6.1.2014Sunday

The streets of Milford will explode with excitement as hundreds of cyclists race around the Green at more than 35 MPH! Choose between 5 different skill level races to compete for prizes or cheer on the racers in the crowd. Think Nascar meets tour de France! !!

This race will benefit the CCAP – CT Cycling Advancement Program

The CT Cycling Advancement Program (CCAP) runs training programs for young adults to give them the confidence, skills and technical abilities. We believe that the success of these young athletes benefits not only the regional cycling community, but also the collective community and helps them become successful in every aspect of their life. !We hope that Our State's cycling initiative becomes a model for the rest of the country and Connecticut becomes known for its natural beauty, its healthy and active outdoor lifestyle, and its sports and business friendly environment. CTCyclingAdvancement.com

6.1.2014Sunday

!Connecticut Cycling Festival September 20-21, 2013

Adolescents who bike are 48% less likely to be overweight as adults

Demographic HighlightsFew sports can boast the demographic of the average Cyclist. Extremely focused and driven to succeed, these affluent professionals not only embrace new technologies but have the purchasing power to obtain them. The USA Cycling Organization reports that cycling membership has more than tripled in the past 10

years. Here are some of the latest Demographic Highlights. **Demographics provided by USACycling.org**

Sponsor opportunities The Milford Green Mile offers unique sponsorship opportunities and the ideal platform to promote your product and services to a highly desirable demographic. Integrated marketing and promotional opportunities include:

• Location naming rights around race course • Naming rights for specific race events • Internet banner ad on the The Milford Green Mile website • Inclusion in The Milford Green Mile advertising and presence on The Milford Green Mile

website and social media sites. • Logo ID on award ceremony backdrop, stage banners, race course banners • Agreed upon at-event promotional signage • Public address advertising units throughout the event • Collateral materials (CCAP cycling publications, local billboards event flyer, promo

cards, event guide etc.) • Logo ID on t-shirts, jerseys, Promotional materials and samples in participants

registration bag • Tabling at event to display and promote products/brand • Company registration for individuals or a corporate team Database benefits !

**Investment between $10,000 and $500 depending benefits/deliverables **

6.1.2014Sunday