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MISSION INDIA

Italian Government and Regions 13-16 December 2009

Cordially invite you to a seminar on

CLEAN TECHNOLOGIES Green Building, Smart Grids, Small Plants for Renewable Energy Production

followed by lunch and bilateral B2B meetings

Wednesday, 16th December 2009 Trident Hotel Mumbai, Lotus Room (basement)

PROGRAMME 11:30 Registration 12:00 Welcome Address and Moderator

Raffaele Farella, Chairman, Internationalization Manager, Autonomous Trento Region

Energy Production 12:05 Introductory Remarks Marinella Loddo, Industrial Cooperation Manager, ICE Roma

12:10 Key-note Presentation

Paolo Gurisatti, President, Habitech - General trends in the Italian “Green” Tech Industry 12:25 Presentations by

• Gianni Lazzari, CEO, Habitech Cluster - Habitech case study (A green territorial cluster) • Alessandro Speccher, Senior Manager, Green Building Council Italia - GBC Italia case

study (Green Building Council, a national green builders association) • Andrea Reale, Professor of Optoeletronics, Tor Vergata University Rome - Energy: Chose

Project Roma case study 13:10 Testimonials

• E++, Cuneo • Ariston Thermo Group*, Fabriano • SOFCPower, Riva del Garda

13:40 Address by Suzlon Representative* Dr. Nitin Pandit *, President, International Institute for Energy Conservation 14:10 Question & Answer Session 14:15 Concluding Remarks and Vote of Thanks

Representative Trento Region* 14:30 Lunch - Poolside * to be confirmed For registration please contact Uma Das– T 022 22821214/1125 – E [email protected]


MISSION INDIA Italian Government and Regions

13-16 December 2009

Seminar Topics

The meeting is focusing on integrated systems at the local scale. In Italy we are engaged in developing a market system for green tech (off-grid solutions) in villages and small communities (i.e. isolated in the mountains or wanting to follow a new “pattern of urbanisation” downtown). Solar devices, integrated with geothermal solutions, heat pumps, biomasses co-generators, wind power systems, etc... are becoming common investments. The challenge is: How can we upgrade existing systems? How can we integrate them in a national web? How can we create maintenance and financial tools, in order to assisting distributed producers?

Co-generation at a very small scale (1 Kwt + 1 Kwe) is attracting greater attention among final consumers, local utilities, entrepreneurs and investors. In the last few years we could see the return of some abandoned technologies: Stirling engines installed on fire-burners, solar panels mixing up photovoltaic and concentration devices, small energy plants using waste as a renewable fuel, fuel cells producing electricity inside heaters, hydrogen back-up systems and portable generators…

Now the matter is how to organise a progressive integration of these new “green” technologies in existing grids and infrastructures. Smart grids should be designed and neuron chips should be diffused, in order to provide interoperability to a greater number of existing devices. Moreover, a progressive substitution of traditional “energy consuming” products and processes should be planned.

In the field of building construction a number of innovations are expected in the near future, in terms of energy saving and environment compliance. The Green Building Council International movement is creating a worldwide competence network that is close to create a completely new market system in real estate and construction (starting by large and costly facilities, but with rapid “spillovers” in contiguous fields of the same business).

The seminar wants to compare existing experiences in Italy and India, providing the participants with a general framework on existing trends and case studies.



