SUITE

WE REACH YOUR AUDIENCE

Contact [email protected] to learn how our Targeted, Transparent, Technology can help your CAMPAIGN click through the clutter.

®

Featuring APP Scan®Proprietary technology that identi�es downloaded Apps

on smartphones & tablets..allowing us to identify which

VOTERS �t within speci�c target segments. e.g. HISPANICS

“You are what you APP”