Media Kit (1)lkjnh€¦ · 15 hours ago · Print Ad Rates 10” x 20” FULL PAGE Black & White:...
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Media Kit Volume 116 2019-2020 The GW Hatchet 609 21st St. NW Washington, D.C. 20052 (202) 854-0925 [email protected]
Transcript of Media Kit (1)lkjnh€¦ · 15 hours ago · Print Ad Rates 10” x 20” FULL PAGE Black & White:...
Media KitVolume 1162019-2020
The GW Hatchet609 21st St. NW Washington, D.C. 20052
(202) [email protected]
Table of Contents
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About Us 3
Print Ad Rates 4
Distribution 5
Special Issues 6
Publication Schedule 7
Digital Ad Rates 8
Email Newsletter 9
Creative Services & Ad Packages 10
Contact Information 11
About Us
Facebook subscribers6,500+Twitter followers14,000+
Instagram followers1,000+
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The GW Hatchet is an editorially and fi nancially independent student newspaper serving The George Washington University and Foggy Bottom communities. First published October 5, 1904, it is the second-oldest continuously published newspaper in the District, after The Washington Post.
In 1993, The GW Hatchet was incorporated as an independent 501(c)(3) non-profi t organization, and the paper has been editorially and fi nancially independent of the University since then. The GW Hatchet publishes 2,500 copies once each week during the academic year on Mondays, in addition to a special freshman orientation issue during the summer recess, and a weekly online edition on Thursdays. News stories are also published on The Hatchet’s award-winning website daily.
37,000+Views per week
Print Ad Rates
10” x 20”
FULL PAGEBlack & White: $1,920
Color: $2,400
10” x 10”
HALF PAGEBlack & White: $960
Color: $1,200
QUARTER PAGEBlack & White: $640
Color: $800
10” x 5”
5” x 10”
EIGHTH PAGEBlack & White: $240
Color: $300
5” x 5”
10” x 2”
FRONT-PAGE BANNER$600 (color only)
CUSTOM SIZESEstimate availbale upon request
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Distribution
2,500 papers delivered weekly
33 distribution locations
Starbucks
Subway
Gelman Library
Elliott School of International Aff airs
Marvin Center
District House
Smith Center
The StatesmanApartments
GW School of Business
Lerner Health &Wellness Center
Multicultural StudentServices Center
And many more
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Special IssuesWELCOME BACK GUIDE
August 27BASKETBALL SEASON PREVIEW
November 5
HOLIDAY GUIDEDecember 10
STUDENT ASSOCIATION ELECTIONS GUIDE
Late March
PARENTS & ALUMNI WEEKEND GUIDEOctober 22
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BEST OF NORTHWESTApril 1
Publication Schedule
AUGUST 2018 SEPTEMBER 2018 OCTOBER 2018
NOVEMBER 2018
S M T W Th F S 1 2 3 4
11109876512 13 14 15 16 17 1819 20 21 22 23 24 2526 27 28 29 30 31
SEPTEMBER 2018 S M T W Th F S
18765432
9 10 11 12 13 14 1516 17 18 19 20 21 2223 24 25 26 27 28 2930
OCTOBER 2018 S M T W Th F S
113121110987
14 15 16 17 18 19 2021 23 24 25 26 2728 29 30 31
2 3 4 5 6
NOVEMBER 2018 S M T W Th F S
10987612 13 14 15 16 1719 20 21 22 23 2426 27 28
1 2 34111825 29 30
S M T W Th F S 18765432
9 11 12 13 14 1516 17 18 19 20 21 2223 24 25 26 27 28 2930
DECEMBER 2018
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S M T W Th F S
121110987613 14 15 16 17 18 1920 21 22 23 24 25 2627 28 29 30
1 2 3 4 5
JANUARY 2019
31
S M T W Th F S 29876543
10 11 12 13 14 15 1617 18 19 20 21 22 2324 25 26 27 28
FEBRUARY 2019
1 S M T W Th F S
29876543
10 11 12 13 14 15 1617 18 19 20 21 22 2324 25 26 27 28
MARCH 2019
1
29 3031
S M T W Th F S
1312111098714 15 16 17 18 19 2021 22 23 24 25 26 2728 29 30
2 3 4 5 6
APRIL 2019
510
22
1
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Digital Ad Rates
Our award-winning website, www.gwhatchet.com, provides all the content published in our weekly paper, as well as breaking news updates, blogs, and multimedia features. With over 2
million views during our last edition, it is a great (and cost eff ective) way to get your message out to the greater GW community.
BANNER AD(728 x 90 px)
SQUARE AD(350 x 200 px)
WEBSITE BANNER ADPRESENTED ON TOP OF ALL PAGES
$250 per week
WEBSITE SQUARE ADPRESENTED ON THE SIDE OF ALL PAGES
$200 per week
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Email Newsletter
Every Thursday, The Hatchet releases its email edition to its more than 17,000 subscribers, with new content each week, ranging from
breaking news to features. This week’s top stories from The GW Hatchet - Sponsored by (Your Business)Inbox
Lindsay Paulento Subscriber
YOURAD
HERE
(600 x 200 px)
SUBJECT LINE SPONSORSHIP$400 per week
EMAIL AD$250 per week
PACKAGE: SUBJECT LINE SPONSORSHIP & EMAIL AD$500 per week
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Don’t have an ad? Stumped on design? The GW Hatchet is here to help. Not only do
we deliver your message to one of the most vibrant collegiate communities in the country, but we can help design the ad to convey your message too. Our experienced business team
works closely with our award-winning graphic designers to create a professional and attractive
advertisement for our website, newspaper, or physical display. Contact us for rates.
Creative Services & Ad Packages
CREATIVE SERVICES AD PACKAGES
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Ad packages are a great way to save money in the long run. Cumstom package estimates are
available upon request.PRINT & ONLINE AD PACKAGE
Select print ad purchases come with one week of online box ad time
CONSECUTIVE PURCHASESDiscounts for purchases consecutive weeks of ad space
SUBJECT LINE SPONSORSHIP & EMAIL AD$500 per week
Contact Information
THE GW HATCHET609 21st St. NW Washington, D.C. 20052
(202) [email protected]
BUSINESS MANAGERTyler Loveless
EDITOR IN CHIEFLiz Provencher
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