MEDIA INFORMATION 2021 - Cranes Today · 2020. 10. 19. · Twitter followers (August 2020) 4,874...

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MEDIA INFORMATION 2021

Transcript of MEDIA INFORMATION 2021 - Cranes Today · 2020. 10. 19. · Twitter followers (August 2020) 4,874...

Page 1: MEDIA INFORMATION 2021 - Cranes Today · 2020. 10. 19. · Twitter followers (August 2020) 4,874 Facebook followers (August 2020) CRANES TODAY IN NUMBERS GLOBAL REACH OF 140 COUNTRIES

M E D I A I N F O R M A T I O N 2 0 2 1

Page 2: MEDIA INFORMATION 2021 - Cranes Today · 2020. 10. 19. · Twitter followers (August 2020) 4,874 Facebook followers (August 2020) CRANES TODAY IN NUMBERS GLOBAL REACH OF 140 COUNTRIES

M E D I A I N F O R M A T I O N

Launched in 1973, Cranes Today is the original magazine of the global lifting industry. Being the oldest one, does not mean we are not up to date with the latest trends in the media industry.

Over the past year, our parent company NS Media has invested heavily in our digital propositions. During the pandemic, resources were allocated to enhance our pre-existing digital edition distribution, to make sure that even more people have access to the magazine while working remotely. Like the print circulation, the digital circulation is audited by the ABC,

ensuring that the recipients are people within or associated with the crane industry. We are dedicated to grow this list even further.

The company has also invested in a virtual event platform. We will be hosting our first event, the Cranes Today Tower Crane Virtual Conference, in February 2021 (slide 7). We are planning to host an event focusing on the mobile crane side of the industry towards the end of 2021.

There are even more digital propositions in the pipeline, which will be communicated through the magazine over the next year.

OUR READERS

� Crane owners� Rental companies� Contractors� Crane dealers � Auction houses� Crane manufacturers� Component manufacturers and suppliers� Accessories manufacturers and suppliers� Special transport companies� Special transport manufacturers

NEW AGE

Page 3: MEDIA INFORMATION 2021 - Cranes Today · 2020. 10. 19. · Twitter followers (August 2020) 4,874 Facebook followers (August 2020) CRANES TODAY IN NUMBERS GLOBAL REACH OF 140 COUNTRIES

M E D I A I N F O R M A T I O N

Europe: 36.6%

Americas: 40%

Middle East and Africa: 7.5%

Asia Pacific: 15.9%

14,001Average circulation per issueSource: ABC (June 2019- June 2020)

7,429Digital edition circulationSource: ABC (June 2020 - print and digital distribution)

6,594Twitter followers (August 2020)

4,874Facebook followers (August 2020)

CRANES TODAY IN NUMBERSGLOBAL REACH OF 140 COUNTRIES

* ABC Figures for June 2020 (Print and Digital distribution)

Page 4: MEDIA INFORMATION 2021 - Cranes Today · 2020. 10. 19. · Twitter followers (August 2020) 4,874 Facebook followers (August 2020) CRANES TODAY IN NUMBERS GLOBAL REACH OF 140 COUNTRIES

M E D I A I N F O R M A T I O N

Every month our editorial team provides the latest news on the crane and special transport industries, and covers interesting projects. Through exclusive interviews with industry experts, our features offer in-depth analysis of product segments, market trends, technological developments and applications.

ENGAGING CONTENTJANUARY� USA� Wind� All terrains� Cranes Today Virtual Tower Crane Conference preview

FEBRUARY� Training � Special transport� Rough terrains

MARCH� Middle East� Tower Cranes � Infrastructure� Intermat preview

APRIL� Crawler cranes� Finance� Housebuilding

MAY� Oil and gas� Telematics� Mini Cranes

JUNE � Secondhand� Knucklebooms� France

JULY� UK� Alternative Lifting� Heavy lift

AUGUST� All terrains� Inspection and repair� Mining

SEPTEMBER� Truck cranes� Germany� Anti-Collision

OCTOBER� Boom trucks� Tower cranes � Attachments

NOVEMBER� Italy� Special transport � Rough terrains

DECEMBER� Controls and sensors� Crawler cranes � Canada

Page 5: MEDIA INFORMATION 2021 - Cranes Today · 2020. 10. 19. · Twitter followers (August 2020) 4,874 Facebook followers (August 2020) CRANES TODAY IN NUMBERS GLOBAL REACH OF 140 COUNTRIES

M E D I A I N F O R M A T I O N

Display ads appear both in print and digital editions. Adding links to your advert can directly lead our digital readers to your website.

SPECIFICATIONS

M E D I A I N F O R M A T I O N

DISPLAY ADVERTS

GUIDELINESNo responsibility is accepted for incorrect material or any other problems, including reproduction, if you do not adhere to the following.

