The background of this film poser contains of weapons and creatures. The fact that weapons are known to be associated with the male gender and teenagers are stereotypically known to enjoy violence and being involved with vicious situations. This implies that the target audience is the male gender and teenagers as they will be able to relate with the characters in the film. The colour scheme for the poster is deep blue and white colours. These colours connote strength and intelligence, which is typical for an Action Adventure film. The purple and red of the title suggests power and mystery. The fact that the background is quite dreary, seen through the background, gives an Action Adventure effect.

The two different types of teenagers shown could be related to Michael Brake’s (1985) theory. The teenagers in the centre of the poster each side could be seen as ‘delinquents’ as they appear to be serious and irresponsible, due to their facial expressions being sneaky and careless. However, the male teenager holding the weapon up could be considered as well behaved and popular in the film. The fact that the poster consists of both males and females suggests that the film isn’t sexist and doesn’t fit the typical stereotype of only the male gender being involved with action and violence.

Mise en scene is used to present teenage boys as grown up and desperate to be involved with violence and tough situations. For example, we can clearly see that Edmund Pevensie has a deadly weapon in his hands, with a serious, aggressive facial expression. Therefore, we can suggest that teenagers are eager to grow up and appear brave. The showing of a brave and determined facial expression and confident pose indicates that he is a teenager who could be related to Michael Brake’s (1985) side of theory which represents teenagers in a positive way due to Edmund and other teenagers representation being positive.

The clothing of each character doesn’t reveal much and is very covering. This is an anti-stereotype as teenagers are usually associated with trying to appear older and desiring or themselves to look appealing to the audience, normally resulting in showing skin.

The fact that the title of the film is ‘Narnia’ conveys that the film is mysterious and doesn’t give much away. Therefore, the target audience could be teenagers as they are stereotypically known to keeping everything to themselves and not telling people around them much.

The five teenagers involved in this film poster are pulling serious and distressed facial expressions. These expressions shows fear and connotes that something severe has occurred for each characters to show discomfort and worry. All characters facial expressions also show a brave element. This indicates that the actors aren’t afraid to fight for what they think is right.

The message in the poster is mainly visual and consists of no verbal/offensive messages.

The poster contains of standard poster features such as: picture, tagline, credit block, enigma and director and star names. There are no clear symbols used in this poster. However, the poster doesn’t contain a release date, which is important for the audience as they need to be aware of when this film will be released.