TME (UK) – GSWC (India)Partnership Project, India

“TME Technology bringingknowledge and hope to the poor”-A SDGs Programme Initiative

Introducing Goodwill Social Work Centre:

Goodwill Social Work Centre is an Indian Non-governmental organisation registered as a Society/Charity under the Tamilnadu Societies Registration Act 27 of 1975, Government of Tamilnadu {India} and Foreign Contribution (Regulations) Act 1976, Ministry of Home Affairs, Government of India. Our Society's Registration number is: 112/1981 and our FCRA number is 075940124. Goodwill Social Work Centre is granted renewed registration under the foreign contribution (Regulation) Act 2010 by the Ministry of Home Affairs, Foreigners Division (FCRA Wing) Government of India with effect from 1st November 2016. Our renewal FCRA Registration number is: 075940124.It is duly registered under section 12-A {b} of the Income Tax Act 1961. Our mission is to profess and practice ‘Goodwill social work’ as a philosophy, a practice mode and an approach, which is preventative, rehabilitative and developmental in perspective and based on the principles of scientific humanism in line with the professional social work model.

Goodwill social work centre has been working in the areas of children's rights, children’s rights through artwork, Children’s environmental health rights, Intensive family preservation for dysfunctional families, non-formal employment training for youth, humanitarian aid, community technology services, environment education and action, social research, NGO capacity building, Global Links Initiative(UK)’s networking in Tamilnadu(India) and NGO consultancy. Causes supported by the Centre are wide ranging from social philanthropy to social development in the spirit of the organisation's aims of professionalism based on the principles of scientific humanism in line with the professional social work model in the management of issues concerning children, youth, women, dysfunctional families, NGOs and civil society groups. The Centre is highly professional in its approach and its methods are underpinned by a strong academic research ethos.

TME (UK)-GoodwillSWC (India) partnership project in India at a glance:

As part of our development initiative Goodwill Social Work has been organising capacity building programmes for children, youth, women, farmers and landless labours, tribal communities on the theme 'Use of Technology to bring knowledge and hope to the communities' through interactive audio-visual lessons on basic health and life skills subjects developed by Thare Machi Education (TME), a registered Charity in the United Kingdom. Both TME (UK) and GOODWILL (India) has been taking up partnership project in the state of Tamilnadu to organise health promotion programmes which include:

1. Distribution of DVDs in Tamil and English languages free of charge2.Organising interactive training sessions on the use of DVD lessons to disseminate health information for developing the life skills in various target groups(children, youth men and women) and organisations(Schools,NGOS,Corporates,Schools of social work, Governmental institutions etc)

3. Organising Institutional Capacity building and training programmes on the use of TME DVDs for the target audience.

Goodwill Social Work Centre has been involved in organising capacity building programmes on the use of interactive DVD lessons on various health related issues and distributing, free of charge, a set of 30 interactive DVDs on health related topics in Tamil and English languages to schools, colleges/Schools of Social work, Government run primary health

centres and nutrition units, NGOs, civil society organisations, Corporates etc Madurai, Tamilnadu, India. The Centre has set up its own DVD duplication lab in Madurai, authorised by its partnering organisation ‘Thare Machi Education’, United Kingdom for producing DVDs for distribution to target groups and organisations in various districts in the State of Tamilnadu, India. A unique feature of the project is to promote SDG goals namely GOAL 1: No Poverty. GOAL 2: Zero Hunger. GOAL 3: Good Health and Well-being. GOAL 4: Quality Education. GOAL 5: Gender Equality. GOAL 6: Clean Water and Sanitation.

The project delivery process, project areas in Tamilnadu, target groups, total number of participants in Phase I and phase II ,distribution of TME DVD sets(interactive and non-interactive),district wise viewers and viewings, total viewings by direct involvement of our Centre, proposed project locations for phase III, future directions are presented in this booklet.

Project Delivery Process

1. INITIALISINGI Primary Sources of Information1.Postal letters, websites, Email / Telephone Contacts with NGOs, Schools and Institutions2.NGO Conglomorates [Phase II]

II. Secondary Sources of Information:1. GLI [UK]- Tamilnadu NGO Networkers2. TN- NGO Directory3. Directory of Schools4. Govt. Organisations [Directorate of Health Services, Rural Primary Health Centres, Private

Health Care Institutions]

III. Collateral Contacts from organisaitons

2.PLANNING1. Preliminary discussion by Goodwill team2. Identifying and establishing partnerships3. Selection of eligible target organisations4. Making scheduled lists5. Preparing daily / monthly schedules6. Setting date schedule for conducting DVD lessons7. Direct visits to target institutions / organisations8. Introducing TME -DVD Programmes / lessons

3.EXECUTING9. Duplication and distribution of DVDs in Tamil and English languages

10. Organising DVD interactive training sessions on the use of DVD lessons11. Direct involvement by Goodwill team12. Collaborative partnership with NGOs / NGO Networking organisations, Govt. Health

