Marketing - Driving Traffic to Your Site
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Transcript of Marketing - Driving Traffic to Your Site
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MarketingDriving Traffic to Your Site
© 2016 RREM Business Consulting
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Advertising
Choose Your Platforms
- Facebook- Twitter- Tumbler- Pinterest- Google +- Blogger- YouTube- Instagram- Word Press
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Get SocialPromote Your Content
Be proactive! Everyone is on a social platform. People share relatable content. There is no better place to get your content seen then on social platforms. Determine which platforms are right for your content sharing to drive the traffic you need to your target audience.
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Switch It Up
23%
12%
16%5%6%
11%
27%
Performance of PlatformsFacebook Twitter
Instagram Linked In
Pinterest SnapChat
YouTube
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Attractive HeadlinesHeadlines are necessary to attract a desired audience. You want your headliner to be catchy, attractive and clean. The headline should draw people to your content or site with a curiosity to know more.
-Appealing-Catchy-Clean-Edgy -Memorable
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Search Engine Optimization - SEOEnsure that your headliners and on-page content are Search Engine Optimized (SEO).
You want to ensure keywords easily identify your content in search engines.
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On Page SEO
Internal LinksMeta DescriptionsOptimizationImage Alt TextBoost Organic
Traffic
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Long-Tailed KeywordsLong-tailed keywords are product focused words designed to provide a descriptive for specific products or services. Long-tailed keywords create a higher conversion value.
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Link Internally
Home Page
Landing Page
Website Products/Services
ContactAbout
Internal linking is one of the best ways to get your audience or customers directly to the content they want to view. Set images or links to create a user friendly internet experience.
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Guest Blogging
Create an interactive blog on yoursite to reach out to your customersand be able to interact with them.Understanding the feedback is essential for creating the ultimate user experience. Value creation is necessary for success.
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Email Marketing
Email is a good way to keep your customers up-to-date on new products and services, new updates to your website or just to thank them for visiting your website.
• Shout Outs • Sign up Welcome Emails• Updates on products and services