13-16 December 2009

Speakers Profiles Mr Paolo Gurisatti Master in “district administration”. Local development agent (policy maker). Industrial analyst and scaffolding structure designer (for rising industrial networks, districts, clusters and market systems). Professional trainer for local development agents and industrial analysts. Over 25 years of cluster management and consultancy experience in regional and economic development (in Italy and other EU regions, USA, Japan, Latin America and Caribbean, Asia, Oceania). 30 years of experience in professional training Designer of an original methodology for “cluster organisation” (MDA – Master in District Administration – www.mdareview.com). Advisor and keynote speaker for international bodies concerning with “local development”, “innovation” and “clustering” policies (The Competitiveness Institute, InSPE, OECD, BID, UNIDO). Team leader in industrial organisation researches in different sectors: energy and environmental technologies, construction, groats, meal and pellets of wheat, marble and stones, publishing, paper and printing, leather, shoemaking, sportswear and apparel, precious metal jewellery, ceramics, wood furniture and chairs, lighting, plastic injection, prototyping and mould production, machine tools, science parks and innovation centres, development agencies, editing and video, logistics and air transportation. EMBA teacher (Consorzio Universitario di Organizzazione Aziendale – MBA for North Eastern Italy) for managers and government officers coming from China, Russia, Croatia, Serbia and other Eastern Europe Countries and Mercosur, Brazil, Argentina, Chile and Uruguay, Ecuador, Syria and other Mediterranean Countries, New Zealand and Jamaica. Expert in cooperative management and employee stock ownership plans. Advisor CUOA in the Project “Development of Financial Markets” in Russia. Support to state policy aimed at increasing competitiveness of the Russian economy. Research fellow of university consortia and (visiting) professor of Industrial Economics and International Trade in different universities: Ca’ Foscari Venezia, Padova, Udine e Trento in Italy, UFRJ and UNISAL in Brazil, Alfa projects in Brazil, Argentina, Uruguay, Sapporo in Japan, Aukland in New Zealand. Author of several issues and publications dedicated to industrial organisation and local development. Correspondent of economic and financial magazines and newspapers in Italy. Since 1985 President and general manager of a private research centre (STEP srl, previously POSTER – Istituto di Programmazione e Organizzazione dello Sviluppo Territoriale), with a consolidated experience in local development in Italy and abroad. From 1998 to 2000 General Manager of Galileo, in charge of the start-up phase of the third science park of the Veneto Region. From 2005 to 2007 Member of the Board of Trentino Sviluppo (Development Agency) and since 2006 President of Habitech (a Technology District for Energy and Environmntal Industries). Advisor of Industry and Trade Associations in Italy (Confindustria, API e Confartigianato), Regional Governments (Giunta Regionale del Veneto, Promos – Regione Lombardia) and Development Agencies (Parco Scientifico e Tecnologico Galileo in Italy, Corfo in Chile, NZ Trade&Enterprise in New Zealand and SEBRAE in Brazil).

MISSION INDIA



FASHION Footware and Fashion


Wednesday, 16th December 2009 NCPA Mumbai, The Little Theatre

PROGRAMME 11:30 Registration 12:00 Welcome Address and Moderator Donatella Romozzi*, Marche Region Representative

Footwear 12:05 Introductory Remarks Roberto Pellegrini*, President Riva del Garda Shoes Fair Presentation by 12:20 MICAM Representative* 12:35 Testimonial Fabi spa 12:50 Address by Amit Chopra*, CEO and Co-Publisher, Images Access Multimedia Mr Rafeque Ahmed*, former Chairman of Council for Leather Exports and President FICCI,

Tamil Nadu Region

Fashion

13:05 Introductory Remarks Roney Simon, Managing Director, CRS Global Innovations srl Presentation by 13:20 Tombolini Testimonial 13:35 Liliana Tudini, Vice President and Academy Fashion Coordinator, The Academy of

Costume and Fashion, Rome - Academy presentation and its future plans with India. (Presentation will be supported by a video)

13:50 Address by Roney Simon, Managing Director, CRS Global Innovations srl

14:05 Question & Answer Session 14:15 Concluding Remarks and Vote of Thanks Vittorio Mecozzi, Italian Trade Commissioner, Italian Trade Commission, Kolkata

FASHION Footware and Fashion


13-16 December 2009

Speakers Profiles Ms Liliana Tubini Since 1995 Vice President of the Accademia di Costume e di Moda, Rome where she coordinates the Fashion Design department and teaches since 1985. Lecturer at La Sapienza University, Faculty Ludovico Quaroni (Architecture Department, Industrial Design Area) of Rome, where she is responsible for Fashion Design orientation. She collaborates, always as a Lecturer, with the Centro di Formazione Orafa of Tarì, Caserta. Before deciding to exclusively dedicate herself to education, she has collaborated with important Italian Brands, thanks to her education as Fashion Designer, achieved at the Accademia di Costume e di Moda, Rome. The most important work relation has been with the Lancetti Maison, where she has worked from 1975 to 1985, designing Haute Couture, Pret à Porter, Furriery and Textile fabrics. Fashion Designer with Renato Balestra in 1972 Fashion Designer with Andrè Laug in 1973. Fashion Designer with France Rety, Rome from 1995 to 2007. Fashion Designer with Giovannozzi, Florence from 1993 to 1997. Within pret à porter she has designed for: Fashion Designer with Doppieri, Novara from 1980 to 1982. Fashion Designer with Laura Dress, Rimini from 1979 to 1982. Fashion Designer with Viki, Rome from 1983 to1986. Fashion Designer with Altimari, Rome from 1984 to 1988. Fashion Designer with Pizzico, Modena from 1985 to 1995. Fashion Designer with Tuffo linea mare, Palermo from 1985 to 1995. Within furriery she also has designed for: Polidore, from 1979 to 1984. Giancarlo Ripà from 1985 to 1986. Rampone from 1988 to 1991.


