Mobile Integration

TraditionalMedia

“Text Call to Action”

Text FIT to 72727 to Receive a FREE 3 Day Pass and Join the Sports VIP

Network to Receive Exclusive Offers

FIT 72727

KEYWORD

(CHANGES)

SHORTCODE(STAYS THE

SAME)

TEXT MESSAGING 101

To: 72727

MSG: FIT

3 Ways to Get an Opt-in

1. Get the client to Text (KEYWORD) to SHORTCODE (72727).a. Point-of-Sale Engagementsb. Combine with Traditional engagementsc. Use in Social Networks

2. Add the Mobile “Opt-in” Option to your current Websitea. Deliver your coupons via text(The environmental friendly way to deliver coupons. No Wasting ink or paper)

3. Written DisclaimerYour clients sign a disclaimer currently? Add the mobile opt-in verbiage, and upload every client into your mobile database.

TEXT MESSAGING 101

To: 72727MSG: FIT

AvidMobile LLC., 1400A South 7 Hwy, Blue Springs, MO 64014Tel: +1 (877) 511-mobi | Email: sales@avidmobile.com

Add to the Pool:

Every customer communication includes;

a.A chance to enter to WIN a Great Prize

b.A coupon for next visit into the store

c.A chance to opt-in

All Leads are added to the Pool of Potential Customers.

These Leads are then marketed to timely over the upcoming

months, generating more transactions.

Example Marketing Calendars:

O’Dowd’s: Come in tonight for Thirsty Thursday’s. Show Msg and get a FREE Appetizer w/ purchase of $15 or more. Reply STOP 2quit

Recent studies show Mobile Marketing to have a greater affect on consumers from a branding perspective than even Television. CNN 2010

Buyers that come in from SMS alerts/reminders buy;

The Exact item 21% of the time

Something other than offer 38% of the time38% of the timeExact item and something else 6% of the time

Recent studies show Mobile Marketing to have a greater affect on consumers from a branding perspective than even Television. CNN 2010

Buyers that come in from SMS alerts/reminders buy;

The Exact item 21% of the time

Something other than offer 38% of the time38% of the timeExact item and something else 6% of the time

Results are far greater than just “Redemption Rates”

Example of email promotion of Mobile and delivery of coupon via text.

Add Mobile’s Call-to-Action with every traditional marketing initiative!

• Use Across Entire Marketing Strategy: Outdoor, Print, Broadcast, Radio, Online

More Connections to your Clientele

Mobile Website-•Directions – locations•Rich Content – menus/ pictures•Capture e-mail and more

I-phone and Smartphone Apps

Web opt-in ScriptCapture your clients that are on your site

Print CollateralPromote your Keywords