Institutions.13. Organising institutional capacity building programmes

4.CONTROLLING1. Pre evaluation2. Conducting quizzes on the 10 questions on TME- DVD lessons3. Asking questions orally4. Introductory talk in dialects on each title of DVD lessons by GSWC Social Workers5. Focus group discussions / Interview6. Post evaluation7. Building case stories

5.CLOSING1. Giving instructions for using feedback forms and their submission of reports regarding viewing

and viewers2. Making periodic visits to monitor the progress , by GSWC team3. Receiving quarterly reports on details of DVD usage and number of viewings by mail4. Qualitative feedback about the impact of DVD lessons

Phase I 2015-2016

Map of Phase I

S. No. District Target Groups Total Number ofTotal

Number ofParticipants Viewings

1 Madurai Children, Youth, Agri coolie, 99,404 2,04,570Women, 100 days workers and SHG

2 DDHS,Madurai Children, Youth, Women, 100 days 1,79,836 7,51,323workers and SHG

3 Dindigul Children, Youth, Agri coolie, Women 1,10,637 1,45,274and 100 days workers

4 Theni HIV +ves, Children, Youth, Women, 44,464 3,37,192100 days workers

5 Viruthunagar Children, Youth, Industrial coolies, 18,205 61,933Women, 100 days worker and SHG

Children, Youth, Agri coolie,6 Ramnad Women, 100 days worker and Coastal 53,485 1,23,595

Area People

7 Sivagangai Children, Youth, Agri coolie, Women 45,653 1,37,004and 100 days Workers

Total 5,51,684 17,60,891

Disstribution of TMME - DV D seets

D VD s in Tamiil : 218 sets x 29

D VD s in English : 7 sets x 29

Tottal : 225 setts

Diagram m atic presentattion of data relating to nuumber of insstittuttions reacheed

100 805380 42

60 28244020

0NGOs Scchools Governnment Co mm unnity Self help

heallth unnits levvel groups& nutrition (wwo men)

boardworkkers

Percent distribution on the level of knowledge among the target population ‘before’ and ‘after’’ intervention

86.57

100

9080

AFTER

706050 26.92

40

3020 BEFORE

10

0

Phase II 2016-2017

Map of Phase II

Overall distribution of DVDs

S. No. Type of DVDsTotal No. of Total No. of Total no. of

DVDsDVD Sets DVDs/Set

1 Interactive -- Tamil 241 29 6989

2 Interactive -- English 17 30 510

3 Non Interactive 79 7 553

4 Local Orders Interactive Tamil 5 29 145

Total 342 sets 8197

Table of Viewings District wise : Phase II/ Year 1

S. No. Name of the District District wise ViewersDistrict wise Viewings

1 Tiruchirapalli 52750 255500

2 Pudukkottai 48228 1264563 Tuticorin 29408 133430

4 Thirunelveli 6500 32500

5 Kanyakumari 4500 22500

6 Salem 5080 25300

7 Dharmapuri 7060 35300

8 Erode 2000 10000

9 Nilgiris 800 2500

Total 1,56,326 6,43,486

Table of Viewings PHASE I / Year 2

S. No. DistrictName of the partnering Total No. of

Total No. of

organisation Participants Viewings

1 MaduraiDDHS , Govt. of Tamilnadu

87949 351796

2 Dindigul Uluppagudi PHC , Govt. of 45603 136809Tamilnadu

3 DindigulVTRC – NGO

21,305 93434

4 Theni RUSS –NGO networks 100392 2554005 Theni RTU –NGO 2880 42300

Total 2,58,129 8,79,739

Total Viewings by Direct Involvement of GSWC = 1,16,3553

Phase II / Year 1 = 6,71,9669

Phase I / Year 2 = 9,67,6009

Total no. of Viewings for 2016 - 2017 = 16,39,55788

Percent distribution of Viewings- District wisePhase II and selected districts of Phase IIII

Erode NilgirisDharmaapuri 1%%

Salem 5% 2%

Kaanyakumari4%

3%Thirunelveli

5%

Tricchy

39%

Tuticorin 21%

Pudukkottai 20%

Proposed project locations Phase III (2017-2019)

Map of Phase III

FUTURE DIRECTIONS : PHASE III[2019-2020]

1. Replication of the FIVE phased delivery process as was adopted in Phases I and II2. Exploration of increased / new areas of collaboration with Government Public

Health agencies (DDHS/PHC/UPHC)3. Collaborative partnership with NGO conglomerates in new districts4. Focus on Urban Primary Health Centres of the local Government in cities and towns5. Modification of the methodology suitable for the target organisations6. Evaluation and feedback of the project will be maintained

Map of districts

YET to be reached/Grey coloured

Contact Address

Dr.J.Christopher Daniel,M.,A.,Ph.DExecutive DirectorGoodwill Social Work CentreNo:5,South Street ExtensionSingarayar colonyMadurai-625002Tamilnadu, INDIAEmail: chrisdangswc@gmail.co Mobile:+91 9443108595

:www.goodwillsocialworkcentre.org