13-16 December 2009

Cordially invite you to

ITALY–INDIA FORUM

Business Opportunities in the Italian Regions Wednesday, 16th Dec 2009 –Trident Hotel Mumbai, Rooftop (35th floor)

PROGRAMME 09:30 Registration 10:00 Opening Forum Introductory Remarks and Moderator Umberto Vattani, President, Italian Trade Commission (ICE) 10:05 Amit Mitra, Secretary General, Federation of Indian Chambers of Commerce & Industry (FICCI) 10:15 Ratan Tata, Chairman, TATA GROUP 10:25 Mr Harsh C Mariwala, Vice President, FICCI and Chairman & MD, MARICO Ltd 10:35 H.E. Claudio Scajola, Hon'ble Minister of Economic Development 10:45 PANEL DISCUSSION – Italian Regions Representatives Ambrogio Brenna, Councillor for Productive Activities, TUSCANY REGION Gianluca Carrabs, Councillor for Environment, MARCHE REGION Onofrio Introna, Councillor for Ecology, PUGLIA REGION Sergio Deorsola, Councillor for Local Agencies, PIEDMONT REGION Claudio Mancini, Councillor for Economic Development, LAZIO REGION Antonio Strano, Councillor for Tourism, SICILY REGION 11:50 Concluding Remarks and Vote of Thanks H.E. Adolfo Urso, Hon'ble Vice Minister of Economic Development * to be confirmed For registration please contact Uma Das – T +022 22821214/1125 – E [email protected]

MISSION INDIA



ITALIAN CONTRACT FURNISHING SYSTEM Tradition in the Service of Innovation


Wednesday, 16th December 2009 Trident Hotel Mumbai, Rooftop (35th floor)

PROGRAMME 12:00 Registration 12:30 Welcome Address and Moderator Antonio Bravo, Representative Friuli Venezia Giulia Region* 12:35 Introductory Remarks

Maria Clelia Mazzanti, Foundation Member, Intus Ltd - Partnership between Italy and India. SMEs network, the propulsive force of a competitive and highly qualified system. Going beyond Made in Italy and the dawn of the Italian Way of Living.

12:45 Presentations by • Friuli Venezia Giulia Autonomous Region - Alessandro Verardo, President Verardo Ltd

Artisanship production and technological development, evolution of product quality

• Tuscany Region - Irene Burroni, Project Manager CSM Poggibonsi Means of distribution and strategies for internationalization

• Trentino Autonomous Region - Gianluca Salvatori, President Manifattura Domani Producing technological knowledge: sustainable development and life quality

• Puglia Region - Christian Nils Schwab, Senior Vice President Regione B.R.I. Franchising, a

system which reinforces the search for new markets

• Piedmont Region - Giuliano Lengo, Presidente Ceipiemonte Consolidation of industrial partnerships; the cooperative system and re-assessing offers

13:55 Address by

Dr Soumyajit Ghosal*, Acting Dean, R&D Campus, NID National Institute of Design, Bangalore 14:10 Question & Answer Session 14:15 Concluding Remarks and Vote of Thanks Erica di Giovancarlo, Trade Commissioner, Italian Trade Commission, New Delhi 14:20 Lunch - Poolside

For registration please contact Uma Das – T 022 22821214/1125 – E [email protected]



13-16 December 2009

Seminar Topics Key themes addressed in the introduction Partnership between Italy and India. SMEs network, the propulsive force of a competitive and highly qualified system Going beyond Made in Italy and the dawn of the Italian Way of Living. The SMEs network, the propulsive force of a competitive and highly qualified system. The fundamental characteristics of the Italian industry: flexibility, ability to adapt, firm geographical roots, easy access to specialist services; all combine to allow the opportunity to explore and take on new markets. The economic trend crisis of conjuncture and production optimizing. Services, know how and technological research: leading companies and commercial promotion. Presentation of various regional set-ups – illustrative cases Artisan production and technological development, evolution of product quality. Means of distribution and strategies for internationalization. Franchising, a system that reinforces the search for new markets. Producing technological knowledge: sustainable development and life quality. Consolidation of industrial partnerships; the cooperative system and re-assessing offer. The main aims of the seminar are: To present the Italian Furnishing System by using concrete examples of leading companies, which are able to trace the varied map of a complex and multifaceted reality. To promote a System which is perfectly capable of looking beyond the current crisis, an increasingly strong and consolidated System, which finds new strategies for dealing with the challenges posed by globalization, using the current difficult circumstances as a starting point.



