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Memex Sales Model Qualification Demo Preparation Project Team Demonstration Order Budget Dollars?...
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Transcript of Memex Sales Model Qualification Demo Preparation Project Team Demonstration Order Budget Dollars?...
Memex Sales Model
QualificationDemo
Preparation
Project TeamDemonstration Order
Budget Dollars?
Need?
Authorized Project?
Willingness to Proceed?
Products Manufactured?
Annual Revenues?
# of Employee's?
Early Adopter – Innovator?
Goals?
Room for Improvement?
OEE, Current System?
Capacity maximized?
Agreement to Advance?
ProcessDefinition andAgreement
Decision Makers Known?
Financing / Funding?
Timeline Each Step?
Formal Reqmt's List?
Budget Process?
Evaluation Criteria?
Each Step Defined?
Process in Place?
Commitment to Process
Recap / ReviewIndividual BusinessIssues
Create Forms/Reports
Develop Materials
Load Sample Data
Sample data/reports,etc.
Plant Walk-through
Confirm Attendee's
Confirm Logistics
Create Agenda
Validate Requirements
Prospect Survey
Agreement to Advance
Demonstrate Capabilityto Needs Determined inNeed/Payoff Analysis
Obtain Commitment thatIssue is Resolved
Agreement to Advance
Follow-up With EachAttendee and EachDecision Maker toIdentify Open Issues
Develop Resolutionto Each Issue
Obtain Commitmentthat Issue is Resolved
Agreement to Advance
Complete BookingPackage
Complete TurnoverDocumentation
Situation Questions
Questions should leadyou to following problemquestions
Ask questions from theProspect BusinessProfile
Ask questions to gaininsightful information that willhelp you strategize the salesprocess for this account
Problem Questions
"What Problems are You Trying to Address?"
Address Issues Specified in the Situation
Analysis.
Find Implied Needs
Implication QuestionsImplications of Problems Specified in ProblemAnalysis.
Continue Implication Questions to Exacerbate the
Implications.
Gain Agreement to Advance.
Need - Payback Questions
Determine What Happens if Problem/Implication isnot Solved.
SET THE CRITERIA (Cycle Back to Process
Definition if Necessary).
Make Implied Needs Explicit
ImplementationPlanningMeeting /
References
Deliver theSolution/BeginTransition toCustomer
Review and ConfirmApproval Process
Review Need – PayoffImplications tied toExplicit Needs
Confirm FinancingPlans
Review Potential Non-Standard Terms andPricing with Sales
Manager
Review Final ContractsBefore Presentation toProspect
D e
l i v
e r
y /
T r
a n
s i
t i o
n
P
h a
s
e
Obtain FinalCommitment toPurchase (negotiate)
Need –Payoff
Questions
ImplicationQuestions
ProblemQuestions
SituationQuestions
D
I s
c
o
v e
r
y
P
h a
s
e
Comfort /Validation
Confirm number ofusers, requiredservices, additionalinterfaces or uniquecontract requirements
Present SampleContracts
Purchasing Process
Review DecisionCriteria andOutstanding Issues
Review andConfirm Need –Payoff Findings
Create Final Contracts
Closing
Request List of Issuesand Questions fromProspect for the
Reference
Coach Prospect
Prepare Reference forProspect Call / Visit
Conduct Reference Visit
Proposal /Cost
Justification
Collect Implementation Issues
Conduct ImplementationPlanning Meeting
Agreement to Advance
Present FinalContract
Conduct TurnoverMeetingCreate Cost
Justification tied toExplicit Needs
Present CostJustification ROI
Present Final Quotation
Agreement to Advance
Collect SignedContract and Check
Complete Prospect Profile
Machine List
Executive Meeting
Agreement to Advance
Agreement to Advance
Agreement to Advance
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Lead
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erat
ion;
Tel
emar
ketin
g, C
all-I
n, W
eb S
ite, e
tc.
Webinar
Timeline?
Competing Projects?
Business Pain?
Utilization Tracking or MES?
ERP?
Budgetary Quotation
ROI Analysis Confirmed?
Confirmed
ROI & Payback makes sense, agreed.
Champion confirmed?
Competition?