PREFERRED FILE TRANSFER METHODPlease supply composite PDF files with all fonts embedded. All PDF files should be supplied in single and not multiple page format. Colour space must be CMYK and have an effective resolution of 300dpi.

OTHER FILE FORMATSWe can process files from InDesign, Photoshop, or Illustrator. Please ensure that you supply all the necessary fonts. Pictures should be saved as EPS, TIFF or JPEG files with a minimum resolution of 300dpi (120dpcm) at the size they are to appear. Colour pictures must be supplied CMYK.

PRICES

Double Page Spread £5,325 €5,999 $7,079

Full Page £3,950 €4,450 $5,251

Half page £2150 €2,425 $2,858.

Quarter page £1375 €1549 $1,827

Double page spread426mm x 293mm (bleed)420mm x 287mm (trim)393mm x 264mm (type)

Full page216mm x 293mm (bleed)210mm x 287mm (trim)183mm x 264mm (type)

Half page horizontal183mm x 130mm (type)

Half page vertical90mm x 264mm (type)

Quarter page90mm x 130mm (type)

Page 6: MEDIA INFORMATION 2021 - Cranes Today · 2020. 10. 19. · Twitter followers (August 2020) 4,874 Facebook followers (August 2020) CRANES TODAY IN NUMBERS GLOBAL REACH OF 140 COUNTRIES

M E D I A I N F O R M A T I O N

DIGITAL ADVERTISING

WEBSITE SPECIFICATIONS

Leaderboard728 x 90 pixels

Skyscraper600 x 120 pixels

MPU300 x 250 pixels

PRICES PER MONTH

Leaderboard banner £1500 €1690 $1994

MPU Banner £1250 €1408 $1661

NEWSLETTERCranes Today sends a newsletter 50 weeks a year.

Newsletter Banner (per week) £550 €619 $731

WEBSITE TAKE OVERThrough this offering an advertiser takes over all the advertising spaces on the homepage and can run different campaigns. This option could work well for promotion of new products.

GUIDELINESFile formats: JPEG, GIF, animated GIF and Flash. File size: Should not exceed 30kb.

M E D I A I N F O R M A T I O N

Page 7: MEDIA INFORMATION 2021 - Cranes Today · 2020. 10. 19. · Twitter followers (August 2020) 4,874 Facebook followers (August 2020) CRANES TODAY IN NUMBERS GLOBAL REACH OF 140 COUNTRIES

M E D I A I N F O R M A T I O N

The Cranes Today Tower Crane Virtual Conference will be a platform for industry experts to share their in-depth knowledge on specific aspects of this market segment with industry professionals from around the world.

The agenda comprises presentations on a wide range of topics that the market is currently discussing, with a global rather than a regional approach. The virtual attendees will have the chance to hear—among other themes—about technological innovations, market trends, challenging applications as well as ways to boost efficiency and safety of operation. They will also be able to ask questions to speakers in real-time.

During the conference breaks or at any other time, attendees will have the chance to visit the booths at the exhibition space, have private chats with manufacturer employees and access the material exhibited. They will also be able to engage in group discussions.

The event’s reach will not be restricted to those that virtually attend it on the day. By simply signing up to the event’s page, industry professionals will be able to view the presentations and access the booth material for a month after the event takes place.

VIRTUAL EVENT | THURSDAY 11TH FEBRUARY 2021

Page 8: MEDIA INFORMATION 2021 - Cranes Today · 2020. 10. 19. · Twitter followers (August 2020) 4,874 Facebook followers (August 2020) CRANES TODAY IN NUMBERS GLOBAL REACH OF 140 COUNTRIES

M E D I A I N F O R M A T I O N

Joe Woolerton

Group sales manager, lifting titles

[email protected]

+44 (0)20 7406 6687

Sotiris Kanaris

Editor, Cranes Today

[email protected]

+44 (0)20 7406 6742

CONTACTS

July 2020 Bridges Ports Luffers September 2020 Covid-19 Ground preparation CrawlersAugust 2020 Glazing Scandinavia All terrains October 2020 Stadiums Cameras Self-erectors

March 2020 Netherlands Underground Crawlers

001crt0320_Cover.indd 1 28/02/2020 09:04

November 2019 Italy Wind Rigging

001crt1119_Cover WN DS WN.indd 1 30/10/2019 14:55

April 2020 South East Asia Controls Derricks

December 2019 Japan Boom trucks Operator assistance devices

001crt1219_cover.indd 1 29/11/2019 08:47

May 2020 The Americas Rough Terrains Attachments

January 2020 Tower cranes Middle East Telehandlers

001crt0120_cover.indd 1 20/12/2019 13:55

June 2020 UK Telecrawlers Offshore

February 2020 ConExpo Preview All terrains Secondhand Power Plants

001crt0220_Cover.indd 1 31/01/2020 10:45