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Transcript of Microsoft Joshua Abshire. Table of Contents Industry About the company Current strategies Social...
Microsoft
Joshua Abshire
Table of Contents
IndustryAbout the companyCurrent strategiesSocial ResponsibilitiesFinancialsSWOT analysisConclusion
Industries
SoftwareOperation systemsMicrosoft OfficeERP
Industries
SoftwareOperation systemsMicrosoft OfficeERP
TechnologyXboxTabletsPC peripherals
Industries
SoftwareOperation systemsMicrosoft OfficeERP
TechnologyXboxTabletsPC peripherals
Online servicesHotmailSkypeBing
Industries
SoftwareOperation systemsMicrosoft OfficeERP
TechnologyXboxTabletsPC peripherals
Online servicesHotmailSkypeBing
SoftwareApple, Canonical, GoogleOpen Office, LibreofficeSAP, Oracle
Competition
Industries
SoftwareOperation systemsMicrosoft OfficeERP
TechnologyXboxTabletsPC peripherals
Online servicesHotmailSkypeBing
SoftwareApple, Canonical, GoogleOpen Office, LibreofficeSAP, Oracle
TechnologySony, NintendoApple, AmazonLogitech
Competition
Industries
SoftwareOperation systemsMicrosoft OfficeERP
TechnologyXboxTabletsPC peripherals
Online servicesHotmailSkypeBing
SoftwareApple, Canonical, GoogleOpen Office, LibreofficeSAP, Oracle
TechnologySony, NintendoApple, AmazonLogitech
Online servicesGmail, YahoomailGoogle Talk, FacetimeGoogle, DuckDuckGo
Competition
About the company
HistoryOwnershipsSubsidiariesBrands & productsGlobal presence and locations
History
• First thought up by Bill Gates and Paul Allen at Harvard in 1975
History
• First thought up by Bill Gates and Paul Allen at Harvard in 1975• Formed in Albuquerque, NM in 1975
History
• First thought up by Bill Gates and Paul Allen at Harvard in 1975• Formed in Albuquerque, NM in 1975• Went international with a Japanese branch in 1978
History
• First thought up by Bill Gates and Paul Allen at Harvard in 1975• Formed in Albuquerque, NM in 1975• Went international with a Japanese branch in 1978• Launched first OS in 1980 called Xenix
History
• First thought up by Bill Gates and Paul Allen at Harvard in 1975• Formed in Albuquerque, NM in 1975• Went international with a Japanese branch in 1978• Launched first OS in 1980 called Xenix• In 1986 launched Windows Office
History
• First thought up by Bill Gates and Paul Allen at Harvard in 1975• Formed in Albuquerque, NM in 1975• Went international with a Japanese branch in 1978• Launched first OS in 1980 called Xenix• In 1986 launched Windows Office• In 2000 Microsoft changed CEOs from Bill Gates to Steve Ballmer
Ownerships
Subsidiaries
SkypeHotmailProclarityGiant Company SoftwareCanesta
Brands and Products
WindowsOfficeDynamicsXboxBingSkype
Global Presence and Locations
Locate in 113 countries around the world Over 97 thousand employeesRanging from Montenegro to Canada
Current Strategy
Target markets vary based on product
Current Strategy
Target markets vary based on productA combination of retail and web presence for products
Current Strategy
Target markets vary based on productA combination of retail and web presence for productsVariety of ads(Web ads, TV/Hulu ads, print ads)
Current Strategy
Target markets vary based on productA combination of retail and web presence for productsVariety of ads(Web ads, TV/Hulu ads, print ads)Since 2009 MS has created a retail presence
Social Responsibility
Goal to become carbon neutral
Social Responsibility
Goal to become carbon neutralMore energy efficient software
Social Responsibility
Goal to become carbon neutralMore energy efficient softwareLess plastic used in containers
Social Responsibility
Goal to become carbon neutralMore energy efficient softwareLess plastic used in containers
Ranked #1 in corporate responsibility by Reputation InstituteRanked #2 on the EPA’s most green company list
Financials
Cash on Hand $51.7 billionMarket Cap: $291.1 billion2012 revenue: $73.23 billionGrowth 6%2012 profits: $21.76 billionGrowth 5%
SWOT Analysis
StrengthsGreat diversity
Good brand name
Cash on hand
Global presence
SWOT Analysis
StrengthsGreat diversity
Good brand name
Cash on hand
Global presence
WeaknessesSlumping PC marketPoor acquisitionsOEMs have a lot of control
SWOT Analysis
StrengthsGreat diversity
Good brand name
Cash on hand
Global presence
WeaknessesSlumping PC marketPoor acquisitionsOEMs have a lot of control
OpportunitiesCloud based computingDeveloping marketsTablet and phone market
SWOT Analysis
StrengthsGreat diversity
Good brand name
Cash on hand
Global presence
WeaknessesSlumping PC marketPoor acquisitionsOEMs have a lot of control
OpportunitiesCloud based computingDeveloping marketsTablet and phone market
ThreatsStrong competitionPatent cold war
Conclusion
Huge multinational company
Conclusion
Huge multinational companyDiverse portfolio
Conclusion
Huge multinational companyDiverse portfolioEnvironmentally friendly
Conclusion
Huge multinational companyDiverse portfolioEnvironmentally friendlyHuge piles of money laying around
Questions?
Sources
• http://finance.yahoo.com/q/mh?s=MSFT
• http://www.microsoft.com/en-us/news/inside_ms.aspx
• http://blogs.technet.com/b/boston/archive/2013/01/02/microsoft-ranked-1-in-best-corporate-social-responsibility-programs-continues-dedication-to-citizens-and-communities.aspx
• http://www.epa.gov/greenpower/toplists/top50.htm
• http://finance.yahoo.com/news/apples-cash-hoard-now-nearly-182034485.html
• http://www.microsoft.com/investor/reports/ar12/financial-highlights/index.html
• http://quotes.morningstar.com/stock/msft/s?t=MSFT