13-16 December 2009

Speakers Profiles Ms Maria Clelia Mazzanti Member of the European Association of Art Experts, she is project manager of Intus Ltd a Company which promotes the internalization of Made in Italy and organize exhibitions and events to promote young talent in the world of art and design. Since 2008 she was commissioned to coordinate a project that aims to promote furniture companies in Asia. She is editor of the online magazine Spazio Design, for which she has also published various interviews with experts, managers and designers on the theme of Italian industrial design in the emerging markets. The Italian Trade Commission and the Ministry of Foreign Affairs has commissioned her to organize the exhibition The Italian Way of Living, curate by Alessandro Mendini, on the History of Italian Chair. In 2008 the exhibition was mounted in Mumbai, where Clelia Mazzanti helped to organize a seminar on the history of Italian design. Mr Alessandro Verardo After obtaining his degree in economy, in 1997 started his career in the upholstery industry. In 2003 he joined his family company Verardo|Italia as export manager. In the company he has been developing a few high-tech projects. In 2008 he launched the software company Digi Plan, providing graphical solution to the Furniture Market. He has recently been elected president of Verardo. Ms Irene Burroni Managing director of CSI - Centro sperimentale del mobile di Poggibonsi - in Tuscany Region, she attends to internationalization and promotion. She runs economic markets analysis concerning eastern countries. Mr Gianluca Salvatori Research management and innovation policy have been my his professional focus and prime cultural interest for the last 15 years. He has been for ten years in the managing team of an Italian leading research centre, working on ICT, material science, microtechnology. In the last five years He was Commissioner in charge of research and innovation in the government of Trentino, one of the two Italian autonomous provinces. In this role he has launched several major initiatives in the area of renewable energies and sustainable building (as the Italian Green Building Council and the “Habitech” cluster of green companies). In 2009 he was appointed President and Ceo of Manifattura domani, a company established by Trentino’s government with the mission of re-developing an old industrial site to host an “innovation hub” on green and clean technologies. Mr Christian Schwab Christian Nils Schwab has joined leather upholstery manufacturer Natuzzi as senior vice president for BRI (Brazil-Russia-India)-Schwab is developing Natuzzi's entry strategy for penetrating growing markets in Brazil, Russia and India. The Swiss native recently worked at Nestlé, where in 2006 he became assistant vice president and head of the Nestlé Professional Beverage Center; and where he was involved in innovation, development of global solutions and their application in local markets relative to the beverage sector. Mr Giuliano Lengo He has been member of the Council and Vice President of the Young Entrepreneurs Group of Unione Industrial di Torino (Industrial’s Association of Turin) General Manager of Centro Estero Camere Commercio Piemontesi; Vice President and Director of Piemonte Consortium for Training in International Trade Now he is C.O.O. Chief Operations Officer (since April 2007) of Centro Estero per l’Internazionalizzazione s.c.p.a. Piemonte Agency for Investments, Export and Tourism

Piemonte Agency for Investments, Export and Tourism is an organization based in Turin, working with the aim of strengthening the international development of the region by increasing the presence of local companies and their competitiveness on international markets, attracting foreign investments and promoting worldwide the regional tourist offer, products and services.


13-16 December 2009

in collaboration with

Cordially invite you to

INVESTING IN ITALY New Investment Opportunities in the Italian Regions

Tuesday, 15th Dec 2009 – Trident Hotel Mumbai – Rooftop (35th floor)

PROGRAMME 17:30 Registration 18:00 Opening Remarks and Moderator Umberto Vattani, President, Italian Trade Commission (ICE) 18:05 Address Chief Guest Pramod Kumar Agarwal*, Chairman Derewala Jewellery 18:30 PANNEL DISCUSSION Introductory Remarks Adolfo Urso, Hon'ble Vice Minister of Economic Development

Ambrogio Brenna, Councillor for Production Activities, Tuscany Region - Invest in Italy: the Italian Regions Domenico Arcuri, President Invitalia – Operative Overview To Attract Investments To Italy

19:00 Panel Participants: New Investment Opportunities in the Italian Regions

• Tuscany Region: Stefano Giovannelli, Director Toscana Promotion - Life Science • Marche Region: Gianni Giaccaglia, Director SVIM - Quality, Innovation and Competitiveness

