Mastery journal ppt week4

23
June 24,2016 Mastery Journey Timeline MDL501 Prof: Elena Rogalle By: Juanita Gomez

Transcript of Mastery journal ppt week4

June 24,2016

Mastery Journey Timeline

MDL501

Prof: Elena Rogalle

By: Juanita Gomez

Month 1 MDL 510- Mastery Personal Development & Leadership

GOAL:

¥  It helped me find my full potential and has made me analyzed myself and see what things I need to change to be able to succeed not only in my career, but at a personal level. I also learned that, perseverance and structure is two of the most important keys to obtain and maintain a successful business.

Strategies:

¥  Read and understand fully :Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

¥  Finish all assignment and find my personal mastery

¥  Watch Robert Greene Mastery Video at Google Talks - https://youtu.be/J4v_34RRCeE

¥  http://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.edu

By: Juainta Gomez

MAR 510- Internet Marketing Fundamentals Month 2

Goal:

¥  understand more the meaning of the internet marketing , and to learn how to strategize better, for any projects that are going on in my business.

Strategies:

¥  Read and study thoroughly the course materials.

¥  Complete all discussion boards

¥  Learn from Lynda.com Videos such as:

¥  http://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.edu

By: Juainta Gomez

MAR 632- Digital Storytelling and Branding

Month 3 Goal:

¥  Strengthen my knowledge and expertise in developing and creating a branding consistency of a business through internet marketing.

Strategies:

¥  Read and study thoroughly the course materials.

¥  Complete all discussion boards

¥  Learn from Lynda.com Videos such as:

http://www.lynda.com/LinkedIn-tutorials/Writing-Heard-LinkedIn/433721-2.html?org=fullsailold.edu

By: Juainta Gomez

IMK591- Internet Consumer Behavior and Analysis

Month 4

Goal:

Even though I have a little experience in this area , my goal for this class is to excel this area, by learning Internet marketing tactics and strategies that are taught in class to be able to practice them in my business as well as my job

Strategies:

¥  Read and study thoroughly the course materials.

¥  Complete all discussion boards

¥  Learn from Lynda.com Videos such as:

http://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.edu

By: Juainta Gomez

IMK 541- Web Design and Usability Month 5

Goal: 

¥  I don’t know about web design and it is going to be a challenge for me, but it is a need for me to succeed and excel in this area to put it in practice in my business and job.

Strategies:

¥  Read and study thoroughly the course materials.

¥  Complete all discussion boards

¥  Learn from Lynda.com Videos such as:

¥  http://www.lynda.com/User-Experience-tutorials/User-Experience-Fundamentals-Web-Design/421802-2.html?org=fullsailold.edu

By: Juainta Gomez

IMK 521 New Media Marketing Month 6 Goal:

¥  Is to improve my skills in organic marketing tactics to increase engagement with the public (business/consumers).

Strategies:

¥  Read and study thoroughly the course materials.

¥  Complete all discussion boards

¥  Learn from Lynda.com Videos such as:

¥  http://www.lynda.com/Facebook-tutorials/How-Rock-Social-Media/373993-2.html?org=fullsailold.edu

By: Juainta Gomez

IMK 511- Advanced Internet Marketing Strategies

Month 7 Goal:

¥  My goal is to learn an in-depth knowledge on how to strategy, develop and analyze marketing campaigns through email marketing, social media marketing, affiliate marketing, global internet marketing and search engine marketing.

Strategies:

¥  Read and study thoroughly the course materials.

¥  Complete all discussion boards

¥  Learn from Lynda.com Videos such as:

¥  http://www.lynda.com/Web-Responsive-Design-tutorials/Exploring-responsive-site/104969/115617-4.html?org=fullsailold.edu

By: Juainta Gomez

IMK 641- Strategic Internet Public Relations

Month 9 Goal:

¥  My goal is to learn how to utilize my Public Relations experiences and put it into practice through the Internet marketing. I will learn how to turn a negative impact and flip it to create a positive impact and change the conceptualization as fast as possible, to prevent viral negative feedback from consumers or viewers.

