Marketing & Product Management Saturdays
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A case study following marketing and promotion of The Saturdays (my favs!)
Transcript of Marketing & Product Management Saturdays
Jingle Bell Ball – Capital FM
1st December 2008
15th December 2008
Friday 9th January – Loose Women
Thursday 15th January – The Alan Titchmarsh Show.
PR.
Produce a detailed PR and Marketing strategy for…
• Snoutwarbler
• Billy Steel
• Sierra Seville
• Lushuxxx
• The jilts
Consider:
All available media outlets, including viral advertising online.
Fashion and advertising tie-ins
Other, groundbreaking and wildly intelligent options.