• Liguria Region: Franco Aprile, President Liguria International - One Region, Many Regions

• Piedmont Region: Ivano Cantieri, Marketing Director CEIP - North/West Business Opportunities: Piedmont Region, Cutting Edge in The Renewable Energies Innovations

• Puglia Region: Theresa Mulloy, Director International Business and Investments Promotion

Opportunities of Investments in Puglia Region: Gateway to Europe for the South/Eastern and Mediterranean

• Sicily Region: Sandra Corpina, President Qualitaly Consortium - Regional identity as critical issue for the success of Sicily System: Sicilian Style

Vincenzo Antonuccio, Commission Technological Platform HERIT (Heritage Research in Italy), with the Minister of Education, of University, and of Research in Rome

• Friuli Venezia Giulia Region*

• Autonomous Trento Province*: Paolo Mazzalai, President Trentino Sviluppo - Trentino: Green,



13-16 December 2009

Smart, Small

• Invitalia: Giuseppe Arcucci, Head of Inward Investments of Invitalia

20:00 Question & Answer Session 20:05 Concluding Remarks and Vote of Thanks Umberto Vattani, President, Italian Trade Commission (ICE) 20:15 Meetings between Italian Regions Representatives and Indian Participants for a bilateral

widening of the Projects presented during the Round Table. to be confirmed For registration please contact Uma Das – T 022 22821214/1125 – E [email protected]



13-16 December 2009

Speakers Profiles Mr Ivano Cantieri Global Marketing Manager at the Inward Investment division of Piemonte Agency since January 2008. He has grown an extensive expertise in territorial and place marketing during four years as Managing Director of MKTP, a specially focussed private company publicly controlled by the regional authorities of Piemonte. His professional background is deeply rooted in fifteen years of strategic marketing and marketing communication for multinational industrial customers as Senior Director and Supervisor of international projects and programmes. He also cumulates a three years experience as Managing Director of a web marketing company and a significant track record in education and training in marketing and local development related topics at major national institutions and universities.

MISSION INDIA



LOGISTICS The Growing Importance Of Training in Handling the Trade between India and Italy

How To Become Expert Of Transport


Wednesday, 16th December 2009 Trident Hotel Mumbai, Mexican Room (pool level)

PROGRAMME 11:30 Registration 12:00 Welcome Address and Moderator Liguria Region Representative* 12:05 Introductory Remarks

Piero Lazzeri – Owner, Gimax International Spa and President, Fedespedi (Federation of the Italian freight forwarding companies) Partnership Italy-India: a reality consolidating during the last years. Potential development of trade and synergies.

12:20 Presentations by • Matteo Avanzino, Italian Delegate India, Saima Avandero spa

12:35 Address by • Chowgule Brothers Pvt Ltd, Representative* • Vijay G. Kalantri, Chairman and Managing Director, Dighi Port Ltd • R. Radha Krishan*, immd. past President IIFF (Indian Institute of Freight Forwarders)

How Indian freight forwarders prepare themselves for the future: Fiata training 13:05 Question & Answer Session 13:15 Concluding Remarks and Vote of Thanks Bernard Prevete, Deputy Trade Commissioner, Italian Trade Commission, Mumbai 13:20 Buffet Lunch – Pool Side * to be confirmed For registration please contact Uma Das – T 022 22821214/1125 – E [email protected]




13-16 December 2009

Seminar Topics

Key Themes addressed in the introduction

• Trade between Italy and India: much has been done but there’s much more to do

• Similarities between the 2 countries and tangible proposals to approach one another

• Italy as a logistic platform for Asian countries

• Brief introduction of Fedespedi and its members

• Brief introduction of Fiata and its vocational trainings

Presentations by Italian speakers

• Port of Genoa: the right choice for trades

• Freight forwarding companies are well trained, thanks to the courses and the services rendered by the local association

• Main reasons behind the opening of a branch office abroad

• Training as one of the tools helping companies to grow

Presentation by Indian speakers

• Importance of skilled staff and appropriate training

• Fiata vocational training: standards for architects of transport




13-16 December 2009

Speakers Profiles Mr Piero Lazzeri He was born in 1953 in Genoa, where he still lives, married with two daughters. After the school leaving certificate in scientific subjects and the university studies in Economics, not finished, he started his working career:

• from 1974 till 1987 c/o the German multinational freight forwarding and logistics Kuehne & Nagel, as Sales Manager for Italy;

• from 1987 till 2000 c/o the Italian multinational freight forwarding and logistics company Saima Avandero SpA at first as Manager of the branch office in Genoa and afterwards as Manager for the Ligurian and Piedmontese areas and as Central Manager for the Holding;

• from 2000 till 2002 c/o the Italian multinational logistics company SM Logistics SpA as General Manager;

• from 2002 till today entrepreneur/owner and majority shareholder of the medium size multinational company Gimax International S.p.A, working within the freight forwarding and logistics field.

