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1.1 © 2006 by Prentice Hall
Course Objective
1) Explore how information systems can make businesses more
competitive, efficient, and profitable.
2) Gain an understanding of the role of various types of information
systems in organizations.
3) Understand how to use information systems strategically and how
systems can help you make better decisions.
Management Information Systems
1.2 © 2006 by Prentice Hall
4) Discuss how your firm can benefit from conducting business
electronically using Internet technology.
5) Explore many decisions about using hardware and software to improve
the performance of your firm.
6) Gain an understanding of how to organize your company’s data so that
they can be easily accessed and utilized.
Management Information Systems
1.3 © 2006 by Prentice Hall
7) Provide opportunity to understand how your firm can benefit from
information systems for knowledge management.
8) Gain appreciation as a manager that you will be asked to make many
different kinds of decisions. You will want to know how you can use
information systems to improve your decision making, whether you are
working along or in a group.
9) Discuss the ways to use new information systems to improve the
performance of your firm, via helping your organization build a new
information system.
Management Information Systems
1.4 © 2006 by Prentice Hall
10) How to measure the business benefits of these investments and how to
make sure that these systems work successfully in your organization.
11) Understand how you can ensure that your firm’s systems are reliable
and secure.
12) Gain tools to know what special issues must be addressed when
developing and managing international information systems.
Management Information Systems
1.5 © 2006 by Prentice Hall
Information systems in Information systems in
Global Business TodayGlobal Business Today
Chapter 1
1.6 © 2006 by Prentice Hall
OBJECTIVES – chapter 1
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Explain why information systems are so important today for business and management
• Evaluate the role of information systems in today’s competitive business environment
• Assess the impact of the Internet and Internet technology on business and government
1.7 © 2006 by Prentice Hall
• Define an information system from both a technical and business perspective and distinguish between computer literacy and information systems literacy
OBJECTIVES (Continued)
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
1.8 © 2006 by Prentice Hall
What is information system
The organized collection,processing, transmission and
dissemination of computerized information in accordance
with defined procedures for making decisions time to time
in an organization.
Information system use both technology and knowledge of
business to enable the company and its partners to
respond instantly to changes.
Management Information SystemsManagement Information Systems
Chapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
1.9 © 2006 by Prentice Hall
1.1 The Role of Information systems in business today
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• 1 Capital management1 Capital management
• 2 Foundation of doing business2 Foundation of doing business
• 3 Productivity3 Productivity
• 4 Strategic opportunity and advantage4 Strategic opportunity and advantage
Why Information Systems Matter Why Information Systems Matter
There are four reasons why IT makes a difference to the There are four reasons why IT makes a difference to the success of a business:success of a business:
1.10 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• IT is the largest single component of capital investment in the United States.
• Managers and business students need to know how to invest this capital wisely.
• The success of your business in the future may well depend on how you make IT investment decisions.
1 Capital Management: 1 Capital Management:
The Role of Information systems in business todayThe Role of Information systems in business today
1.11 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
Information Technology Capital Investment Information Technology Capital Investment
The Role of Information systems in business today
Source: Based on the data in U.S. Department of Commerce, Bureau of Economic Analysis, National Income and Product Accounts, Tables 5.2 and 5.8, 2004.
1.12 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Most businesses today could not operateMost businesses today could not operate without without extensive use of information systemsextensive use of information systems and and technologies.technologies.
• IT can increase market share.IT can increase market share.
• IT can help a business become a IT can help a business become a high-quality, high-quality, low-cost producer.low-cost producer.
• IT is vital to the development of new products. IT is vital to the development of new products.
2 Foundation of doing business:2 Foundation of doing business:
The Role of Information systems in business today
1.13 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
The Interdependence between Organizations andThe Interdependence between Organizations andInformation Systems Information Systems
Figure 1-2
The Role of Information systems in business today
1.14 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• IT is one of the most important tools managers have to increase productivity and efficiency of businesses.
• It is estimated that IT has increased productivity in the economy.
• Investment in IT plays a critical role in increasing the productivity of firms.
The Role of Information systems in business today
3 Productivity:
1.15 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Create competitive advantage: IT makes it possible to develop competitive advantages.
• New Business Models: Dell Computer has built its competitive advantage on an IT enabled build-to-order business model that other firms have not been able to imitate.
The Role of Information systems in business today
4 Strategic Opportunity and Advantage: -
1.16 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Create new services: eBay has developed the largest auction trading platform for millions of individuals and businesses. Competitors have not been able to imitate its success.
• Differentiate yourself from your competitors: Amazon has become the largest book retailer in the United States on the strength of its huge online inventory and recommender system. It has no rivals in size and scope.
