Mendittorosa odori d'anima
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Transcript of Mendittorosa odori d'anima
MAde in itAly
Scents of the soul
MendittOROSA tHe ORiGin Born from a lava catharsis, Mendittorosa odori d’anima came into being in 2011 at the base of a powerful Sicilian volcano “Stromboli” that has been charging the surrounding area with emotion and energy since pre-historic times.
it was here on this island at one of the most southern points in the Mediterranean that Stefania Squeglia was gifted with her true vocation in the form of a memory that had been out of reach until that moment: as a young girl in naples, she would take the glass jars her grandmother used to store homemade tomato sauce and fill them with foraged rose petals and oils.She would then hide them in the dark to discover them later. erupted. Changed.
MendittOROSA tHe ORiGin With a passion as energetic as Stromboli itself, Stefania created her first trilogy of scents as an offering to her island muse.today, the uncompromising products she has added to the Mendittorosa odori d’anima line bear testament to the rich and wild heat of her heart’s inspiration, as well as her appreciation for the incomparable craftsmanship of her native italy.evocative and mysterious, nostalgic and seductive, each Mendittorosa odori d’anima product is a scented journey back to self.
MendittOROSA PHilOSOPHy Affinities, not perfumesdesigned for one but not for all, these scents are for the person who creates vibrations through a room. empowered by wanderlust, they search always for their opposites and use passion and instinct to carve out their unique paths.
WHyMendittOROSA?
Finest raw materials processed in a small italian laboratory
Absolutes and essences from the Grasse region in France
Highest concentration of eau de Parfum: extrait
interchangeable fragrances designed to be worn alone or layered
Small batch production with limited edition, artisan designs
Unique packaging design including signs and symbols to offer inspiration for the wearer
BeSPOKe PACKAGinG itAliAn CRAFtMAnSHiPFrom fabric cutting to buttonhole finishing, tailoring has an illustrious tradition in Stefania’s native Naples where many of the world’s finest suits take up to one hundred hours of handwork to create.
inspired by the impeccable craftsmanship she grew up around, for Mendittorosa odori d’anima, Stefania decided to eschew the market logic that prioritizes quantity over quality in order to have her products crafted by all italian hands. the result is a line of exceptional objects featuring sculptural keepsakes and distinguishing characteristics that will delight for years to come.
italian-based artist hands forged the metal caps, metal labels and all the metallic detailing that was meticulously conceived to mimic lands, symbols and ideas behind Mendittorosa.
Fragrance boxes were created as perfect replicas of the birch wood boxes used to ship art around the world, complete with bi-color metal engravings, a gliding closure system, and a twine and metal bolero wrap.
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THE TRILOGYBecause in opposition, we find balance, the three scents
in The Trilogy line—Alpha, Omega and Id—are designed not just to complement each other, but to complete a journey.
The TRILOGY
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EXTRAIT DE PARFUM - 100 ML/3.4 fl OZ
HeAdRavensara, White Thyme
HeARTJasmine, Safran
BAsesandalwood, Frankincense, Oud.
Alpha is the beginning—a naked Venus rising from a clear blue sea.deceiving in its simplicity, it tells a tale of earth, and milk, and vineyards, but its saffron heart contains deep yearnings for the sensuality of nutmeg, sandalwood, jasmine and thyme.
ALFA
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EXTRAIT DE PARFUM - 100 ML/3.4 fl OZ
HeAdCumin
HeARTJasmine, Iris
BAseVanilla, Frankincense, Oud
The last letter of the Greek alphabet, ‘omega’ denotes the end, the final limit.It is Alpha’s polar opposite, deriving its elegance and composure from an awareness of its mortality.Its leather core is draped in velvet layers of egyptian cumin and white musk.
OMeGA
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EXTRAIT DE PARFUM - 100 ML/3.4 fl OZ
essential, rich, and wild, Id is the dark passion that drives us towards our dreams.Inspired by the local’s nickname for the volcano that towers over the island of stromboli – Iddu - Id is an olfactory dedication to the fiery being that first breathed Mendittorosa into life. Impassioned and untethered, its iris heart awaits beneath volcanic sediments of violet, iris and oud.