Public life: He’s very active as far as public life in Genoa is concerned, having occupied the following positions:

• board member of AMGA from 1993 till 2000; • President of the regional Confederation of local bodies – CISPEL – from 1994 tilll 2000; • since 1995 is a board member of the Stabile Theatre Stabile of Genoa; • since 2005 Vice President of Ascom-Confcommercio of Genoa, as representative of the

shipping field; • in 1997 Vice President of the Freight Forwarders’ Association of the Port of Genoa,

becoming President from 2003 till 2008; • since 2009 he’s President of the National Federation of the Italian Freight Forwarding

companies – Fedespedi; • in May 2005 he was appointed Knight of the Republic; • board member of Mediterranea delle Acque since 2008; • board member of P.L.A.-Parco Logistico Alessandria – since 2008.




13-16 December 2009

Mr Matteo Avanzino He was born in 1982 in Genoa, where he lived until 2007, before moving into India in January 2008. After the school leaving certificate in scientific subjects, he started his studies in the University of Genova, Faculty of Economics.

Education: November 2004: Graduated in Maritime and Port Economics with a thesis: “The European policy of transports, especially regarding the infrastructural networks” Prof. Enrico Musso.

July, 2006: post graduated in Management and Economics in Maritime and Ports, presenting a thesis: “Ocean Carriers e Logistics Operators: what strategies in the European market?”,

Working Experience: He started working in 2006, september, with Saima Avandero SpA, one of the oldest and biggest Freight Forwarding Company in Italy, today part of the DSV Group and today still with them.

- sept 2006 till december 2007, as Sales Development and Customer relation within the Textile Division, in Biella and Prato.

- january 2008 until may 2009: Italian Delegate in India for Saima Avandero Spa with the former Indian agency Jeena & Co, based in Mumbai, India.

- june 2009 until today: Italian Delegate in India for Saima Avandero Spa with Dsv Air and Sea Pvt Ltd, the indian division of Dsv Group, after the merging, coordinating the handling and development of italian trade lane with the new set up in India.

Public events: 2008: November, 5th: Seminar “Experiences in Logistics: Handling, Transport and Distribution of Italian & Indian goods”, Nehru Centre, Mumbai, India http://www.eximin.net/ENews.asp?L=pn_07112008_1

April, 28th: Mission in India of “Confitarma”, Mumbai, India April, 17th: Seminar, “Italian Agricultural Technologies”, Mumbai, India February, 17th: Lecture at Master in “Planning and Management of Transportation Logistic Systems” organised by C.I.E.L.I. (Centro Italiano di Eccellenza sulla Logistica Integrata) about “Ocean Carriers and Logistics Operators: the aim of strategies in the Asian and European markets”; Genova, Italy.

2007: Cooperation to the book “Le strategie degli ocean carriers nei servizi logistici”, (The strategies of ocean carries in the logistics services) Midoro R.; Ferrari C.; Parola F.; ed. Franco Angeli, 2007.

Organisations: Commission of Parliament for technological innovation and sustainable development, as expert into the Group of Transport and sustainable mobility. www.copit.net <http://www.copit.net/> ; since November 2007.

MISSION INDIA



MECHANICS

Industrial Cluster, Supply Value Chain, Business Network in the Electro-Mechanics


Wednesday, 16th December 2009

Trident Hotel Mumbai, Malabar Room (35th floor) PROGRAMME 12:00 Registration 12:30 Welcome Address and Moderator

Raimondo Orsetti*, Marche Region Representative

12:35 Introductory Remarks Maria Letizia Urbani, Ceo Meccano Group – Industrial Cluster, Supply Value Chain, Business Network: definition and analysis of coexistence and interaction Gianfranco Carbonato*, President Unione Industriale Turin and Chairman and C.E.O. Prima Industrie spa

12:50 Presentations by • G.I.& E. case study • Prime Industries case study

13:15 Address by

Larsen and Toubro Representative* K. Ramachandran, President, ISHRAE (Indian Society of Heating, Refrigerating and Air Conditioning Engineers), Mumbai Chapter - Indian HVAC industry

