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Marketing Conferences That Work using social media
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blogs, blogs, Twitter, Twitter, and social and social networking networking sites in sites in the pursuit the pursuit of of publicity publicity for his for his book. book.
description
What I've learned about marketing my book and Conferences That Work via social media.Presentation given at Brooks Memorial Library on May 13, 2010.
Transcript of Marketing Conferences That Work using social media
One man’s One man’s descent into a descent into a world of world of blogs, Twitter, blogs, Twitter, and social and social networking networking sites in the sites in the pursuit of pursuit of publicity for publicity for his book.his book.
The story
What I’ve learned
Questions & discussion
How I did get here?
Initial marketing
•Review copies
•Research
•Google Alerts
Event Camp 2010 in NYC
Twitter basics•A web service, available from any
web browser or Twitter client
• Like texting, but everything's public
•140 character limit for tweets
•Following
•Private messages (DM)
•Hash tags (e.g. #eventprofs)
Marketing with SM
At this point, a question:
“What is the most important question you have / one thing you’d like to learn more about or discuss?”
Write your answer on a Post-it® note and pass to Annamarie.
What I’ve learned
• may give you all you need...
•…but will probably teach you more
Research
Facebook is for people you knew.
LinkedIn is for people you know.
Twitter is for people you want to get to know.
StatisticsLinkedIn Twitter
Questions and Discussion
Credits
Thanks for EventCamp image by Sophia Negron Photography and CC licensed content from flickr users brooksmemorial, curtis.kennington, evergreenkamal, joanna8555, lorenjavier, marcobellucci, paraflyer, pigliapost, sectionz, technotheory!