HeAdRavensara
HeARTJasmine, Iris
BAseBirch, Oud, Labdanum, Cinnamon
Id
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A love story steeped in the tradition of the heart’s search for its opposite, this is a tale of longing and completeness.
each North has its south, and each south, its North. These scents can be worn together or individually,
as it is their very longing for each other that keeps them united.
NORTH and sOUTH
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EXTRAIT DE PARFUM - 100 ML/3.4 fl OZ
HeAdBlack Pepper, Aldehyd
HeARTOzonic Flower
BAseAtlas Cedarwood,
Virginian Cedarwood, Nutmeg
Bright and pure, light, and nostalgic, North evokes memories of empty white pages, dry leaves, the crisp wood of swedish saunas, children’s drawings in a quiet room.A tidy sense of beauty, with crisp notes of Italian bergamot, sensual Jasmine, and earthy cedarwood.
NORTH
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EXTRAIT DE PARFUM - 100 ML/3.4 fl OZ
HeAdBasil, Cyclamen
HeARTseringa
BAseNuts, sandalwood
sultry and slow moving, south ushers in memories of hot bread, white linen sheets dried in the sun, the pure scent of Marseille soap.A sensual accord infused with green cyclamen, luminous syringe and sensual sandalwood. It is the colorful clutter of our favorite things in a nest of softest.
sOUTH
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Evoking the only unnumbered card of the Tarot, LE MAT is an allegory of the soul on a pilgrimage.
A soul that has no gender, religion or profession, rather the deep desire to find itself. “Leave everything and follow your true self ”: an invitation to dare and to risk; to walk towards a new destination, only to get closer to the person we are.
LE MAT
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EXTRAIT DE PARFUM - 100 ML/3.4 fl OZ
HEAdNutmeg, Black Pepper, Cloves
HEArTEgyptian Geranium, rose from Grasse
BAsEIndonesian Patchouli,
Cashmere Wood, spanish Everlasting Flower
LE MAT is the “odour” of bravery, gumption and change. With a mantle of nutmeg and black pepper that protects its heart of geranium and rose, the scent unleashes whiffs of patchouli and cashmere wood. A blend of celestial and earthy aromas that instils a sensation of freedom.
LE MAT
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Unique and unforgettable, Mendittorosa odori d’anima introduces its very first perfumed necklace - an amulet of real black volcanic rock from stromboli,
collected by hand on the island and hand carved by Italian artisans. Porous and seductive, each rock is imbued with the unmistakable essence of Id
parfum for a wearable scented experience.
LImIted edItIon: onLy 500 PIeces avaILabLe worLdwIde.
p a r f u m l a v a c o l l e c t i o n
ANIMA JEWELS PARFUM LAVA COLLECTION
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JEWEL + PURE OIL - 5 ML/0.17 fl OZ
Stone dimenSionS:40 x 30 mm / 1,6 x 1,2 inch
(dimensions vary as each stone is hand carved individually)
Length of the neckLace:110 cm/43,3 inch
Lace materiaL:waxed cotton - nickel free
“each amulet comes engraved with a serial number on a mendittorosa odori d’anima plaque.the set includes id parfum pure oil in a black glass dropper to infuse the lava stone as desired. the lava stones are sourced locally on the stromboli island in italy. the volcanic lava stone is imbued with the id parfume oil.”
p a r f u m l a v a c o l l e c t i o n
ANIMA JEWELS PARFUM LAVA COLLECTION
ABOUt tHe FOUndeRA native of naples, italy, Stefania Squeglia used numerous channels for her creative energy before finding her true calling as a creator of artisanal perfumes and scent memories for Mendittorosa odori d’anima. With a background in film and fashion marketing and event production, despite her creative successes, her soul felt restless, her dreams, unharbored.And then, the catharsis: a chance visit to the Stromboli volcano unearthed a hidden memory and revealed her life’s work.in Mendittorosa odori d’anima, Stefania has created an unparalleled range of products to match her impassioned heart.
MendittOROSAin tHe WORld
Mendittorosa is present globally at niche luxury boutiques and fine departments stores around the world.
BelGiUM, CzeCH RePUBliC, denMARK, iSRAel, iRAn, itAly, KinGdOM OF SAUdi ARABiA, KUWAit,
litHUAniA, lUxeMBOURG, netHeRlAndS, POlAnd, RUSSiA, UKRAine, United KinGdOM,
United StAteS.
MAde in itAly
COntACtS [email protected] | www.mendittorosa.com