MediA inforMAtion 2010 - s3.amazonaws.com · Country/city report Morocco Saudi Arabia Jordan Qatar...
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MEDIA INFORMATION 2010 The definitive guide to successful hotel management
Transcript of MediA inforMAtion 2010 - s3.amazonaws.com · Country/city report Morocco Saudi Arabia Jordan Qatar...
MediA inforMAtion 2010
The definitive guide to successful hotel management
Hotelier Middle East is the definitive guide for hotel owners, investors and operators across the region.
Since launching in 2003, Hotelier Middle East has established a reputation as the leading publication for hoteliers in the Middle East.
In addition to providing monthly news and exclusive interviews, comment and analysis, expert roundtables and examples of best practice, Hotelier Middle East drives the industry’s news agenda and supports hoteliers with invaluable surveys, in-depth reports and the Hotelier Middle East Awards.
Key sections of the magazine include Hotelier Investor, filled with industry-leader interviews and financial results; Tech Talk, which covers the latest technology trends for hoteliers; Leisure Manager, providing insights for recreation and spa professionals; and Supplier Focus, including news and products.
Hotelier Middle East is published by the Middle East’s largest B2B publishing house, ITP Business Publishing in Dubai.
About the MAgAZine
Hotelier Middle east Hotel suppliers surveyFind out which hotel chains suppliers prefer to work with and discover which products are in most demand.
Hotelier Middle east General ManaGer’s surveyThe region’s GMs reveal business performance figures, industry predictions and the companies they would least like to work for.
Hotelier Middle east salary surveyFrom management to operations, front of house to back of house, industry professionals disclose their salary secrets and promotion prospects.
Hotelier Middle east power 50The 50 most influential people working in the Middle East hotel industry in 2010.
Hotelier Middle east awardsA highlight on the industry’s calendar, Hotelier Middle East recognises the unsung heroes of the hotel industry.
*Sponsorship opportunities are available for all of the above: please contact the advertising team
2010 highlights
Job title breAkdown*
the geogrAPhiCAl breAkdown of Hotelier Middle east MAgAZine inCludes the following regions:
CirCulAtion And reAdershiPRead by an audience of 30,807* per month, Hotelier Middle East has a BPA Average Qualified Circulation of 8,802 copies per month (BPA Statement Jan — June 2009) going directly to the following fields: hotels, resorts, catering, hotel supplies, laundry services, restaurants and bars, and property management.
*Publisher’s own data
*Publisher’s own data
bPA Average Qualified Circulation of 8802 copies per month (bPA statement Jan-June 2009)
Monthly readership of 30,807
Middle east: UAE, Saudi Arabia, Kuwait, Qatar, Oman, Bahrain, Lebanon and Jordan.
with circulation also covering: Asia, Europe, Africa,North America, South America and Asia Pacific.
readers of Hotelier Middle east include: CEOs, Owners/Partners/Proprietors, CFO’S, Managing Directors, Vice Presidents, Directors, General Managers, Managers and other personnel in the hospitality fields mentioned above.
*Results from ITP Business Survey show that 95% of readers have used Hotelier Middle East to make purchasing decisions for their hotel and more than 88% of readers consider the editorial content to be good or excellent.
