the organization and en-couraging entrepreneur-ship,” says Sharma.

A couple of leadership secrets, which Sharma per-colates to the employees of the company include ‘Un-derstand Customer’s Cus-tomer’ and ‘be a Partner to the customer, not just a supplier’. Apart from stay-ing proactive and positive, the technical team also tries to follow ‘Stay foolish, stay hungry’ ideology.

According to Sharma, a new technology like virtualization demands constant upgradation of knowledge. He further adds that if a customer needs a new technology then the team has to be ready for it and if not then the client can move the business to someone else.

With huge untapped potential in Gurgaon and neighboring areas, the company is banking on its core competency of target-ing local enterprise and SMB customers. It also has a competency centre at the head office which enlightens its customers about servers, storage and virtualization. It is also ca-pable of providing a POC for it customers through this centre. “The Break fix services model of the company has not witness-ing much flow in terms of revenue, though imple-mentation and consulta-tion services in the field of storage and security look quite promising as a busi-ness segment. Storage will be a driving force apart from security, and virtual-ization is also witnessing greater demand. We need to replicate our success story by expanding our reach beyond Gurgaon,” says Sharma.

years ago, we reanalyzed our business operations and technical strengths which would make us a preferred choice of start-up companies and SMBs.” About 40 percent of the revenue of MM9 comes from the SMB segment. “We are able to better un-derstand the requirements of SMBs and hence better positioned to offer flexible solutions from our product portfolio. SMB customers offer greater potential for

MM9 InfOr-MATIOn Technolo-gies, head-quartered

in Gurgaon has positioned itself as single point so-lutions company for all IT needs of enterprises. Interestingly, the name MM9 stands for ‘Monday Morning 9’ to coincide with the date of inception of the company on Janu-ary 9, 1995. Manoj Sharma, CEO, MM9, says, “Three

repeat business vis-à-vis the traditional enterprise customers. The opera-tional lease model through HP financial services is also preferred by our SMB customers,” he added.

MM9 is actively pursu-ing blade architecture, storage and other client side enterprise offerings for datacenters. Commit-ment to customers, com-mitment to suppliers and team spirit are the most important values that form the foundation of MM9. The ErP software that was installed two years ago for internal use of em-ployees has greatly helped the business operations of the company. “Such business processes are not of much use if you do not have the right kind of employees in your organi-zation. The best practices of the company for em-ployees include providing a family like environment, growth opportunity within

MM9 InformationManoj SharMa, CEO

Founded: 1995

Head Office: Delhi

Revenue 2008–09: Rs 40 Crore

No. of Employees: 100

Key Executives: Parminder Singh Chawla, MD; Manoj Sharma, CEO; Anant Dha-wan, Business Head (Ser-vice Sales)

Key Principals: HP, Cyberoam, Juniper, Micro-soft, Airtel, Emerson, APC

Key Technologies: Business Critical Servers, Storage, Security, Printing, Imaging, Virtualization

Key Verticals: Education, Telecom, IT/ITES

S o u r c e : M M 9 I n f o r M at I o n

revenue Split

20%

20%

10%10%5%

5%

10%

20%

n Servers

n PCs & Laptops

n Storage

n Printing & Imaging

n Security

n Virtualization

n Support & Maintenance

n Others

Quick byteS

AUGUST 15, 2009 inDian channelworlD 81

MM9 Information.indd 81 2009-08-24 12:16