Martin Catellier Networking Presentation

MARTIN CATELLIER, MBAINTERNATIONAL SALES & BUSINESS DEVELOPMENT EXECUTIVE

INTERNATIONAL EXPANSION - REVENUE DIVERSIFICATION – BUSINESS GROWTH

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INTERNATIONAL EXPANSION – REVENUE DIVERSIFICATION – BUSINESS GROWTH



Allow me to introduce myself and some of the potential topics that we might cover during an informative peer-to-peer meeting in the following slides.



MY INVITATIONI welcome the opportunity to meet in order to discuss

sales and business development within the technology sector.

Assessing organizational capability before committing to international expansion is critical.

My interest in you and your organization stem from the roles that you play in building your business strategically with viable partners.



Over 10 years’ experience in senior roles managing sales and business development.

Offers award winning performance and expertise penetrating international markets.

Develops effective growth solutions in the software and high technology industries.

Effectively oversees geographically dispersed sales teams and channel partners.

Diversifies income sources by opening new markets to exceed revenue objectives.

MY VALUE PROPOSITION

Is your organization seeking to penetrate new global markets and manage overall partner channels ensuring performance against objectives?

Improves financial results and grows competitive advantage.



CORE COMPETENCIES



PROVEN RESULTS



Cost overruns are rampant, and international profit margins often fall short of projections. The cost of rushing into a market too early when no market

yet exists must be balanced with the risk of entering too late.

Some markets are smaller than initially projected while some companies may simply be too small or underfunded to sustain this effort.

Many companies lose sight of the demands that an international sales push will place on the organization. Does the required breadth and depth of

skills exist?

Will internal politics and turf wars sabotage the venture? Internal organizational strife can create an "Us versus Them" environment.

QUESTIONS & ITEMS TO CONSIDER FOR OUR DISCUSSION



ANNUAL SALES GROWTH

Surpassed revenue targets in four consecutive years by 101%, 106%, 120%, and 106% in Latin America, Caribbean, and Asia Pacific as well as European, Middle East, and African markets with aggressive campaigns and personal sales support.

INTERNATIONAL MARKET EXPANSION

Recruited new partners in Venezuela, Peru, and Argentina to elevate performance in these markets. Generated combined sales of US$450 thousand for Venezuela, Peru in the next fiscal year and launched the Argentina branch with sales of US$100 thousand in the first 3 months of operation.

GLOBAL AGREEMENTS

Supervised the process of closing a large complex sale in Germany with hands-on negotiations to finalize price and contract negotiations. Closed the company’s largest ever mainframe deal, valued at €450 thousand.

AWARD WINNING PERFORMANCE

Received company’s “Top Performing Territory Manager” Award for achieving 106% of quota, as the only manager to meet the corporate quota.

TURNAROUND MANAGEMENT

Took over the European operation at a difficult time focusing efforts on supporting and guiding the existing sales team and channel. Increased sales by 9%, 16%, and 20% over three fiscal years, in the EMEA region.

MY ABILITY TO RESPOND TO THESE QUESTIONS - GLOBAL SALES LEADERSHIP



DIVERSICATION

EXPANSION

GROWTH



INNOVATIVE STRATEGIESImplemented a cross-territory compensation policy made necessary by an increasing number of

global deals. Policy adopted by all Sales Directors and later presented at the Global Sales Kickoff.

RELATIONSHIP OPTIMIZATIONOrganized a cross-cultural simulation for 40 key personnel including management and the sales

team conducting business in Europe. Improved communications between headquarters and regional teams.

START-UP VENTURESSpearheaded a Canadian start-up as the only Senior Manager in the country by initiating

recruitment, payroll, banking, cash flow, and all legal and logistical efforts to establish the company in Canada.

BUSINESS SOLUTIONS



ADDED VALUESPEAKING ENGAGEMENTS

Addressed audiences of up to 500 people, in French, English, Spanish, and Portuguese, in Latin America, Brazil, France, Iceland, Turkey, Netherlands, and Belgium.

PUBLICATIONS“Undeniable India” (May 2010) article on Canadian entrepreneurs doing business in India

Slick World International

LANGUAGESEnglish French Spanish Portuguese Italian

ACADEMIC HISTORYRichard Ivey School of Business University of Western Ontario – London, ON, Canada

Master of Business Administration Exchange Program to IESE Business School, in Barcelona, Spain

McGill University – Montreal, QC, CanadaBachelor of Commerce (Concentration: Finance)



Martin Catellier

It is my hope to learn as much as I have to offer in our discussion on market trends, revenue generation, and managing geographically dispersed sales

offices.

I would be honoured by the opportunity to speak with you about these and topics of your choice at a mutually convenient time.

If your company is seeking to bring immediate value to your current leadership team, I respectfully invite you to consider our meeting.



SERVING CLIENTS

Thank you for taking the time to view this presentation.Your time and consideration are appreciated.

I am a charismatic senior sales executive with a passion for entering and cultivating

new markets internationally.

To arrange a meeting to discuss how your organization can grow beyond its current borders, I can be reached at the following coordinates:

647.938.5554 [email protected]

INTERNATIONAL EXPANSION – REVENUE DIVERSIFICATION – BUSINESS GROWTH

Martin Catellier Networking Presentation

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