mAss Kickers FoundationSan Diego Chapter 2011

www.mAssKickers.org

What is a “mAss Kicker”?

1. noun. Someone who gets an intimidating diagnosis, hears the words “we found a mass in your ____(insert important body structure here)”, and refuses to let it control their life. 

2. noun. Friend or family member of a patient dealing with an intimidating diagnosis. They are essential contributors to the mAss Kicking team.

www.mAssKickers.org

Mission Statement

mAss Kickers Foundation (MKF) is a 501(c)(3) non-profit organization, which provides support and motivation to all newly-diagnosed patients, family, and friends affected by tumors or cancer. 

MKF serves this mission through its website, fund-raising for research, and promoting select events throughout the year.

www.mAssKickers.org

mAss Kickers Foundation History

In 2007, Eric Galvez started a group on facebook called “TUMORS SUCK!” to find people that felt the same way about brain tumors.  He found that many people felt the same way about ALL types of tumors.  His friend Susie Ghahremani designed a logo for him to help him express his irreverent attitude towards all tumors.  People started posting pictures of the “TUMORS SUCK” logo.

In 2008, Eric and his friends created the website www.mAssKickers.org and began posting interviews and articles for newly diagnosed patients.

In 2009, mAss Kickers was officially incorporated in CA, USA as a charitable organization; mAss Kickers Foundation.

In 2010, mAss Kickers Foundation attained 501c3 federal tax exemption status.

www.mAssKickers.org

What are mAss Kickers Foundation's 4 goals?

Provide unique articles and interviews useful to the newly diagnosed patient and their loved ones on our website.

Promote Unity among ALL cancer/tumor types and between patients and their loved ones through a common "pugilistic" attitude.

Support research through articles, events, and donations.

Empower the newly diagnosed patient and their loved ones with a strategy to become proactive in their care so they feel less helpless after getting intimidating news.

www.mAssKickers.org

What does MKF do?1. Provide credible articles and links on our website

2. Promote a pugilistic approach towards fighting ALL types of tumors/cancer

3. Promote events of other organizations

4. Host unique events to bring attention to our mission

5. Encourage all to participate in the “TUMORS SUCK!” awareness campaign, “Use the K.U.R.E.” action campaign, and “Rock Da ‘Hawk” unity Campaign.

6. Support organizations and individuals leading the way in tumor/cancer research for efficient diagnosis, efficient treatment, improved mortality rates, improved quality of life for patients, and diagnosis specific symptom management.

www.mAssKickers.org

What does MKF do? (Cont)

7. Encourage newly diagnosed patients to support research by participating or donating to tumor/cancer related research

8. Encourage newly diagnosed patients to educate themselves and others in times of uncertainty,

9. Encourage newly diagnosed patients to seek personal support from family, friends, and other individuals that have walked a similar path.

www.mAssKickers.org

Campaigns:Tumors Suck!

AWARENESS CAMPAIGN

PASS OUT STICKERS AT EVENTS or WHEREVER

Print out the logo from our website and take a picture with it

POST PICTURES on FACEBOOK, BLOGS, WEBSITES

Goal: UNITE ALL PEOPLE AGAINST ALL TYPES OF TUMORS!

www.mAssKickers.org

Campaigns (cont): Use the K.U.R.E.

Strategy to combat an intimidating diagnosis

Action campaign: Use Knowledge Promote Unity Support Research EMPOWER YOURSELF

Attitude to fight back against an intimidating diagnosis

HELP PATIENTS REGAIN CONFIDENCE

www.mAssKickers.org

Campaigns: (cont)Rock Da ‘Hawk

Show support for someone dealing with an annoying tumor mass by growing a ‘hawk

A facebook page will be created to show pictures of mohawks dedications to loved ones going into “battle”

“WARRIOR APPROACH” to survivorship

www.mAssKickers.org

Events - TUMORS SUCK! Paintball Benefit

August 6, 2011 Hell Survivors Paintball

Field, Pinckney MI Andy Wlodyga, Angel

Bureau, and Sean Lapham are primary event coordinators

GOAL:300 participants Primary fundraiser for

MKF

www.mAssKickers.org

Events: proposed Research Is Cool conference (The R.I.C.)

A patient geared research conference

Explain Benefits of research Types of research How to find projects

Bring in other orgs to help

No revenue gain from conference!

GOAL: 100 PARTICIPANTS

www.mAssKickers.org

TUMORS SUCK DAY EVENT 2011

October 25, 2011

AT Seau’s the Restaurant

Local businesses donated prizes for a raffle.

Goal: get 200 people to attend Charge admission get

food+ drink ticket. Sell raffle tickets

www.mAssKickers.org

Where we need help. FACEBOOK discussions

TUMORS SUCK! MASS KICKERS FOUNDATION

WEBSITE content, articles/interviews

YOU TUBE

RECRUITING PEOPLE TO LOCAL EVENTS

Hospitals, schools, bars/restaurants

Establishing new connections

Representing MKF @ events

www.mAssKickers.org

Potential for growth LiveSTRONG YAA

NATIONAL BRAIN TUMOR SOCIETY

BRAIN SCIENCE FOUNDATION

VITAL OPTIONS INTERNATIONAL

I’M TOO YOUNG FOR THIS

AMERICAN CANCER SOCIETY

NETWORK TV

MAGAZINES

Blogs

www.mAssKickers.org

Expansion:

San Diego, Ann Arbor MI

AMERICAN PHYSICAL THERAPY ASSOCIATION

ETHNIC/CULTURAL HEALTH ORGANIZATIONS

COLLEGES/HIGH SCHOOLS

HOSPITALS/CANCER CENTERS

www.mAssKickers.org

GOALS FOR 2011

EXPAND MEMBERSHIP through website.

SOLIDIFY B.O.D.

ESTABLISH CORE OF VOLUNTEERS IN SAN DIEGO

COLLABORATE ON R.I.C. WITH UCSD, + OTHER RESEARCH ORGS. SDBTF, KAB, I2Y SD…

ESTABLISH TUMORS SUCK DAY EVENT IN SD.

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Volunteers needed:

Recruiting for MKF

Support

R.I.C. EVENT TEAM fall 2011 collaboration

TUMORS SUCK DAY EVENT TEAM 10/25/11

Fundraising

WEBSITE CONTENT TEAM

FACEBOOK/TWITTER TEAM

MKF HOSPITAL/SCHOOL/COMMUNITY ADVOCATES

www.mAssKickers.org

Questions?

www.mAssKickers.org