MEDIA KIT - Bonnier honeymoon locations international vs domestic: 44% international honeymoon 43%...
Embed Size (px)
Transcript of MEDIA KIT - Bonnier honeymoon locations international vs domestic: 44% international honeymoon 43%...
M E D I A K I T
2 D E S T I N A T I O N W E D D I N G M A G . C O M ︱ 2 0 1 6 M E D I A K I T
GLOBALLY CONNECTED. Destination Weddings & Honeymoons is about connecting: con- necting couples to excellent wedding destinations and resorts, connecting loved ones to memory-making experiences in a new locale, connecting couples to experienced vendors who special- ize in destination weddings, and connecting honeymooners to unforgettable romantic spots. DWH readers have passport, will travel — from the Caribbean and United States to Mexico, Eu- rope and beyond.
ATTAINABLE. A destination wedding is a fantasy for many couples. DWH re- moves the mystery by showing people how to realistically pull off their dream event. We go behind the scenes at real destina- tion weddings, showcasing ideas and offering troubleshooting tips from the couple. We turn to experts to answer readers’ most pressing planning and travel questions. And we suggest carefully vetted venues, crowd-pleasing group activities, af- fordable honeymoon escapes and more. From flowers and in- vites to element-proof beauty and style, we reveal how to make it happen on the road.
COUPLE FOCUSED. While many wedding outlets focus only on the bride, DWH rec- ognizes that it takes two people to make a marriage. We speak to the couple, respecting that both women and men care about designing their celebration in paradise. We are careful to use inclusive language and cover destinations and venues that are LGBTQ-friendly. Our “For the Groom” column — penned by guys for guys — offers helpful tips and reviews on the latest gear and groomswear. And far from being an afterthought, DWH cov- ers honeymoons in depth, recognizing the significance of this once-in-a-lifetime couple’s getaway.
B R A N D O V E R V I E W
3 D E S T I N A T I O N W E D D I N G M A G . C O M ︱ 2 0 1 6 M E D I A K I T
2005 Year Established
* ALL ISSUES ARE AVAILABLE ON TABLETS AND EREADERS, INCLUDING THE IPAD, NOOK AND KINDLE.
Destination Weddings & Honeymoons’ audience is comprised of couples at all stages of the planning process, looking for their perfect locale for an unforgettable wedding or honeymoon away. Using research and database management, we can identify, surface and activate high-value brides and grooms across all of our media channels in order to drive tangible results.
B R A N D O V E R V I E W
Source: Omuniture 10/14 – 09/15 ; Facebook, Twitter, Google+, Pinterest, YouTube; Silverpop/Pentaho
2,179,000 Avg. Monthly
208,000 Avg. Monthly
108,000 Social Media
20,000 Custom Email
25,000 Editorial eNews
4 D E S T I N A T I O N W E D D I N G M A G . C O M ︱ 2 0 1 6 M E D I A K I T
46% INTERNATIONAL WEDDING
31% CONSIDERING BOTH
Destination Wedding Locations International vs Domestic:
A U D I E N C E P R O F I L E
Destination Weddings & Honeymoons’ audience represents couples who
are actively “engaged” in the wedding and honeymoon planning process
and deciding where to have their big day and getaway. To target a specific
audience of couples who are most likely to choose your destination, resort
or product/service – contact us.
Sources: 2014 DWH Audience Survey, Conducted by Bonnier Custom Insights
Honeymoon Locations International vs Domestic:
44% INTERNATIONAL HONEYMOON
43% CONSIDERING BOTHDOMESTIC
AUSTRALIA/ NEW ZEALAND
WILL HAVE A VALID PASSPORT AT TIME OF WEDDING
APPROX. SPENT PER DESTINATION WEDDING
AVG. NUMBER OF GUESTS
AVERAGE SPENT PER GUEST
AVERAGE SPENT ON HONEYMOON
Print READERS PER COPY
DWH READERS HAVE ALSO VISITED DESTINATIONWEDDINGMAG.COM
34 AVERAGE AGE
ATTENDED COLLEGE +90%
91,600 12% 88%
Male / Female
90%/84% Fiancé Self
M A R L I N M A G . C O M ︱ 2 0 1 6 M E D I A K I T
F O R M O R E I N F O R M A T I O N C O N T A C T
LAURA WALKER , GROUP PUBLISHER email@example.com | 407-571-4539
PAULA IWANSKI , CARIBBEAN, BERMUDA, EUROPE firstname.lastname@example.org | 407-571-4605
LEIDY HURTADO CARIBBEAN/MEXICO email@example.com | 407-571-4608
JULIE KITTREDGE , CARIBBEAN firstname.lastname@example.org | 813-877-6959
KELLY FREYGANG UNITED STATES email@example.com | 407-571-4743
JEFF MONDLE , PACIFIC firstname.lastname@example.org | 760-419-5898
SHARON MARINER , CALIFORNIA AND NEVADA email@example.com
DEBBIE ANDERSON , HAWAII firstname.lastname@example.org | 808-739-2200
KATE D'AMICO , VENDORS email@example.com | 407-571-4547