Michael ISR

8/14/2019 Michael ISR

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Product Features and Overview


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Sales Data Exchange Product

Uses ATPCO core competence of data

collection and distribution to gather sales

transactions globally and output a single file

per day to the customer

Economies of scale

Leveraging industry solutions

Reliability of data processing

Neutrality


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ATPCO Collection and Distribution

Avoids...


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ATPCO Collection and Distribution

Promotes...


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Data Features

Record 01: Core sales elements (e.g., agency code, date of sale) Record 02: Marketing elements (e.g., time of booking) Record 03: Ticket face data (e.g., fare, taxes, total) Record 04: Financial information (e.g., fare numeric, commissions, tax) Record 05: Coupon information (e.g., board, off, flight numbers)

Record 07: Form of Payment details (e.g., credit card number) Record 08: Fare Calculation Area Record 09: Exchange ticket details (e.g., Original Issue place, date,

agency) Structures also built for

Record 15/16: Miscellaneous Document Record 80/81/82: Structured fare calculation data Record 30/32: Net information from BSP


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Market Trends


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Market Statistics

101 Sales Data Exchange customers

36 ISR customers

4 credit card companies

2 rail companies

95 airline companies

550 million TCNs processed in last 12 months, of which

23 million TCNs codeshared

10 million credit card bin processed items

124 million ISR records output


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Market Trends

35 of the top 50 passenger carrying airlines

by volume are ATPCO sales data exchange

customers

Over 80% of the total sales volume of these

customers is processed through the

exchange


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Data Distribution Channels

Direct Airline

Reservations Hosted

19%

Direct Airline

Reservations TCN

10%

Direct Airline

Reservations ET

6%

GDS

65%


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ISR Users

--16Non-Alliance

27113oneworld

30103SkyTeam

672114STAR

%Total

Members

ISR

Customers


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Market Development

Remaining large carriers not yet customers

Any carrier in top 250 who interlines

Remaining BSP transactions ARC transactions

Electronic tickets....?


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Market Growth Summary

Net increase in customers of10% in last 12 months

Total volume output hasdecreased year on year byaround 10% reflecting greaterfocus on interline transactions

Huge increase in ISR in thesecond year of operation (450%)

BSP transactions starting to flowthrough exchange

Anticipated room for sustainedgrowth from BSP and ARC transactions New small- to mid-sized carriers

Product provides value for muchsmaller carriers than first group

0

20

40

60

80

100

120

2000 2001 2002 2003 2004 2005 2006

Sales Data Exchange Customers

ISR Customers

BSP Data Suppliers


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The Industry Sales Record


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ISR Product Description

The Industry Sales Record is a robust sales

data feed incorporating TCN, BSP, and ARC

data into one consolidated record, which is

virtually the same as the existing TCNformat


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TCN

1300 daily

BSP

1300 daily

CAT

1300 daily

Industry Sales Record Flow

Note that n is defined

number of days per

plating carrier andcountry of sale, allowing

flexibility between

maximum data matching

and minimum data delay

Does the form

number indicateagency stock?

Is the plating carrier

and country code on

the ISR hold table?

Is the first flight datewithin n days?

ISR File

Created

NO

NO

NO

YES

YES

YES

ISR

DATABASE

Set release date to

immediate (+0)

Set release date to

table defined (+0 to +6)

Check for match on:

TDNR

CDGT

AGTN

Match

(BSP/ARC/TCN)

No Match

(BSP/ARC only)

Date Expired

(TCN only)

C

O

D

E

S

H

A

R

E

P

R

O

C

E

S

S

I

N

G


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Industry Sales Record Benefits

Single file format

Centralized data processing by ATPCO once for theindustry

Consolidates the different sources of ticket data into one

transaction Automatically copies and distributes to all codeshare

partners that require receiving the transaction

Consolidation of sale and cancel information into one

transaction Enables 100% First & Final automated interline billing


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ISR and TCN Formats

The following differences apply for TCN-createdISR transactions Application ID (APID)

Data Foundation (FNDT)

Sale Cancel Indicators

The following differences apply for BSP-createdISR transactions

Ticketing Airline Code (TACN) ISO Country Code (ISOC)

System Provider Code (SASI)

Record 30 and 32


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ISR: Common Misconceptions

My sales data will be held beyond its useful lifespan

Sales data is held onlyif there is the possibility fora BSP/ARC match and onlyas long as you wish Only if the ticket is agency stock (by form code)

Only if the ticket is plated on a carrier supplying daily BSP (byplating carrier in TDNR)

Only if the ticket is sold in a country where daily BSP is beingsupplied (by first 3 positions of AGTN)

Only if the first flight date is beyond the hold period

Only ifallof these criteria are met will the TCN be held


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ISR is a different format from TCN andrequires significant system changes

The only change required is in the header (APID = ISR); allother changes used existing filler

Allows you to receive TCN immediately and develop toyour own timescale to take advantage of other data fields

When you are ready, you can elect to receive new BSP-only Records 30 and 32 including net information


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Until other carriers join ISR, the benefits are small

Immediate benefits from switching to ISR today include Processing efficiencies like duplicate removal across files

Sale and Cancel merge

BSP data is already being supplied and distributed multilaterally toexisting ISR customers leading to improved coverage of sales data

More benefits will accrue as more carriers join the ISR withno additional cost


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Sending BSP data involves a major effortby the providing carrier

There are three ways to send your BSP to ATPCO

Direct to ATPCO from your carrier systems (7 carriers today) Instruct iiNet to copy the file to ATPCO (2 carriers today)

Instruct the individual DPC to forward the file to ATPCO

Depending upon carrier preference, these files can be Zipped or unzipped

Concatenated or separated by country


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What To Do Now

ATPCO recommends that each airline Sign the ISR contract (nothing changes until you are

ready) No volume = No charge if you are not an existing customer

Take a test file based on your existing TCN forcomparison

Document your daily BSP/ARC files

Supply a BSP file for testing so that you can evaluate the

format of all types of ISR TCN only

BSP/ARC only

TCN/BSP/ARC merge


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Sales Data Utopia

[noun] ideally perfect state...ideas which could be/are considered able toradically change our world are often called Utopian ideas.

Every customer supplies 100% of your direct reservation data to ATPCO, addressed to marketing

carriers in the itinerary 100% of your BSP data 100% of your ARC data (when available) Regularly updated codeshares for operating and marketing carriers Justification to their top interline partners on the joint benefits of ISR

Every customer receives

All GDS TCN available through ATPCO ISR to enable BSP and ARC distribution Neutrally prorated results to enable First & Final relationships

Every customer allows Data file to be transmitted to ARC for use in post-sales processing only

Michael ISR

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