The Role of Information systems in business today
Strategic Opportunity and Advantage: (continued)
1.17 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Amazon, eBay, Dell, Wal-Mart and Apple's iTunes are just a few firms that have built and maintained technology-based advantages.
How Much Does IT Matter?
The Role of Information systems in business today
1.18 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Competitive advantage derives not from the technology, but on how businesses use the technology.
• Innovations in business processes, management and organization are not easily copied from one firm to another.
How Much Does IT Matter?
The Role of Information systems in business today
1.19 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• 1.Internet growth and technology convergence
• 2.Transformation of the business enterprise
Why IT Now? Digital Convergence and the Changing Business Environment
Growing impact of IT in business firms can be assessed from the following five factors:
The Role of Information systems in business today
1.20 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• 3.Growth of a globally connected economy
• 4.Growth of knowledge and information-based economies
• 5.Emergence of the digital firm
The Role of Information systems in business today
Why IT Now? Digital Convergence and the Changing Business Environment (Continued)
1.21 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Growth of the Internet: 120 million online users in the United States, 500 million global users
• The Internet is bringing about a convergence of telecommunications and computing: VoIP telephones.
The Role of Information systems in business today
1.The Internet and Technology Convergence:
1.22 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Growth in e-business, e-commerce, and e-government
• Internet is bringing about rapid changes in markets and market structure: financial services and banking such as eTrade.com.
• The Internet is making many traditional business models obsolete: the corner music store and video store.
The Role of Information systems in business today
The Internet and Technology Convergence: (continued)
1.23 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Flattening
• Decentralization
• Flexibility
The Role of Information systems in business today
2.Transformation of the Business Enterprise:
1.24 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Location independence
• Low transaction and coordination costs
• Empowerment
• Collaborative work and teamwork
The Role of Information systems in business today
Transformation of the Business Enterprise (Continued):
1.25 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Management and control in a global marketplace
• Competition in world markets
• Global workgroups
• Global delivery systems
The Role of Information systems in business today
3. Globalization:
1.26 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• From Industrial economies to Knowledge and information-based economies
• New products and services
• Knowledge as a central productive and strategic asset
The Role of Information systems in business today
4. Rise of the Information Economy:
1.27 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Time-based competition
• Shorter product life
• Limited employee knowledge base
The Role of Information systems in business today
Rise of the Information Economy (Continued):
1.28 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
The Growth of the Information Economy
Figure 1-3
The Role of Information systems in business today
Source: U.S. Department of Commerce, Bureau of the Census, Statistical Abstract of the United States, 2003, Table 615; and Historical Statistics of the United States, Colonial Times to 1970, Vol. 1, Series D, pp. 182-232.
1.29 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1Chapter 1Information systems in Global Business TodayInformation systems in Global Business Today
• Digitally enabled relationships with customers, suppliers, and employees
• Core business processes accomplished using digital networks
• Agile sensing and responding to environmental changes
• Seamless flow of information within the firm, and with strategic partners
The Role of Information systems in business today
5. Emergence of the Digital Firm:
1.30 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
The Emerging Digital Firm The Emerging Digital Firm
Figure 1-4
The Role of Information systems in business today
Search Engine marketing
E-Mail marketing
Affiliate marketing
1.31 © 2006 by Prentice Hall
1.2 PERSPECTIVES ON INFORMATION SYSTEMS
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
What Is an Information System?
Technology perspective:Technology perspective: A set of interrelated
components that collect (or retrieve), process, store,
and distribute information to support decision
making and control in an organization
1.32 © 2006 by Prentice Hall
PERSPECTIVES ON INFORMATION SYSTEMS
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
What is an Information System? (Continued)
• Data: Streams of raw facts representing events such as business transactions
• Information: Clusters of facts meaningful and useful to human beings in the processes such as making decisions
1.33 © 2006 by Prentice Hall
PERSPECTIVES ON INFORMATION SYSTEMS
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
Data and Information
Figure 1-5
1.34 © 2006 by Prentice Hall
PERSPECTIVES ON INFORMATION SYSTEMS
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
Functions of an Information System
Figure 1-6
1.35 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
PERSPECTIVES ON INFORMATION SYSTEMS
Business firm invest in Information system because they provide real economic value to the business.
Returns on investment is superior than building,manufacturing unit.
