Marketing On A Shoestring ... MARKETING On A Shoestring Cheap and Effective Marketing Strategies for

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Transcript of Marketing On A Shoestring ... MARKETING On A Shoestring Cheap and Effective Marketing Strategies for

  • MARKETING On A Shoestring

    Cheap and Effective Marketing Strategies

    for New Businesses.

  • vs

    Big Business

    Marketing

    New Business

    Marketing

    vs

  • Nurture

    Convert Refer

    Big Business

    Marketing

    Attract

    Capture

    Nurture

    New Business

    Marketing

  • Nurture

    Convert Refer

    Attract

    Capture

    Nurture

  • Get your message right

  • Leverage your inner circle

    Know Like Trust

  • Get some publicity

  • Get some publicity

  • Be easy to find

  • Build alliances

  • Write Articles/Guest Blogs

  • Use online forums

  • Nurture

    Convert Refer

    Attract

    Capture

    Nurture

  • • Domain Name - $12 p/year

    • Hosting - $100 p/year

    • Template - $20-$75

    Get a website

  • Build an email list

  • • e-books

    • white papers

    • coupons

    • subscriber only specials

    Offer an incentive to sign up

  • Use social media

  • Nurture

    Convert Refer

    Attract

    Capture

    Nurture

  • Create valuable content

  • Create A Podcast

  • Nurture

    Convert Refer

    Attract

    Capture

    Nurture

  • Make an offer

  • Seed your market

  • Nurture

    Convert Refer

    Attract

    Capture

    Nurture

  • Ask for referrals

  • Ask for testimonials

  • Say thank you