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October 24, 2012

Beyond Big Data Mastering Data in Motion for Positive Business Impact

Giuliano Di Vitantonio

Vice President, Data Center and Cloud Marketing

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Internet of Everything

Data in Motion

Information Infrastructure

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170 years ago: Invention of the Telegraph

100 years ago: Invention of the Radio

Connected History

70 years ago: First general purpose electronic computer

40 years ago: First Internet connection

30 years ago: World Wide Web

Today

2003: 0.5B Connected Devices

2005: IP Traffic: 29 exabytes

2005: First Smartphone

2008: Video Traffic: 21 exabytes

2010: 7B Connected Devices

2010: 0.5B Smartphones

2012: 50M Connected Cars

2011: 90M Smartmeters

50 Billion Connected Devices

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Intelligent Connections

Busi

ness

and S

oci

eta

l Im

pact

Email

Web Browser

Search

Digitize Access

to Information

Digitize Interactions

(Business & Social)

Social

Mobility

Cloud

Video

E-commerce

Digital Supply Chain

Collaboration

Digitize Business

Processes Sensors Everywhere

Machine-to-Machine

Pervasive Intelligence

Ubiquitous Automation

Digitize Society’s

Nervous System

(Internet of Things)

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The INTERNET of THINGS

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Email

Web

E-commerce

Social

Video

Internet

of Things

Data

Volu

me

Present

Time

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Data

Longevi

ty

Data

Volu

me

Time

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• Motion-activated video playback

• Gesture-based interaction for on-demand information delivery

• Augmented reality for smart mirrors (share with friends)

• In-store shopping cart location tracking

• Real-time video analytics for improved customer services

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Time

Data

Longevi

ty

Data

Volu

me

Retail Data

Warehouse Barcode

RFID

E-commerce Customer

Sentiment

Smart

Sensors

Interactive

Billboards

CRM

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Time

Data

Longevi

ty

Data

Volu

me

CAD

Supply Chain

Planning

RFID

M2M

ERP/MRP

Smart Sensors

Supply Chain

Optimization

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Time

Data

Longevi

ty

Data

Volu

me

Distribution Automation

Substation

Automation

Systems

GIS System Deployment

OMS Upgrades

Smart Meter

Deployment

Programmable

Thermostat

New Devices in the

Home Enabled by

Smart Meters

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Transmission Substation

Power Generation

Primary Distribution Substations

Customers

Secondary Distribution Substations

Network Control Center

Real-Time

Connection

Distributed

Intelligence

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• First level of diagnostics at the edge

• Multiple networks combined at the edge

• Real-time intelligence for renewables

• Use of video and sensors to keep the lights on

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• Automatically capture location and demand for doctors, nurses, equipment, and patients

• Tele-Medicine

• Tele-Health

• Tele-Counseling

• Tele-Care

• Asthma GPS devices

• Smart pills

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Time

Data

Longevi

ty

Data

Volu

me

Digital-Based Records

Management

E-gov

Social Media

in Government

Digital

Public

Safety

Citizen App

Stores

Open

Government

Data

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• Remote video surveillance

• Shared digital evidence

• Monitoring and dispatching

• Intelligent object and motion detection

• Video behavioral analysis

• Public safety fleet and asset tracking

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User

Access

NETWORK INTELLIGENT

Data

Cen

ter

Applications

Sensors

Mobile Lifestyle

Connected Clouds

Interactive Video

Internet of Things

Device

Independence

Contextual

Information

Motion

Tracking

Intelligence

at the Edge

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Secure

• Seamless network policies

• Automated threat prevention

• Embedded & always on

Aware

• Subscriber, Session, Application

• Big data mining

• Real-time analytics

Dynamic

• User telemetry

• Multi-layer topologies

• State perimeters

Programmable

• Network-based APIs

• Customer specific algorithms

Agile

• Scale

• Economics

Manageable & Automated

• Integrated operational approach to compute, storage, network, apps, session, identity

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2

3 Data in Motion will shape Tomorrow’s Information Infrastructure

1 The “Internet of Everything” is the Next Chapter of the Internet

Data Longevity is becoming more relevant than Data Volume

Thank you.