Music Magazine Questionnaire AnalysisNia Williams

What Gender are you?

Most of my respondents were female. 80% were female and only 20% were male. Whilst distributing my questionnaires, I should’ve given 5 males a questionnaire each and 5 females a questionnaire to avoid a bias result.

Gender

FemaleMale

What genre of music do you enjoy?

My collection of data reveals that the preferred music genre is pop, revealing that 80% prefer this genre of music. Only 10% enjoys Indie and only another 10% enjoys rap music. None of my recipients preferred rock or classical music.

Magazine

QBillboardNMEKerrangMoJo

Which of the following magazines would you read?

Q

Billboard

NME

MoJo

Kerrang

By collecting my results, I have discovered that Billboard is the most preferred music magazine read by my respondents. 60% preferred Billboard and only 10% would wish to read Q magazine. MoJo,Kerrang and NME were also as unpopular from my data.60%- Billboard

10%- NME10%- MoJo10%- Q10%- Kerrang

Which of the following mastheads do you prefer?

For my music magazine that I have created myself. I asked my respondents which masthead they prefer. The most preferred masthead was ‘Beats’ resulting in 40% preferring this to the other mastheads. ‘Shuffle’ had 30% the second highest vote. However, the other mastheads a small percentage of readers preferred were ‘Plugged in,’ and also ‘Rhythm.’ None of my respondents preferred the masthead ‘Chords.’

40%- Beats 20%-Rhythm 30%-Shuffle 10% -Plugged in 0%-Chords

Masthead

RhythmChordsBeatsShufflePlugged in

Which of the following slogans do you prefer?

This pie chart shows which slogans were preferred by my respondents. The most preferred slogan was ‘Discover, Download and shuffle.’ The other two slogans were equally preferred by a smaller group of respondents.

UK’S Number One Music Magazine-60%Keeping you up to date- 20%Discover, Download, Shuffle-20%

Slogan

UK's Number One Music MagazineKeeping you up to date Discover,Download and shuffle

Would you access or other media platforms associated with a music?

By viewing my pie chart, it is evident that most of my respondents would access a media platform associated with a music magazine.

Yes-70%No-30%

Media Platform

YesNo

How much would you pay for a music magazine?

I have found out that many of my responders would pay £1.00-£1.50 for a magazine. Also, the same number of people would pay £1.60-£2.00. None of the responders wouldn’t pay £4.00-£5.00 possibly because of the youthful audience and therefore could be too expensive.

£1.00-£1.50-50% £1.60-£2.00- 40% £2.50-£3.50-10%£4.00-£5.00-0%

Cost

£1.00-£1.50£1.60-£2.00£2.50-£3.50£4.00-£5.00

Which of the main images on the cover would encourage you to purchase the magazine?

Looking at my results, it is evident that the responders prefer a male artist featured on the cover of the magazine. None of the responders would like a male group featured on the magazine cover

Female Artist-20% Male Artists-50% Female Group-10%Male Group-0% Mixed Group-20%

Image

Female ArtistMale ArtistMixed GroupFemale GroupMale Group

Which of the following bands/artists would you read about in a music magazine?

It is evident that my responders would wish to read articles relating to Rhianna. Artists such as The Killers, Drake and other artists which weren't listed equally were interested although only one person would wish to read about Shawn Mendes and non would wish to read about Little Mix.The Killers-10%

Rhianna-50% Shawn Mendes-10%Little Mix-0% Drake-10% Other-20%

Artists/Bands

The KillersRhiannaShawn MendesLittle MixDrakeOther

Which of the following sections from a contents page would encourage you to read a music?

From my results, it is evident that the responders would wish to read contents such as features on the latest artists and also about live gigs and festivals. Only a small proportion of responders would wish to read about other contents. None of the responders wished to read an editor letter.

Editor’s Letter-0% Live Gigs/Festivals-50% Features on Latest Artists- 40%Other-16.6% Reviews on albums/downloads-10%

Sections

Editor LettersLive Gigs/Fes-tivalsFeatures on the latest artistsReviews on al-bums/downloadsOther

What types of articles do you like reading?

By looking at my data, it is evident that 1st Person Interviews are the most requested and type of article the responders wish to read. No responders chose the box ‘other’ and only a small number of responders wish to read articles including 3rd person interviews and also music reviews.

1st person-60% 3rd person-10% Reviews-30% Other-0%

Article

1st Person inter-views with bands/artists 3rd person articles with bands/artistsReviews on gigs/CDs/toursOther