Mobile Conference Solution

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Copyright 2009 Movitas1/27/2010

Mobile Business Solutions For Conferences


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Travel Companies see mobile as a way to connect

Source: Eyefor Travel Research 2009

Travel Industry attitude towards mobile

How I see mobile working to the advantage of Travel Companies:

The ability to be in real time

connection with consumers at anytime or place and provide access torelevant information.

To be able to identify additional touch

points which may lead to sales and

incremental revenue.


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Mobile is becoming a major interaction method

Smart

phone

23%

Featurephone

75%

Not sure2%

Blackberry

42%

Microsoft

24%

Apple

20%

Palm

8%

Symbian3%

Google3%

In the US there are 291m mobile subscribers = 94% of eligible population

61% is personal use, 36% is personal and business

US mobile internet use grew 30% in 2009 to 90m subscribers

Source: comScore Mobile, July 2009, & MetLife, The 2009 MetLife Study of The American Dream, March 2009

iPhone is only 4% of the subscriber base


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Improve content Connect better by providing

relevant information on-demand

along multiple touch points in the

conference experience.

Bringing the mobile opportunity on-site

Leveraging the attendees own web-enabled mobile phone,meetings, trade shows and conferences can:


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Communicate Connect better by promoting on-

site amenities, exhibitor events and

group interaction, proactively and

interactively driving additional

bookings, attendance and revenuewhere its needed most.




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Drive Leads and Commerce Connect better by Enabling attendees,

panelists and exhibitors to register,

make purchases, schedule

appointments and exchange

information opportunistically.




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Benefits the conference and attendees

Improve content

Drive leads and revenue

Communicate


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What can a mobile solution do for you?

Increase revenue and reduce costs efficiently

Manage on-site marketing campaigns & promotions

Provide real-time logistics messaging

Support green initiatives, reducing paper waste fromcollateral and communications

Collect consumer data for post-event promotions.

Enhance the attendee, speaker and exhibitor experience


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Movitas Platform: Fully integrated mobile business

Advertiser

Publisher

Campaign Manager

Integrator

Mobile website

Device detection & optimization

Mobile SEO & trafficking

Campaign wizard

Customer list manager

Customer demographics & prefs

Email, SMS, IM, Social

One off, timed, event driven

Opt-in/out management

Ads, landing pages, offers

Publisher targeting

Conversion tracking

End to end reporting Flexible analytics

External analytics plugins

RSS / Atom feeds

Xml integration APIs

Business application connectors

Analytics

Messenger

All phone

types


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Text sendme clients to 77950 to get a link

Hotels & Resorts Our demo site: http://mhotel.movitas.com

Dreams Cancun: http://dreamscancun.movitas.com

Chula Vista Resort: http://chulav.m77950.com

Jupiter Beach Resort: http://jupiterbeachresort.m77950.com

Kohler Resort: http://kohler.movitas.com

Sugarbush Ski Resort: http://mobile.sugarbush.com

Restaurants and bars: Southern Tier Brewing Company: http://stbc.mobi

Tir Na Nog: http://tirnanogphilly.com

Redstone Grille: http://redstone.everywhereigo.com

Atlantic City Restaurant Week: http://acrw.m77950.com

Conferences and events: Travelcom: http://travelcom.movitas.com

Atlantic 10 Basketball Tournament: http://achoops.mobi

FounderFactory: http://founderfactory.phindme.net

PA Ballet: http://paballet.m77950.com
http://mhotel.movitas.com/http://dreamscancun.movitas.com/http://chulav.m77950.com/http://jupiterbeachresort.m77950.com/http://kohler.movitas.com/http://mobile.sugarbush.com/http://stbc.mobi/http://tirnanogphilly.com/http://redstone.everywhereigo.com/http://acrw.m77950.com/http://travelcom.movitas.com/http://achoops.mobi/http://founderfactory.phindme.net/http://paballet.m77950.com/http://paballet.m77950.com/http://founderfactory.phindme.net/http://founderfactory.phindme.net/http://achoops.mobi/http://achoops.mobi/http://travelcom.movitas.com/http://travelcom.movitas.com/http://acrw.m77950.com/http://acrw.m77950.com/http://redstone.everywhereigo.com/http://redstone.everywhereigo.com/http://tirnanogphilly.com/http://tirnanogphilly.com/http://stbc.mobi/http://stbc.mobi/http://mobile.sugarbush.com/http://mobile.sugarbush.com/http://kohler.movitas.com/http://kohler.movitas.com/http://jupiterbeachresort.m77950.com/http://jupiterbeachresort.m77950.com/http://chulav.m77950.com/http://chulav.m77950.com/http://dreamscancun.movitas.com/http://dreamscancun.movitas.com/http://mhotel.movitas.com/http://mhotel.movitas.com/


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Pre-show promotion


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Opt-in to communications

Integrate with registration

In Hotel Lobby

At Conference Check-in


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Opt-in


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On-property Groups and Events Solution


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Current/breaking News

Alert attendees of changes,

updates

Press releases, breaking news

Meetups, parties, flash mobs


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Ticketing, RSVP, Reservations, Appointments


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Ticketing, RSVP, Reservations, Appointments


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Maps, floor plans


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Maps, floor plans


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Hotel


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Mobile advertising: For undersold amenities


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Manage undersold on-property venues with real-time alerts


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Mobile advertising: Promoting area businesses while attendees are on-site


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Mobile advertising: Promoting area businesses while attendees are on-site


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The Schedule (sessions/events portal)


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Speakers


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Aggregate social media


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Listen In - Talk Back


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Upload pictures or videos

Media moderated and added to social media feeds to display during the

conference



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Attendees, Exhibitors, Sponsors

Session training materials

Exhibitor sales collateral

Attendee search

Exhibitor and sponsor search


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Sessions: Mobile support


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Projected

before and

after every

session


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Wisdom Tracker


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Wisdom Tracker


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Panel contact


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Panel contact


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Exhibitor Sweepstakes Campaigns


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Exhibitor Sweepstakes Campaigns


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Exhibitor info campaigns


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Exhibitor info campaigns: text auto-response


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Why Become a Movitas Conference Solution User?

Increase revenue and reduce costs efficiently

Manage on-site marketing campaigns & promotions

Provide real-time logistics messaging

Support green initiatives, reducing paper waste from

collateral and communications

Collect consumer data for post-event promotions.

Enhance the attendee, speaker and exhibitor experience


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Next Steps

Create an account and get started immediately at www.movitas.com/trial


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Next Steps

Access free e-learning resources for various members of your team

from marketing to technology:

http://movitas.com/mobkitreg

Contact us or Inquire for questions, help or pricing

http://movitas.com/inquire

888-343-3721

[email protected]

Try Movitas for free right now: http://movitas.com/trial

For latest pricing visit movitas.com/trial

Design and deploy your own custom solution or ask us to help
http://movitas.com/mobkitregmailto:[email protected]://movitas.com/trialhttp://movitas.com/trialmailto:[email protected]://movitas.com/mobkitreg

Mobile Conference Solution

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