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What are Minicards?

Minicards are colourful, credit-card sized information cards that deliver short, fun, insightful suggestions and special offers to your potential customers. Each card presents a brief message in an attractive manner that includes helpful knowledge, point of interest details, address, a special offer and map directions. They are displayed in hotels and other venues in a unique way that visitors appreciate and use.

Minicards is based in 43 countries, has over 6,936 outlets and over 2,900 advertisers are profiting from Minicards amazing customer reach. In 2011 Minicards reached over 143,772932 customers.

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Why Minicards is a success for the advertiserThe unique call to action/special offer on each Minicard is a huge benefit that you provide prospective visitors that also allows you to measure card usage.

Minicards provide tourists and visitors with information about your business and also ensures that your business is put within reach of thousands of potential customers every week. Thousands of museums, shops, restaurants, bars and other businesses all around the world have already increased their revenue from the advertising with Minicards

Reaches travelers worldwide

Credit card format, easy to take away

Your message shown full face

Easy to measure your response

Turnkey package: Card & map design, printing of your cards, distribution to our network of locations & also maintenance and service

Eco friendly

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Your target group is our target

Target marketTourists / 1-3 stars hotel guests / international student 15’216’000 visitors came to London in 201140% travel alone27% with friends20% couples13% families with children62% come to London for Leisure

Interestsattractions, sightseeing & museums, theatershopping, food & drinks, football games

Average age 35.5

Average visitor spend in London £594

24 hours spending£36 food & drinks£20 in tickets and admission£46 in shopping£16 travel£52 accommodation £5 other

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Minicards versus competitors in the UKService Design & printing

Distribution

Method of distribution

Storage

Maintenance

Recognition

Message

Displays positioning

Minicards Included in the price

Included in the price

Eco friendly: bicycles

We have free storage for advertisers

We contact partners once a month

Visually instantly recognisable

Straight to the point

Attached to the wall next to hotel or school reception/entrance

Competitor Don’t design or print.£450 cost for advertiser

£5,000 for 200 hotels

Diesel/petrol vans

No storage possibilities

No maintanance, Flyers are stuffed into the displays

Gets lost in the flyer mess, Flyers are too big for customer

Flyer overloaded with info

Positioned just in hotels and not attached to the wall, display can get removed

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Benefits & Key facts

Benefits

Minicards provide your business with an attractive and

unique way to advertise effectively

Display are situated in a prominent position in each

location, providing a wealth of information about the area

and its attractions. In hotels, the concierge staff will use

Minicards to directly recommend an attraction, museum,

tour, restaurant, shop or service.

There is no need to search through lengthy guides or

browse oversized brochures. Our clients love Minicards

for their simplicity and portability. Minicards offer

comprehensive information and maps for each business.

Minicards will put your business or venue above the rest.

It will not take long before you see your first customer

with a Minicard in their hand

Key factsNumber of hotels

Number of language schools

Total visitors in hotels

Total visitors in schools

Customers seeing display

Average cards taken by customer

Users visiting more than 2 attractions

Cards being used to get discount or offer

Advertisers Retention

173

26

483,390

106,110

73.2%

5.05

61.2%

66%

89%

2,085,600 cards

457,800 cards

3.09 nights per guest

3 months per student

Survery of 183 people

80% go to at leastattraction / venue

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Partners

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Packages

Service Period

Pins

Rate

Minimum cards

Average MROI

* Number of outlets increasing every month

Package 16 months

1 pin

4,990

60K

2-5

Package 21 year

2 pins

5,990

120K

6-11

Package 32 years

3 pins

7,990

290K*

12-18

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Contact form sheet to be filled out by hand

Company Name

Person of contact

Address

Phone number

Fax number

Email

Website

Contact me by

Payment method

Payment details

Comments

All in advance in 7 days : 3% off

In 21 days

Date / / Signature

Contact UsMini Cards (UK) Ltd Ground Floor 36-37 Furnival Street London EC4A 1JQ United Kingdom

0207 183 6221 info@minicardslondon.com