Meetup 31 UX Presentation by Ergonaute Consulting
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Beyond Product Usability Rami Tabbah, M.Eng @Ergonaute blog.ergonaute.net
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Presenter 1 of 3 of 10 UX Methods To Help You Build Great Applications. Rami Tabbah is a usability consultant with over 20 years experience. He holds a Masters of Engineering in Cognitive Ergonomics. His focus is to create efficient user interfaces that affect the business bottom line. @Ergonaute blog.ergonaute.net See www.SiliconHalton.com
Transcript of Meetup 31 UX Presentation by Ergonaute Consulting
Beyond Product Usability
Rami Tabbah, M.Eng @Ergonaute blog.ergonaute.net
@Ergonaute
@Ergonaute
Defining User Experience
@Ergonaute
ISO 9241-11 usability definition
Usability is the measure of how easily, efficiently and satisfyingly
different types of users can accomplish different tasks towards different goals
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Our Toolkit
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ISO 13407 (1999)
Plan Strategy & Process
Research & Specify Requirements
Research & Specify the Context of Use
Produce Design Solutions
Evaluate Designs against Requirements
Meet Requirements & Produce Design
Documents
User Experience Strategy
User Research & Testing
Design & Prototyping
Design Documentation
ISO 13407: Human-centred design processes for interactive systems.
• Early Focus on users and tasks
• Empirical measurement of product usage
• Iterative design: Design, test, modify
@Ergonaute
@Ergonaute
Task 3: Order a Packaged ProductSteps – current Steps – proposed
1- Pick “place a new order” 2- Pick exchange 3- Click on next 4- Select package products 5- Click on “Next” without changing delivery
method 6- Select product from tree (assuming one click) 7- Scroll down 8- Click “Next” 9- Select product from sub tree (assuming one
click) 10- Scroll down 11- Click “Next” 12- Scroll down 13- Click “Final submission” on summary page
(assuming no printing) 14- Scroll down 15- Click “Download packaged products” on
confirmation page
1- Select product from list (assuming one click without opening the tree)
2- Scroll down 3- Click on “Order Selected Products” button 4- Scroll down 5- Click on “Submit” button on the “Confirm
order details” page 6- Click “Download Packaged Products” link on
the “Order submitted” page
Estimated time – current Estimated time – proposed
M+P+2B+
W+M+P+2B+P+2B+P+2B+
W+M+P+2B+W+
M+P+2B+W+M+P+2B+P+6B+P+2B+
W+M+P+2B+P+6B+P+2B+
W+M+P+6B+P+2B+
W+M+ P+6B+P+2B
39 sec M+P+2B+P+12B+P+2B+
W+M+P+6B+P+2B+
W+M+P+2B
14.8 sec
The total saving is thus approximately 62.05 %.
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Unified Usability
End to End user experience strategy User Centric Design approach Business objectives and strategy Business processes & patterns Multiple silos Multiple user interfaces Diverse data sources, devices and technologies Different types of users and contexts of use. Business and technology evolution Accessibility and universal design
Calculates end to end performance
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Ergonaute’s Usability Maturity Model for Large Corporations
Maturity
0- Unrecognized
6- Implemented at Process Level
5- Standardized (guidelines, reuse)
9- Strategic
3- Recognized
4- Considered at Project Level
8- Benchmarked & Optimized at Organization Level
7- Integrated in Delivery Framework
Ergonaute’s Usability Maturity Model for Large Corporations, 2011
2- Unorganized
1- Developer Centered Usability
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@Ergonaute
Usability is
User centric Engineering Measurement Cultural change Strategic
Teamwork
