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Matthew Roberts Head of SustainabilityLandmarc Support Services

The Value of AONB’s to Business

Mat RobertsHead of Sustainability

Landmarc Support Services

Economic

Environment

Social

Me

Economic

Environment

Social

Landmarc

Economic

Environment

Social

Corporate Clout1 EU

17,549,214

15 Mexico 1,155,31629

Argentina 445,989

2 USA15,094,00

016 South Korea 1,116,247

30

Austria 418,484

3 China 7,298,097 17 Indonesia 846,83231

South Africa 408,237

4 Japan 5,867,154 18 Netherlands 836,25732

BP 386,463

5German

y3,570,557 19 Turkey 773,091

33

Sinopec Group 375,214

6 France 2,773,072 20 Switzerland 635,65034

United Arab Emirates 360,245

7 Brazil 2,476,652 21 Saudi Arabia 576,82435

China National Petroleum

352,338

8 UK 2,431589 22 Sweden 538,13136

Thailand 345,649

9 Italy 2,194,750 23 Poland 514,49637

Denmark 332,677

10 Russia 2,194,750 24 Belgium 511,53338

Columbia 331,655

11 India 1,847,981 25 Norway 485,80339

Iran 331,015

12 Canada 1,736,051 26Royal Dutch

Shell484,489

40

Venezuela 316,482

13 Spain 1,490,810 27 Exxon Mobil 452,92641

Greece 298,734

14Australi

a1,371,764 28

Wal-Mart Stores

446,95042

Malaysia 278,671

Of the worlds top 100 economic entities 2012, 40 were corporations ($ Millions GDP/Turnover)

Source: Fortune Global 500 2012, IMF

Top 10 Global Risks in 2014

1. Fiscal crises in key economies2. Structurally high unemployment/underemployment3. Water crises4. Severe income disparity5. Failure of climate change mitigation and adaptation6. Greater incidence of extreme weather events (e.g. floods, storms, fires)7. Global governance failure8. Food crises9. Failure of a major financial mechanism/institution10. Profound political and social instability

Source: World Economic Forum. Global Risks Report 2014

The 10 Year HorizonInstabilities in an increasingly multipolar world:Changing demographics, growing middle classes and fiscal constraints will place increasing domestic demands on governments, deepening requirements for internal reform and shaping international relations. Generation lost? The generation coming of age in the 2010s faces high unemployment and precarious job situations. The generation of digital natives is full of ambition to improve the world but feels disconnected from traditional politics.

Digital disintegrationSo far, cyberspace has proved resilient to attacks, but the underlying dynamic of the online world has always been that it is easier to attack than defend.

Collaborative multi-stakeholder action is needed. Businesses, governments and civil society alike can improve how they approach risk by opening lines of communication with each other to build trust, systematically learning from others’ experiences, and finding ways to incentivize long-term thinking. Source: World Economic Forum. Global Risks Report 2014

The World in 2060

Source: The Guardian 08.07. 14

If born in 2014, by 2060 you are either a barrister or a barista, there is not much in between.

Paul Mason, Channel 4 News Economics Editor comments on OECD Shifting Gear: Policy Challenges in the next 50 years re-port

Future Trends Shaping Business

Increasing skills gap Hollowing out of work Climate change Longer working lives Poverty and inequality Extreme weather Hyper connectivity Talent clusters Rebalancing markets

Priority Areas

CLIMATECHANGE

RELEASE OF NUTRIENTELEMENTS

ECOSYSTEMS

EXPOSURETO HARMFULSUBSTANCES

WATERBASIC NEEDS

& RIGHTS

SKILLS &EMPLYMENT

SUSTAINABLELIFESTYLES

FOOD, FEEDFIBRE ANDBIOFUELS

Changing “For a long time, CSR in Europe was primarily about how to manage the impact of your business: it was compliance driven.

Companies saw CSR as a part of communications and public affairs.

Now its contributes to sustainability and social innovation on local, regional or even global levels.

The hybrid engine is a highly social innovation: it lowers the environmental impact for society offering growth potential to the company.”

Stefan Crets. Corporate Social Responsibility leader. Toyota Motor Europe.

Not Business as Usual

Source: CSR Europe

World View

Stereotypes

How do you see the business world?

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World View

Introspection

How do you see the AONB world?

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Insight

Business Solutions

BUSINESSSOLUTIONS

IMPACTFUL

SCALABLE MEASURABLE REPLCABLE

BEYONDBUSINESSAS USUAL

ACTIONS LED BY COMPANIESTO ACCHIEVE SOCIETALMUST-HAVES BY 2020

Design Thinking

Action

“Innovation is the new sustainability, everyone loves innovation but many have been turn off sustainability by the lack of real progress.

Blueprints and examples are vital, action not jargon, things like the circular economy and natural capital.”

Finding True North, The RSAPeter LaceyManaging Director Accenture Strategy & Sustainability Services

Leadership“As business we need to start becoming part of the solution to today’s challenges. Not just because it’s time for business to be givers and not takers from the system that gives us life in the first place, but because the only way to guarantee long-term prosperity is to grow our businesses in line with the needs and aspirations of the communities we serve.

There is a huge opportunity for businesses that embrace this new model of responsible capitalism, but it does require a different approach. This goes well beyond CSR. It’s about moving to a licence to lead, where business sees itself as part of society and not separate from it.

Paul Polman, CEO Unilver

Transformation“Transformational leadership looks to create new markets from sustainable solutions.

It's not about trade off, its about smart investment to create advantage today from solving tomorrow's challenges.

It's not about abstract meaningless metrics it's about flood resistance, food security, healthy people and places.”

Source: Lynda Gratton. Professor of Management Practice. London Business School. RSA lecture June 2014

Collaboration

ExampleLondon, 8 July 2014 – The Natural Capital Coalition (NCC) is pleased to announce its selection of two consortia to develop what will be known as the Natural Capital Protocol.

WBCSD’s consortium is composed of Accenture, ARCADIS, The B Team, Climate Disclosure Standard Board, Conservation International, Deloitte, eCountability Ltd, eftec, ERM, GIST Advisory, Imperial College, Integrated Sustainability Services and Synergiz, Natural Capital Project, PwC, Sustain Value, The Nature Conservancy, World Resources Institute & WWF US.

IUCN’s consortium includes the IUCN National Committee of the Netherlands, Ernst and Young, Trucost, the University of Cambridge Institute of Sustainability Leadership (CISL), True Price, Industrial Ecology Research Services (IERS), & the Food and Agriculture Organisation (FAO).

Not Everything Comes True

Thank You