041012 IMAN HILMAN S.pd., M.pd. Rekayasa Teknologi Mesin Penga
Mobile Meetup Oslo: Native for alle penga - FINN.no deler erfaringer - 28. mars 2012
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Transcript of Mobile Meetup Oslo: Native for alle penga - FINN.no deler erfaringer - 28. mars 2012
![Page 1: Mobile Meetup Oslo: Native for alle penga - FINN.no deler erfaringer - 28. mars 2012](https://reader035.fdocuments.net/reader035/viewer/2022062514/5585b4f1d8b42a40548b4821/html5/thumbnails/1.jpg)
Native for alle penga? #mmosloEn titt i strategikortene til FINN.no
Mobile Meetup Oslo, 28. mars 2012
Eyvind Larre @larre
Erlend Schei @nerdegutt
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Bakteppe: Hvor viktig er mobil for FINN?
19%
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Tre satsningsområder
Responsiv design
Skreddersøm for smartphones
Native apps
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Rammebetingelser Tall Bør du gå native?
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Skal du utvikle for denne…
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…så må du ha denne
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Review-tid (ny app)
7 dager
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Review-tid (ny versjon)
7 dager
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Panic button
We have made a one-time exception and will proceed with an expedited review of FINN torget annonseinnlegging.…We want to remind you that expedited reviews cannot be guaranteed and are provided on a limited basis. Therefore, we may not be able to accommodate additional requests in the future.
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Oppgraderingsfart for apps
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FINN torget annonseinnlegging
• 135 000 nedlastinger• 500 nye om dagen (ca 40. plass i App Store)• 5% av torgets annonseinngang• Elsket og hatet
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69% har oppgradert iPad
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77% har oppgradert iPhone
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Android-versjon på telefoner
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Balanse mellom muligheter og bakoverkompatibilitet er viktig
• Torget-appen krever iOS4 (var 70%)– Blocks
• iPad-appen krever iOS5 (var 55%)– Storyboard– Nye UI-bibliotek– ARC
• Android-appen krever 2.2 (nær 100%)
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Når bør du gå native?
• Hva er din markedsposisjon?• Hvordan er konkurransebildet?• Vil det gi brukerne betydelig bedre opplevelse?• Gir det nye hardware-muligheter?• Kan du lage tynne klienter?• Har du forretningslogikken sentralt?• Har du APIer?• Må du støtte alle?
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?
#mmoslo@larre
@nerdegutt