Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)
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Transcript of Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)
© 2016 - Stepes
Global Digitizationdemands
Mobile Translation
Mobile translation for agile, global businesses
The New Economy• Global digitization is disrupting the
way we conceive new business models, and transforming the information ecosystem for products and services.
Digital Content Explosion12k Hotels
Booked
5k Restaurant Reservations
18k New Support
Requests
15k Product Reviews
21M Whatsapp Messages
$204k in Sales @ Amazon
2.4M Search Queries
347k new tweets
(in an Internet minute)
The Rush for Speed• Businesses must become agile and
act quickly in order to respond to rapidly changing market demands globally.
• Translation is no exception as enterprise content is now created constantly and around the clock and it needs turnaround in minutes versus hours or days.
The Problem• Old translation models are too slow• Existing translation software is too
technical• Current translation tools aren’t easily
accessible• Today’s translation
technology is too expensive
Translation Meets Modernization
• The translation industry is overdue for a major disruption to catch up to the 21st century.
Mobile: The Coming Revolution
• It’s ubiquitous.• It’s scalable.• It’s versatile.• 70% of all digital content today is
created and consumed on mobile.
Introducing Stepes • Stepes (pronounced /'steps/) is the
world’s first mobile, human translation platform.
• A P2P and B2C ecosystem matching language experts with buyers of translation.
How Does It Work?• Stepes’ patented mobile translation
technology notifies linguists of new translation requests instantly and allows them to translate on-demand anywhere and anytime, all from their smartphone.
Live Human Translation,Anywhere, Anytime.
JIT Translation• The information age demands speed.
First came just-in-time manufacturing; now companies require just-in-time solutions for a growing number of business needs.
Continuous Translation• In today’s rapidly growing digital
economy, businesses demand high quality translation fast and on a continuous basis.
Instant Translation• Businesses increasingly need
translations now and instantly.
Mobile Interpretation• Live over-the-phone interpretation
made easy
Social Media Translation• Mobile translation is perfectly suited
for user generated content (UGC)
Let the Experts Translate• Mobile allows bilingual experts,
doctors, lawyers, engineers, and banking professionals to contribute to the translation process using fast and intuitive smartphone technology for better quality.
Mobile translationfor agile, global
businesses
Questions?
Contact [email protected]