13:30 Question & Answer Session 13:35 Concluding Remarks and Vote of Thanks Augusto Di Giacinto, Italian Trade Commissioner, Italian Trade Commission, Mumbai 13:40 Lunch - Poolside * to be confirmed For registration please contact Uma Das – T 022 22821214/1125 – E [email protected]

MECHANICS Industrial Cluster, Supply Value Chain, Business Network

in the Electro-Mechanics


13-16 December 2009

SEMINAR TOPICS

“Distretti, Reti, Filiere” (Industrial Cluster, Supply Value Chain, Business) definition of the three realities and analysis of coexistence and interaction between these ways of organizing companies. Italian actual cases of Industrial Cluster, Supply Value Chain, Business Network” Focus on extra-local long network cooperation: the district opens and the companies create technical, productive and commercial cooperation with similar companies, sometimes even competitors, located in the area where the company producing the final product for the market is located (e.g. auto districts, household appliance district, aeronautics district): the above happen especially in the emerging countries (e.g. auto sector in Egypt, Brazil, Balkan, Latin America). To be able to do so the company has to be structured in a specific way: who is helping the company in this changing process (sometime gradually sometime very fast?). Policy Makers: necessity to support the companies located in the “Industrial Cluster, Supply Value Chain, Business Network” through two different approaches:

1) To support the Asking: contributes to the companies for projects such us: • Innovation of their technological/R&D • Innovation of their organization • Quality certification: product, process, system (environmental and ethical included) • Qualification of human resources

2) To support the Offer: through agencies and proper structures (e.g. center for the

transfer of technologies allocated on the territory where the companies are based) offering the above mentioned services.

Case studies of possible cooperations between Indian and Italian Districts and Case studies of actual success cases (G.I.& E. and Prime Industrie)




13-16 December 2009

SPEAKERS PROFILES Mr Gianfranco Carbonato Born in 1945 in Cusano Milanino (Milano). Married, 1 daughter. In 1969 he graduated in Electronics Engineering at Torino University with full marks (110/110). In 1970 he is at Turin Polytechnic as lecturer in digital electronics. As from 1969 to 1977 works at Dea S.p.A., where he was entrusted with different tasks, firstly as electronics designer and then becoming Hardware Designing Manager and Director of the Automation Division. As from 1977 joins Prima Industrie S.p.A. as General Manager of Prima Progetti, the company first born of the Prima Group. The Company designs and manufactures machines and advanced automated systems, among which the metalsheet laser cutting systems. In 1983 was appointed as Managing Director of Prima Electronics S.p.A., a company fully participated by Prima Industrie, specialized in electronics and numerical controls. In 1995 he becomes Chairman of the company. In 1986 was also appointed as Managing Director of Sapri S.p.A. till 1995, a company born in 1983 from a joint-venture with the ENI Group for the designing and manufacturing of handling robots. In 1990 he attends the Management and Financial Policy classes at the Business Management Branch of the Bocconi University of Milano. In 1992 he concludes the first acquisition on behalf of Prima Group, taking over the assets of the Swiss company Laser Work of Pfungen (Zurich), so enforcing the company position in the segment of 2D laser systems. In 1995, at the end of the ten-years collaboration with the Japanese company Amada Co. Ltd., he leads the operation for the reorganization of Prima Industrie S.p.A., becoming Managing Director with full powers and one of major shareholders. In 1999 he starts with the procedures to list Prima Industrie S.p.A. at the Italian Stock Exchange. The goal was achieved on October 27, 1999. In September 1999 he signs the agreement for the first joint-venture in China between Prima Industrie and the Chinese company Shenyang Machine Tool Co. The leadership of Prima Industrie on the Chinese market is then consolidated in 2003 with the second joint-venture, called Shanghai Unity Prima. In 2000 he is appointed as Member of the General Board of Unione Industriale di Torino. As from July 2006 he becomes Vice President of same and, in June 2008, he is appointed as President of Unione Industriale di Torino. In May 2000 he concludes the acquisition of Convergent Energy (Sturbridge, Massachusetts), a US company producing CO2 and Yag lasers, with several applications in different industrial branches, among which the aerospace. The new company was incorporated as Convergent Prima, Inc. In March 2001 he signed the agreement with GSI Lumonics for the acquisition of Laserdyne Maple Grove division (Minnesota), leader on the US market in the high-tech sector of 3D laser machines and leader worldwide in the laser microdrilling applications of aerospace components. The new company was incorporated as Laserdyne Prima, Inc. At the end of 2002 Convergent Prima and Laserdyne Prima merge in a new company called Prima North America, Inc. In April 2005 he enters the Board of AMMA, a well-known Mechanical Industries Association in Turin. In July 2006 he is appointed as President of this Association and maintained the role up to his appointment as President of Unione Industriale di Torino in June 2008. In June 2007 he received by the President of the Italian Republic the honour of Knights of Labor. In February 2008 he undersigns the contract for the acquisition of Finn-Power Oy of Kauhava (Finland), which leads Prima Industrie Group to become a world leader in the laser system and sheet metal fabrication machines, present in 50 countries and with production plants in Italy, Finland, U.S.A. and China.




