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Marylene Delbourg-Delphis : Entrepreneurs are Performers
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Transcript of Marylene Delbourg-Delphis : Entrepreneurs are Performers
Entrepreneurs are
Performers
Marylene Delbourg-Delphis Twitter: @mddelphis
Blog: Grade A Entrepreneurs
You must tell your story to…
• Partners • Employees • Mentors, Advisors, VCs… • Friends & Family • And of course… customers • You are an evangelist who wants to be evangelized
Entrepreneurs are actors
Poetae nascuntur, fiunt oratores
• Even if you are an engineer…
• Even if you are shy • Etc…
• You must sell, and to do that, you must be able to recount what you do.
Simple tips • Share your passion as often as you can to hone
your skills: Make it clear to any audience
• See if people can repeat your story – and what they remember.
• Write your script. Rehearse, rehearse, rehearse until it becomes natural.
• Avoid empty adjectives and buzzwords: Live in everybody’s daily life.
• Listen how customers speak of their problem to have the right words.
• Share your customers’ passion: your story is yours when you speak like them – yet better…
Thank you!
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