7/18/2019 MBR Assignment

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7/18/2019 MBR Assignment

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With instant access to online mediums of news andinformation e.g. social media, e-newspapers, and instantmessages through news subscription via sms the use ofnewspaper seems to be facing tough competition.

The normal or ordinary person is mostly updated with

news channels at home or by word of mouth at publicplace.

Instant access to daily news or current news update can bedownloaded at ease on ipads, smartphones or computershence no need to wait for yesterday’s news on newspaper. 

Consumers save money by not purchasing newspapersbecause they already have been updated with relevantnews and don’t find anything different in newspapers. 

7/18/2019 MBR Assignment

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To assess how much of total population readnews.

To analyze how much of the total that readnews get their information via daily newspaper or other information sources.

7/18/2019 MBR Assignment

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Hypothesis 1 Ho) More than 30% of population read the news.

More than 30% of population do not read the news.

Hypothesis 2 Ha) More than 30% of population like reading daily

newspaper.

More than 30% of population get updated with newsvia technology or news channels rather than buyingdaily newspaper.