Strategies:

¥  Read and study thoroughly the course materials.

¥  Complete all discussion boards

¥  Learn from Lynda.com Videos such as:

¥  http://www.lynda.com/Marketing-Public-Relations-tutorials/Public-Relations-Fundamentals/186110-2.html?org=fullsailold.edu

By: Juainta Gomez

IMK 661- Web Analytics and Optimization Month 10 Goal:

¥  My goal is to will learn how to create and analyze web metrics that define a company’s marketing strategy and structure.

Strategies:

¥  Read and study thoroughly the course materials.

¥  Complete all discussion boards

¥  Learn from Lynda.com Videos such as:

¥  http://www.lynda.com/Web-Responsive-Design-tutorials/Responsive-Design-Fundamentals/104969-2.html?org=fullsailold.edu

By: Juainta Gomez

IMK671- Internet and the Law Month 11 Goal:

¥  My goal is to learn and gain knowledge on laws and other legal aspects that any business industry requires in the Internet marketing. I would like to improve my knowledge, intellectual property, copyright, domain names, trademark issues and the first amendment.

Strategies:

¥  Read and study thoroughly the course materials.

¥  Complete all discussion boards

¥  Learn from Lynda.com Videos such as:

¥  http://www.lynda.com/Business-Skills-tutorials/Introduction-copyright-law/365065/423255-4.html?org=fullsailold.edu

By: Juainta Gomez

IMK 691 – Internet Marketing Campaign Development

Month 12

Goal:

¥  My goal is to learn and practice Internet campaign development through case studies and campaign models to be able to create my own marketing campaign development, and to reinforce other aspects of the Internet marketing master program.

Strategies:

¥  Read and study thoroughly the course materials.

¥  Complete all discussion boards

¥  Learn from Lynda.com Videos such as:

¥  http://www.lynda.com/Facebook-tutorials/Digital-Marketing-Research/441601-2.html?org=fullsailold.edu

By: Juainta Gomez

Industry Involvement

Full sail Clubs Industry Organizations

¥  https://www.sba.gov

¥  Social Media Marketing Society- http:/society.socialmediaexaminer.com

¥  National Association of Professional Women-https://www.napw.com

¥  Media & Marketing Professionals Worldwide -

¥  Advertissing Age

¥  TED talks

¥  Entrepreneur Network E-NET

¥  International Student Society

¥  Intertainment Marketing Association

¥  United Arts

¥  Women of Full Sail

¥  Media Design Group

By: Juainta Gomez

Industry Leaders

Arianna Huffington Ann Handley

Richard Branson

By: Juainta Gomez

Michael Stelzner

Industry Leaders

Aileen Abella

By: Juainta Gomez

Companies that I Follow

www.ted.com www.socialmediaexaminer.com

https://thewaltdisneycompany.com/about/

https://www.youtube.com/user/incmagazine

http://www.hubspot.com

https://hootsuite.com

http://www.websitemagazine.com

By: Juainta Gomez

My ideal mentor is a person who:

¥  Has expertise on one field or two.

¥  persistent person. ¥ Positive thinker ¥  Has culture richness ¥ Good morals ¥ Never gives up ¥ Creative thinker ¥ Thinking out of the box ¥ Play to their strengths

Robert Green’s Ideal mentor is a person who: ¥  Life is short, and your time for learning and creativity is limited. Without any

guidance, you can waste valuable years trying to gain knowledge and practice from various sources. Instead, you must follow the example set by Masters throughout the ages and find the proper mentor. Choose the mentor who best fits your needs and connects to your Life’s Task. Once you have internalized their knowledge, you must move on and never remain in their shadow. Your goal is always to surpass your mentors in mastery and brilliance - (Greene x)

Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

¥  You possess an inner force that seeks to guide you toward your Life’s Task—what you are meant to accomplish in the time that you have to live. The first move toward mastery is always inward—learning who you really are and reconnecting with that innate force. Knowing it with clarity, you will find your way to the proper career path and everything else will fall into place. It is never too late to start this process.- (Greene vii-viii)

Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

¥  Don’t think about why you question, simply don’t stop questioning. Don’t worry about what you can’t answer, and don’t try to explain what you can’t know. Curiosity is its own reason. Aren’t you in awe when you

contemplate the mysteries of eternity, of life, of the marvelous structure behind reality? And this is the miracle of the human mind—to use its constructions, concepts, and formulas as tools to explain what

man sees, feels and touches. Try to comprehend a little more each day. Have holy curiosity.—ALBERT EINSTEIN - (Greene 205)

Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

By: Juainta Gomez

Robert Green Quotes & Citations

  Your true self does not speak in words or banal phrases. Its voice comes from deep within you, from the substrata of your psyche, from something embedded physically within you. It emanates from your uniqueness, and it communicates through sensations and powerful desires that seem to transcend you. You cannot ultimately understand why you are drawn to certain activities or forms of knowledge. This cannot really be verbalized or explained. It is simply a fact of nature. In following this voice you realize your own potential, and satisfy your deepest longings to create and express your uniqueness. It exists for a purpose, and it is your Life’s Task to bring it to fruition. (Greene 310-311)

¥ Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

By: Juainta Gomez

Mastery Journey Timeline

MDL 510- Matery

Personal Development

MAR 510- Internet

Marketing Fundamentals

MAR 632 – Digital

Storytelling and

Branding

IMK591 – Internet

Consumer Behavior &

Analysis

IMK 541- Web Design and

Usability

IMK521- New Media

Marketing

IMK 511 – Advanced

Internet Marketing Strategies

IMK 621- Advance Search Engine

Optimization

IMK 661 – Web

Analytics & Optimization

IMK 671 – Internet &

the Law

IMK 641 – Strategic Internet Public

Relations

IMK 691- Internet

Marketing Campaign

Development

By: Juainta Gomez

References

http://www.socialmediaexaminer.com/about/

http://blog.hubspot.com/marketing/insightful-marketing-insiders-follow-twitter-list#sm.00012b0q3bcssd2zwda20rs0kozr4

By: Juainta Gomez

References

¥  http://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.edu

¥  Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file

¥  Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

¥  Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

¥  Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

¥  http://www.lynda.com/Facebook-tutorials/Digital-Marketing-Research/441601-2.html?org=fullsailold.edu

¥  http://www.lynda.com/User-Experience-tutorials/User-Experience-Fundamentals-Web-Design/421802-2.html?org=fullsailold.edu

By: Juainta Gomez

References

¥  https://www.hootsuite.com

¥  https://www.socialmediaexaminer.com

¥  https//www.hubspot.com

¥  https//websitemagaxine.com

¥  https://thewaltdisneycompany.com/about/

¥  https://www.youtube.com/user/incmagazine

¥  Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

¥  Watch Robert Greene Mastery Video at Google Talks - https://youtu.be/J4v_34RRCeE

¥  http://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.edu

By: Juainta Gomez

References

¥  http://www.lynda.com/User-Experience-tutorials/User-Experience-Fundamentals-Web-Design/421802-2.html?org=fullsailold.edu

¥  http://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.edu

¥  http://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.edu

¥  http://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.edu

¥  http://www.lynda.com/Web-Responsive-Design-tutorials/Exploring-responsive-site/104969/115617-4.html?org=fullsailold.edu

¥  http://www.lynda.com/Web-Responsive-Design-tutorials/Responsive-Design-Fundamentals/104969-2.html?org=fullsailold.edu

¥  http://www.lynda.com/Facebook-tutorials/Digital-Marketing-Research/441601-2.html?org=fullsailold.edu

By: Juainta Gomez