Meijer + Voermans Consulting Services

Meijer + Voermans Consultinginnovation evaluation implementation

14.07.2008 | page 1

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Meijer + Voermans Consultingspecialized to support you in new business opportunities from idea finding through evaluation up to implementation

An insight into our services

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Who we are

Isabelle MeijerMaster chemical engineeringMaster marketing and business administration

CompetencesR&D, application engineering, sales, marketing

Work experience more than 10 yrs experience in speciality tape market in several technical and commercial functions

Frank VoermansBachelor chemical engineering

CompetencesR&D, application engineering, business research

Work experience more than10 yrs experience in speciality tape market in several technical and business development functions

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Business concept

New business opportunities are key to profitable business growth

Apply three step approach to realize business growth

Innovation by education and idea generation

Idea evaluation by market research and feasibility studies

Idea implementation by project work

1

2

3

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Business concept

Innovation by education and idea generation

Education sessions

Innovation sessions

1


Education session

Speciality tape market to train your (new) employees and

identify future business opportunities

Multiview concept based on technical and commercial

market experience

Professional modules to avoid timeconsuming internal

market research and info collection

Intensive one day session to optimally use your scarce time

In-house education to allow combination with your internal

(sales) meetings

1

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Education session 1

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Innovation session

Necessary start to identify future business opportunities

Practice-oriented concept systematic and pragmatic approach for

market and product innovation

Simple but effective tools to stimulate the innovative level among

participants in your company

1

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Innovation session 1

Existing New

Exis

tin

gN

ew

Market

Pro

du

ct

/ S

erv

ice

Product

innovation

Market

innovation

Success ratio 50% *

Resources 100%

Success ratio 33% *

Resources 400%

Success ratio 20% *

Resources 800%

Success ratio 5% *

Resources 1400%

* Source: Innovation im Unternehmen, H.H. Hinterhuber & N. Thom

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Business concept

Idea evaluation by market research and feasibility studies

Customized market research and feasibility studies

Product portfolio analysis

2

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Market research and feasibility studies

Necessary details no general number crunching but

market details you need to know to

create a differentiating competitive edge

Customized to have valuable results you can use

directly in your company

No-nonsense approach our approach is not to talk but just do it

and go beyond the superficial level of

common market research companies

and elaborate the important details

2

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Business concept

Idea implementation by project work

Strategy development

Market(ing) concepts including marketing tools

New product launches

Project management

3

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Project management

Ensure focus the key to realise business growth in shortest time

Practice-oriented concept systematic and proven work approach

Simple but effective tools support progress without much “impressive” and non-value added paper work but with an understandable process and limited paperwork

3

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Services

Innovation sessions

Education sessions on speciality tape market

Customized market research and feasibility studies

Product portfolio analysis

Strategy development

Market(ing) concepts including marketing tools

New product launches

Project management

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Speciality tape education

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• Segmentation

• Functionalities

• Application – functionality

• Key market players

• Trends

• Speciality tape

• Adhesive

• Carrier

• Release liner

• General facts & figures

• Technical facts & figures

• Strength & weakness

• Key markets

• Strategic direction

• Market definition

• Facts & figures

• Value chain

• Drivers & constraints

• Trends

Market analysis

Market players

Market segments

Speciality tape components


New bussiness development process

• Allignment with company strategy and scope

• Innovation session

• Idea collection and portfolio

Innovation

• Market research

• Feasibility study

Market study

• Strategy development

• Market(ing) plan

• Marketing tools

Market(ing) concepts

• Implement new business opportunity

• Support new product launch

Project management

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We are different ...

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Minimal risk support of new business development in small and modular components to limit the (financial) risk

Industry knowledge detailed industry know-how combined with technical and commercial experience to get the necessary details

Courage to implement our work is not about theory but can be turned into profitable business growth


Meijer + Voermans ConsultingEichmattstrasse 120b

CH-6333 Hünenberg See

Tel +41 410 60 61

E-mail [email protected]

Web www.mvconsulting.ch

Contact

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Meijer + Voermans Consulting Services

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