Mo fuse case study_animal services
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Transcript of Mo fuse case study_animal services
Mobile WebDriving the Business of
Local Business
@2013
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Mobile Website
A Mobile Site Is At The Center Of Our Approach
Click to Call Leads
Social Integration
Mobile Commerce Mobile Search
Mobile Coupons
Text Marketing
MapsGeo Aware
QR Codes
Delivering ROI Local Business
The Demand Is Here: Mobile Audience Wants Local
BusinessUS Smart Phone penetration broke the 50% barrier in 2012
•82% of local searchers visit or make purchase - (TMP/comscore)
•1 in 3 searches are local- Google
•9 out of 10 smart phone searches end in an action! - Google
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The Spay & Neuter Clinic
MoFuse Proprietary Information 4
Non-MobileThe Problem with “desktop” on
Mobile Phone Browsers
•User Pan & Zoom Required
•Navigation Bar Is Not Immediately
Accessible
•Content Not Mobile Optimized
•No Web Service Integration
•Flash – doesn’t work at all
Special Thanks to Max Cadman Marketing
The Spay & Neuter Clinic
MoFuse Proprietary Information 5
Mobile Site Draws Customer’s to Most Important Selling Proposition
MoFuse Proprietary Information 6
• Spay & Neuter Clinics offer services about ½ the price of a Veterinarian Hospital
• High quality service, low price
• Acquisition is their prime objective
• Services “Near by Me” is very important to their mobile site
Results• Nearly 131,000 views of their mobile site since Sept 21, 2012• Approximately 400 new customers each month since the
mobile site was launched!
MoFuse CONFIDENTIAL Information 7
Why MoFuse?
MoFuse provides ROI generating mobile web and marketing solutions for businesses with
local customers.
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