General Managers – 37%Purchase Managers – 19%
HR – 3%
Hotel Owners – 4%
Developers – 5%
Designers – 7%
Finance Managers – 10%
Procurement – 15%
of readers have used Hotelier Middle East to make
purchasing decisions
of readers consider Hotelier Middle East editorial to be
good or excellent
* *95% 88%
editoriAl feAtures list 2010
whAt our reAders And Advertisers sAy
feAture JAnuAry februAry MArCh APril MAy June
special feature 2010 Forecast: Hotelier's Hot Predictions
Gulfood Preview Hotelier Middle East Supplier Survey 2010
AHIC Preview The Hotel Show Preview Hotel amenities
Country/city report Bahrain Oman UAE Lebanon Dubai Kuwait
industry best practice Staff recruitment Marketing Design Asset management Innovation Staff retention
roundtable Spa managers Hotel engineers Conference and banqueting managers
F&B managers Front of house managers Sales and marketing managers
Product analysis Bathrooms Uniforms Beds and bedding Ovens Ambience Outdoor furniture
Product guide Cleaning equipment Laundry equipment Soft furnishings Mini bars Kitchen equipment Flooring
technology focus Customer Relationship Management (CRM)
Building Management Systems (BMS)
F&B technology (POS systems)
Guest identification Meetings tools In-room technology
shows Gulfood / Ingredients GIBTM/ Facilities Management/ Hotelex / Interiors UAE
Deal / Horeca / FHA 2010
AHIC / ATM / Hotec / The Hotel Show/ Domotex
Beautyworld
feAture July August sePteMber oCtober noveMber deCeMber
special feature Hotelier Middle East Salary Survey 2010
Power 50 2010 Hotelier Middle East GM Survey 2010
Hotelier Middle East Awards 2010 Shortlist
Hotelier Middle East Awards 2010 Winners
Hotel Design
Country/city report Morocco Saudi Arabia Jordan Qatar Egypt Abu Dhabi
industry best practice F&B concepts Revenue management Security Sustainability Staff training Loyalty
roundtable GMs Chefs Executive housekeepers HR Procurement managers IT managers
Product analysis Tableware Gym equipment Artwork / lighting Spa products Security systems Refrigeration
Product guide Bathrooms Beds and bedding Furniture Flatware /cutlery Bar equipment Leisure amenities
technology focus Cutting-edge Green technology Internet Sound systems Reservations Entertainment
shows ME Pool & Spa/ Light Middle East/ Garden, Landscaping & Outdoor
Hotelier Awards / Gitex / Restaurant Show/ Equip Hotel Abu Dhabi
Index / Equip'hotel Paris
Alice Conolly ACIMMarketing ExecutiveSysco Guest Supply Europe
Sathi MenonManaging DirectorMediaone
Oliver KeyGeneral ManagerThe Address Dubai Marina
Hotelier Middle East is an invaluable tool for Sysco Guest Supply Europe. It keeps us up to date with key developments in the region and acts as a comprehensive marketing tool to reach our target audience. As a company supplying the hotel and leisure industry within the Middle East, it has become a precious source of information for our sales and marketing teams, especially the Announcements and Calendar sections, which provide very useful information about new openings and industry events.
Hotelier Middle East is one of the very few magazines which is circulated to a carefully targeted audience of hoteliers across the region. Hotelier Middle East has over the years become synonymous with credibility for providing a holistic view on the latest news’ analysis, product news, industry features, business trends and best practices to create a must-read title for professionals in the field of communication servicing hospitality clients.
Being a hotelier in such a dynamic city as Dubai, it is important to keep yourself up to date with what is happening in the industry, in the region as well as internationally. This is why Hotelier Middle East is such a great publication as it gives you an extensive view of your surroundings, while at the same time it keeps you in touch with other industry professionals.
HotelierMiddleEast.com offers customers a wide yet easy-to understand range of advertising options, from simple banner adverts and text-only web links through to targeted e-mail campaigns and more complex homepage animations.
Middle East professionals are increasingly logging onto the internet to find the business contacts and information they require.
The region’s current internet user base of 42 million (17.4% of its combined populations) is 1100% greater than it was in the year 2000, according to Internet World Stats, and the region is consistently reported to be the fastest growing internet base in the world.
This trend of more users ‘logging on’, combined with the arrival of HotelierMiddleEast.com as the region’s first dedicated hospitality industry web portal, represents a truly valuable opportunity for business advertisers.By advertising on HotelierMiddleEast.com and within the site’s associated eNewsletters, organisations of all sizes can now communicate information about their company,products, services and promotions to highly targeted hospitality industry professionals working in the Middle East.
Advertising on the site and in these eNewsletters offers numerous benefits:
Credibility — Hotelier Middle East, Caterer and Arabian Travel News are the region’s most respected hospitality industry publications
A highly tArgeted AudienCe — due to the sector-specific nature of the website and the tightly controlled circulation of our eNewsletters
MeAsurAble benefits — our digital advertising packages include click-through reports that explain how visitors responded to your campaign
brAnding — your digital artwork on the region’s only 100% dedicated hospitality portal will ensure your brand is at the forefront of buyers’ minds
ProMotionAl oPPortunities — online campaigns take place in real-time, so if you advertise digitally users can immediately take advantage of your company’s offers and promotions.
