Mobile FTW

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  • date post

    07-May-2015
  • Category

    Business

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A mobile trends presentation developed for a session at a Fortune 100 company on 9/29/08.

Transcript of Mobile FTW

  • 1.mobile ftw Mobile now. Mobile next.www.gregverdino.com www.crayonville.com

2. hi, my name is greg 3. i work for crayona strategic consultancy that helps its clients achieve positive change and impact by joining the conversation. 4. brb 5. http://www.brightcove.tv/title.jsp?title=347248162&channel=339169502 6. 2005 Was The Year Of Mobile 7. so will 2009 be the year of mobile ? 8. lol 9. lets talk about the human mouth 10. consumption and communication 11. mobile disconnect Practically everyone has a mobile phone,but after 15 years the only killer apps areinteractions between people: voice, text andringtones (just as communicative as a phonecall). Carriers and media companies have foryears desperately tried to force consumptiononto the phone (WAP sites, video, etc), andconsumers don't grasp on like they do withcommunication-based products. It seems tome any new technology will be utilized bypeople primarily to talk to each other. - former Director of Innovation, AT&T Wireless 12. mobile ads: the dirt on the lollipop 13. mobile ads: zomg. fail. 14. the 5 cs of mobile value 15. communication 16. can your brand make this better ? video runs during voiceover 17. choice 18.