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Community & Grassroots Initiatives

October, 2010

Community & Grassroots Initiatives

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Store Locations by State

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Brand Building Specialist Regional Layout

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Product Flyer

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Custom Glove Giveaway:

By visiting local Mizuno events or participating DSG store locations, fans can enter in a chance to win a Customized Mizuno “Classic Pro Series” ballglove.

National Promotion

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Regional Promotion

“Talk to the Pros:”

By visiting local Mizuno events or participating Dick’s Sporting Goods store locations, fans can enter in a chance to win a private Clinic Session with a Mizuno MLB Brand Ambassador. Here’s an opportunity to learn face-to-face from the players you see on TV every night. (players and dates TBD)

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Promotion Timeline:

Events: 2/1 – 4/30 Clinics: May ‘10

’09 Markets:

Pittsburgh, Atlanta, Chicago

Attendees:

30 selected winners for each Player clinic (3 clinics)

BBS Objective:

-conduct In-Store Promotional events with selected DSG store locations

-provide Mizuno technology training, product merchandising assistance, and conduct raffle drawings for 3 “Talk to the Pros” clinic sessions featuring Mizuno MLB Brand Ambassadors.

“Talk To The Pros”

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“Talk To The Pros”2009 Players & Markets

Chicago

Carlos Quentin

Atlanta

Brian McCann

Pittsburgh

Zach Duke

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Zach Duke

Saturday, 5.16.09

Robinson, PA

BBS: Jerome Lopez

Talk To The Pros

2009

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Carlos Quentin

Saturday, 5.23.09

Lombard, IL

BBS: Ryan Sickles

Talk To The Pros

2009

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Brian McCann

Saturday, 5.16.09

Mall of GA

Buford, GA

BBS: Jamil Mamdani

Talk To The Pros

2009

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Promotion Timeline:

Events: 2/1 – 4/30 Clinics: May ‘10

’10 Markets:

Los Angeles, Cincinnati

Attendees:

30 selected winners for each Player clinic (3 clinics)

BBS Objective:

-conduct In-Store Promotional events with selected DSG store locations

-provide Mizuno technology training, product merchandising assistance, and conduct raffle drawings for 3 “Talk to the Pros” clinic sessions featuring Mizuno MLB Brand Ambassadors.

“Talk To The Pros”

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“Talk To The Pros”

2010 Markets & Players

Los Angeles Cincinnati

Chad Billingsley Scott Rolen

Anaheim

Brandon Wood

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Brandon Wood

Los Angeles, CA

BBS: Dalton Susselman

Talk To The Pros

2010

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Chad Billingsley

Los Angeles, CA

BBS: Dalton Susselman

Talk To The Pros

2010

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Scott Rolen

Cincinnati, OH

BBS: Mike Kroeger

Talk To The Pros

2010

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