13-16 December 2009

Ms Maria Letizia Urbani From 1989 to 2004 employed by the Meccano SpA Company, in Fabriano, where she’s been involved in the management of human resources and responsible for activities in the following areas: training – carrying out project activities and coordinating the creation of courses for unemployed people, for small and medium company entrepreneurs and technicians in the engineering sector; internationalization – carrying out project activities and coordinating projects aimed at the development of the entire regional economic system. Nowadays she holds the position of CEO of the Meccano Group which include EQI Srl, a fully owned company dealing with quality certification. She has coordinated several projects in the training area: courses for unemployed people, for small and medium company entrepreneurs and technicians in the engineering sector; in 1999 coordination of a pilot project promoted by the Marche Region for creating a training course for young Palestinians. She has carried out research, projects and coordination in the field of EU programmes (INNOVATION; LEONARDO; LINGUA; ADAPT; V, VI and VII FRAMEWORK PROGRAMMES) and national Ministry - Law 236; (Ministry of the University and Scientific and Technological Research Ministerial decree 593/00). She has also played the role of coordinator of national projects financied by FIT (Italian Innovation Fund); n.3 research projects in the framework of Industria 2015 – Energy Efficiency; n.3 research projects in the framework of Industria 2015 – Made in Italy; n.1 project Innovative Actions; n. 10 project financied by L. 598 Marche; Regional Call “Industrial Clusters”: n. 5 projects; activity of writing down n. 5 projects from the Call POR Marche “Tech Supply Chain” and n. 8 projects from Call POR Marche “Young Technicians”. As responsible of the Internationalization Area she has taken part in several projects with a real impact in the economic system: INTERREG III A called "TISAF – Tech tools for increasing the competitiveness of industrial systems of both Adriatic coasts”; Project Argentina and Brazil - Docup Ob. 2 Marche 2000 – 2006 “Technological and industrial collaboration in the electro-mechanical field”. Main object of the project was the promotion of industrial cooperation between Marche Regione and Argentinian companies. Main ouput was the study of a permanent body based on Meccano’s model able to provide enterprises with services. Project Argentina and Brazil - Docup Ob. 2 Marche 2000 – 2006 “Technological cluster for agro- mechanic sector in the Province of Santa Fé”. Project Brazil: the project was aimed at the promotion and support the development (in the technological, productive, commercial ways) of the brazilian mechanical enterprises from the States of San Paolo, Minas Gerais, Paranà, Pernambuco interested in the Marche Region’s economic model. Moreover she has been coordinating the activities performed in the project promoted by Marche Region and Lipetsk Region for creating the Centre “Mecservices”. The project is framed in the European Programme TACIS-IBPP and is aimed at “cloning” the Marche Region’s industrial cluster in Russia. Project BRIC focus on Russia Federation – DOCUP Ob. 2 Regione Marche 2000 – 2006: “Technological and industrial collaboration in the electro-mechanical field” Meccano were involved in the project “Iside Egypt”, as technical expert to study the feasibility of new path for promotion of the local enterprises. Also In Egypt the project “SETH” – Strengthening of Egyptian enterprises competitiveness Trough networking of innovation and High level technologies transfer – promoted by the Egyptian Ministry of Industry in partnership with Marche Region and Meccano. She has teamed up with Marche Region in the organization of economic/institutional missions in China (Jiangsu), in India (State of Guajarat) and in Tunisia. Internationalization projects are directed to create “long network” of supply system in order to encourage transnational cooperation. Many of the above mentioned projects are focused on the development of industrial clusters with the objective of the promotion of internationalization processes of Marche Region’s enterprises with the technological support of the Innovation and Technological Transfer Centre Meccano.

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