media Impact MASTER€¦ · advertorials) Traffic feed via different and native advertising...
Transcript of media Impact MASTER€¦ · advertorials) Traffic feed via different and native advertising...
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Media data 2020
ADVERTORIALSYour tailor-made appearance
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WELT and WELT AM SONNTAG
ADVERTORIAL
− The quality journalism of WELT is the ideal framework for your
individual communication messages.
− Use the image and editorial power of one of Germany's best-known
media brands to embed your product and achieve your
communication goals.
− We support you in the conception, design and realisation of your
communication goals.
− Whether as an editorial-looking article at DIE WELT or WELT AM
SONNTAG or as an online contribution on welt.de, we offer you the
optimal environment.
− In short: You stress what you want to communicate and we convey
your message.
Advertorials are marked as „advertisement“
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ADVERTORIALS PRINT
Pr ices 2020
1/4 page 1/2 page 1/1 page
WELT Print Total (Mon.-Sat. + Sun.)1 € 31,310.40 € 44,290.00 € 79,622.40
Creative costs* € 2,240.00 € 2,240.00 € 2,680.00
WELT Print Working Day2 € 15,576.00 € 24,100.00 € 44,452.00
Creative costs* € 2,240.00 € 2,240.00 € 2,680.00
For the execution of the order, the price list valid at the time of publication, including the General Terms and Conditions and the additional terms and conditions of the respective object of Media Impact in the
respective current version (available at: www.media-impact.de/agb) shall apply. All prices are exclusive of VAT and are calculated according to the 2020 price list and the discount agreements currently available for
the respective objects. This agreement applies to the above-mentioned objects for the advertisements of the client and its group companies. The Agency shall inform the Advertisers of any reductions in revenue and
fees (e.g. agency commissions, discounts, discounts in kind) to the extent that it is legally obliged to do so. Media service invoices will contain the following or a similar addition Revenue and fee reductions are
granted in accordance with the valid price list or a separate agreement. Credit memo documents for payment of revenue and fee reductions will contain the following or a similar addition: We will invoice in
accordance with the agreements existing between us regarding reductions in revenue and charges. If the booking is made by an agency, the agency will inform the advertiser of the revenue and charge reductions
displayed in this credit memo document, provided that it is legally obliged to do so.15% agency commission or additional agency discount is granted if the booking is made through an advertising agency recognised
by us.
*Production costs: Costs are incurred when the advertorial is designed by Media Impact and are neither contractually binding nor AE-compatible, plus VAT.1WELT Print Total = DIE WELT and WELT AM SONNTAG incl. compact editions2WORLD Print Working Day = DIE WELT
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ADVERTORIALS DIGITAL
Pr ices 2020
Advertorials & Stages Multiscreen (6 weeks)
As Package price
Advertorial Package2) 4,000.000 25,000 €1)
▪ 6 weeks
▪ Advertising media: stationary, mobile, social
Action Stage3) 10,000.000 40,000 €1)
▪ 4-6 weeks
▪ Advertising media: stationary, mobile, social
▪ Includes a minimum of two and a maximum of four articles (further articles can be added individually in the form of
advertorials)
▪ Traffic feed via different and native advertising banners, which are optimized by A/B testing over the entire campaign
duration
▪ The action stage will be integrated into the navigation system for the entire duration of the campaign.
▪ Integration of advertising banners with external links to the desired landingpage.
1) plus creation costs advertorial €3,000 // creation costs action stage €7,200
2) Advertorial S with 2 ICONIST FB Sponsored Posts (100.000 AIs): €20,000
3) Action stage with 4 ICONIST FB Sponsored Posts (200.000 AIs): €35,000.
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CONTACT PRINT NATIONAL
Kai Ehrenschneider-Brinkmann
Head of Advertising WELT
Media Impact GmbH & Co. KG
Axel-Springer-Straße 65
10888 Berlin
Tel.: +49 (0) 30 25 91 – 73 839
kai.ehrenschneider-
Here you will find your personal contact person in
your region!