Mobile gaming & gambling summit puggle pay
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Easy, Responsible & Mobile Payment methods from an end user’s perspective
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Transcript of Mobile gaming & gambling summit puggle pay
Easy, Responsible & Mobile
Payment methods from an end user’s perspective
iGaming
Johan Friis @
Payments
Kristofer Ekman Sinclair @
Mobile Share of Total Sales
70%
30%
10%
2%
iGaming leaders iGaming upcomers iGaming growthpotentials
e-Commerce
50%
0%
100%
Turnover in mobile Deposits via mobile
Only ~10% deposits via mobile devices
Process today
Enter full name
Enter card number
Enter expire date
Enter CVS Enter
Verified by VISA pin
Purchase completed
Enter email
Confirm email
Confirm country
Select currency
Full name, address,
cell phone no.
Gender, date of birth
Password Confirm
password
Card
E-wallet
Respecting the end-users needs
Usability
Security Functionality
54% 50%
22%
12% 11%
3%
Easiest Most secure Least expensive Do not haveother options
Later settlement Installments
Source: Dibs, 2010
Motives for choosing payment method
How do you prefer to pay Online?
Source: Distanshandeln Norden Q3 2012
38%
25% 23%
9%
5%
Invoice Bank transfer Card E-wallet Other
Other countries preference of invoice
30% 30%
38%
61%
Norway Finland Sweden Germany
Process PugglePay
Enter full name
Enter card number
Enter expire date
Enter CVS Enter
Verified by VISA pin
Purchase completed
Enter email
Confirm email
Confirm country
Select currency
Full name, address,
cell phone no.
Gender, date of birth
Password Confirm
password
Card
E-wallet
PugglePay Press send code
Enter code
Confirm purchase
i) The end-users cell phone no. is pre-filled
igamingsite
The solution
iii) The end-user enters the code & confirms
ii) A unique code is sent to end-uses cell phone
7775
Hi! This is a invoice from PugglePay. Please pay 100 EUR to BG 875-433, by the 30 of …
v) Payment is completed! - The end-user is identified (KYC – no fraud risk) - Invoice sent