The website www.hoteliermiddleeast.com attracts more than 40,000 visitors a month (November 2009)The HotelierMiddleEast.com eNewsletter goes to more than 62,000 unique users per day
Position sPeCifiCAtions single issue price per insertion
six series (10% discount) per insertion
twelve series (15% discount) per insertion
PriMe Positions
Inside Front Cover 225 X 300 MM AED 25445 AED 22895 AED 21630
Inside Back Cover 225 X 300 MM AED 23700 AED 21335 AED 20140
Outside Back Cover 225 X 300 MM AED 28330 AED 25500 AED 24070
Double Page Spread 450 X 300 MM AED 36500 AED 32845 AED 31030
1/2 page DPS 426 X 132 MM AED 17370 AED 15625 AED 14760
stAndArd Advertising
Full Page ROP 225 X 300 MM AED 20985 AED 18890 AED 17825
Full Page 1st RHP 225 X 300 MM AED 27540 AED 24785 AED 23410
Half Page Horizontal 201 X 132 MM AED 13440 AED 12100 AED 11420
Half Page Vertical 99 X 264 MM AED 13440 AED 12100 AED 11420
Quarter Page Horizontal 201 X 48 MM AED 9750 AED 8775 AED 8280
Quarter Page Vertical 48 X 264 MM AED 9750 AED 8775 AED 8280
Quarter Page Regular 98 X 132 MM AED 9750 AED 8775 AED 8280
Creative options including false front covers, tailored supplements, magazine wraps, bookmarks and front cover gate folds are available on request
rAte CArd for hotelier Middle eAst $us (3.672 Aed = $1)
rAte CArd for www.hotelierMiddleeAst.CoM $us (3.672 Aed = $1)
Position sPeCifiCAtions PriCe Per insertion Per CPM
regulAr
Leaderboard on home page/specific section 728 X 90 Pixels AED 350
Half Banner on home page / specific section 234 X 60 Pixels AED 275
Verticle 'white' space on home page / specific section 220 X 550 Pixels AED 3415
MPU on home page / specific section 300 X 250 Pixels AED 385
AdvAnCed Adverts
Button on home page / specific section 220 X 90 Pixels AED 255
Standard Pop-up on home page / specific section 728 X 90 Pixels AED 735
Video Advert 300 X 250 Pixels AED 735
Peel back Homepage 500 X 500 Pixels AED 1100
sPeCiAl oPerAtions
Hospitality Directory adverts As per clients specs. AED 4995
Website section sponsorship As per clients specs. AED 34885
Survey Sponsorship As per clients specs. AED 37455
AD & Microsite combined As per clients specs. AED 91800
E-Newsletters Jan 1st will go to 62,000+ on a daily basis
Top Banner 728 X 90 Pixels AED 11750
Vertical Banner 120 X 240 Pixels AED 9915
Marquee Banner 468 X 60 Pixels AED 8445
Dedicated e-mail marketing 640 Pixels wide AED 990
*Discounts available on multiple campaigns *CPM = Cost per thousand
Platinum package All marketing benefits AED 477360
Gold package All marketing benefits AED 275400
Silver package All marketing benefits AED 146880
Category sponsor All marketing benefits AED 64260
*On the night branding available please call the sales team for further information
Advertising Publishing Director Diarmuid O’MalleyTel: +971 4 4356163Email: [email protected]
Commercial DirectorSarah WorthTel: +971 4 4356374Email: [email protected]
European Sales Manager Stephane de RemusatTel: +33 53 427 0130Email: [email protected]
editoriAlEditor Louise OakleyTel: +971 4 4356274Email: [email protected]
ProduCtionProduction CoordinatorSophia WhiteTel: +971 4 4356817Email: [email protected]
subsCriPtionsSubscriptions Help DeskTel: +971 4 2108459Email: [email protected]
hotelierMiddleeAst.CoMOnline EditorJamie KnightsTel: +971 4 4356267Email: [email protected]
Online CoordinatorRose YorobeTel: +971 4 2108135Email: [email protected]
ContACts
hotelier Middle eAst AwArds