The superior returns will be expressed
as increase in productivity,as increase in revenue(increase in stock market value),as long-term-positioning of the firm
A Business Perspective on Information Systems
1.36 © 2006 by Prentice Hall
PERSPECTIVES ON INFORMATION SYSTEMS
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
The Business Information Value Chain
Figure 1-7
1.37 © 2006 by Prentice Hall
• Information systems literacy:Information systems literacy: Broad-based Broad-based
understanding of information systems that includes understanding of information systems that includes
behavioural knowledge about organizations, behavioural knowledge about organizations,
management and individuals using information management and individuals using information
systems as well as technical knowledgesystems as well as technical knowledge about about
computerscomputers
• Computer literacy:Computer literacy: Knowledge about information Knowledge about information
technology, focusing on understanding how technology, focusing on understanding how
computer technologies workcomputer technologies work
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
PERSPECTIVES ON INFORMATION SYSTEMS
1.38 © 2006 by Prentice Hall
PERSPECTIVES ON INFORMATION SYSTEMS
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
Information Systems Are More than Computers
Figure 1-8
1.39 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
Three Important Dimensions of Information Systems
• 1 Organizations
• 2 Managers
• 3 Technology
PERSPECTIVES ON INFORMATION SYSTEMS
You will need to understand and balance these dimensions of information systems in order to create business value.
Dimensions of Information Systems
1.40 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• People
• Structure
• Business processes
• Culture
• Politics
PERSPECTIVES ON INFORMATION SYSTEMS
1 The Organizational Dimension of Information Systems
1.41 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
Managers are:
• Sense makersSense makers
• Decision makersDecision makers
• PlannersPlanners
• Innovators of new processesInnovators of new processes
• Leaders: set agendasLeaders: set agendas
PERSPECTIVES ON INFORMATION SYSTEMS
2 The Management Dimension of Information Systems
1.42 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Hardware:Hardware: Physical equipment Physical equipment
• Software:Software: Detailed preprogrammed instructions Detailed preprogrammed instructions
• Storage:Storage: Physical media for storing data and the Physical media for storing data and the softwaresoftware
PERSPECTIVES ON INFORMATION SYSTEMS
Information technology is one of the tools managers Information technology is one of the tools managers use to cope with change:use to cope with change:
3 The Technology Dimension of Information Systems
1.43 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Communications technology:Communications technology: Transfers data Transfers data from one physical location to anotherfrom one physical location to another
• Networks:Networks: Links computers to share data or Links computers to share data or resourcesresources
PERSPECTIVES ON INFORMATION SYSTEMS
The Technology Dimension of Information Systems (Continued)
Managers need to know enough about information Managers need to know enough about information technology technology to make intelligent decisions about how to to make intelligent decisions about how to use it for creating business value.use it for creating business value.
1.44 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
PERSPECTIVES ON INFORMATION SYSTEMS
Complementary Assets:
are those assets required to derive value from a primary investment
1. Organizational complementary assets2. Managerial complementary assets 3. Social Investment
1.45 © 2006 by Prentice Hall
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
• Supportive business culture that values efficiency and effectiveness
• Efficient business processes, decentralization of authority
• Highly distributed decision rights
• A strong information system (IS) development team
PERSPECTIVES ON INFORMATION SYSTEMS
Organizational capital:
1.46 © 2006 by Prentice Hall
PERSPECTIVES ON INFORMATION SYSTEMS
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
Variation in Returns on Information Technology Investment
Figure 1-9
Source: Based on Erik Brynjolfsson and Lorin M. Hitt, “Beyond Computation: Information Technology, Organizational Transformation and Business Performance.” Journal of Economic Perspectives 14, no. 4 (Fall 2000). Used with permission of the American Economic Association.
1.47 © 2006 by Prentice Hall
Management Capital:
Strong senior mgt support for technical investment
Incentive Systems
Teamwork & Collaborative work environments
Training Programs
Management culture that values flexibility and knowledge
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
PERSPECTIVES ON INFORMATION SYSTEMS
1.48 © 2006 by Prentice Hall
Social Capital:
not made by firm but other firms and government
The internet and telecommunication infrastructure
Networks
Regulations and laws
Presence of technology and service firms in adjacent market
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business Information systems in Global Business
TodayToday PERSPECTIVES ON INFORMATION SYSTEMS
1.49 © 2006 by Prentice Hall
1.3 CONTEMPORARY APPROACHES TO INFORMATION SYSTEMS
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
Sociotechnical Systems
Optimize systems performance:
• Technology and organization
• Technology and Organizations mutually adjust to one another until fit is satisfactory
1.50 © 2006 by Prentice Hall
CONTEMPORARY APPROACHES TO INFORMATION SYSTEMS
Management Information SystemsManagement Information SystemsChapter 1 Chapter 1 Information systems in Global Business TodayInformation systems in Global Business Today
A Sociotechnical Perspective on Information Systems
Figure 1-11