Mo fuse case study_animal services

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Mobile Web Driving the Business of Local Business @2013

Transcript of Mo fuse case study_animal services

Page 1: Mo fuse case study_animal services

Mobile WebDriving the Business of

Local Business

@2013

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Mobile Website

A Mobile Site Is At The Center Of Our Approach

Click to Call Leads

Social Integration

Mobile Commerce Mobile Search

Mobile Coupons

Text Marketing

MapsGeo Aware

QR Codes

Delivering ROI Local Business

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The Demand Is Here: Mobile Audience Wants Local

BusinessUS Smart Phone penetration broke the 50% barrier in 2012

•82% of local searchers visit or make purchase - (TMP/comscore)

•1 in 3 searches are local- Google

•9 out of 10 smart phone searches end in an action! - Google

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The Spay & Neuter Clinic

MoFuse Proprietary Information 4

Non-MobileThe Problem with “desktop” on

Mobile Phone Browsers

•User Pan & Zoom Required

•Navigation Bar Is Not Immediately

Accessible  

•Content Not Mobile Optimized 

•No Web Service Integration

•Flash – doesn’t work at all

 

Special Thanks to Max Cadman Marketing

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The Spay & Neuter Clinic

MoFuse Proprietary Information 5

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Mobile Site Draws Customer’s to Most Important Selling Proposition

MoFuse Proprietary Information 6

• Spay & Neuter Clinics offer services about ½ the price of a Veterinarian Hospital

• High quality service, low price

• Acquisition is their prime objective

• Services “Near by Me” is very important to their mobile site

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Results• Nearly 131,000 views of their mobile site since Sept 21, 2012• Approximately 400 new customers each month since the

mobile site was launched!

MoFuse CONFIDENTIAL Information 7

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Why MoFuse?

MoFuse provides ROI generating mobile web and marketing solutions for businesses with

local customers.

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