Mobile is everywhere
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Mobile is everywhere Martin de Keijzer March 14, Vlissingen The Netherlands
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Transcript of Mobile is everywhere
Mobile is everywhere
Martin de KeijzerMarch 14, Vlissingen The Netherlands
Introduction
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About me
Martin de KeijzerDutch web developer
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@Martin1982
PHPBenelux Board Member
Mobile specialist for Ibuildings
http://www.martindekeijzer.nl
Mobile is everywhere!
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Who has a smartphone?
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Who has a tablet?
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Your brand can be everywhere!
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Your connection to the mobile worldApps
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Apps
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I got an idea
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Possibilities
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Choose your options
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Tip
Your app should do just 1 thing!
And it needs to do it very well!!!
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Business apps
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Focusses on gettinga task done.
(Social) News Apps
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Focus on sharing information.
Functionality and design are equally
important.
Games
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Strong focus on design and entertainment
Tip: User Experience is king!
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A questionable UX design
Tip 1: User Experience is king!
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A questionable UX design
Many platforms for many budgetsPlatforms
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So many platforms
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There’s more
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“We support all platforms”
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New kids on the block
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Legacy devices
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Apple is fairly safe
Legacy devices
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Legacy devices
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Tip
Support what you can afford.
In terms of BYOD; make a device scope policy
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Choosing the right underlying technologyTechnologies
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Native development
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Web apps
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Hybrid apps
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The battle
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Powers and weaknesses
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Getting your app in the wildDistributing
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App stores
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Private distribution
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Apple closed environment
Android .apk file links
Safe dataSecurity
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Encrypt data
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Constrain access
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Hardware tokens for extremely sensitive data
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Do not store sensitive data on devices
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How hardware will helpHardware
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Common sensors / built-in features
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Multitouch
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Call
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Text messaging
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Location
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NFC
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Vibration
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Contact lists
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Camera
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Bluetooth
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In conclusionMobile & BYOD
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So many people, so many devices
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Decide on the possibilities that count
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QUESTIONS
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