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MARKETING of IOLs

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AkreosAO enVista

AkreosMICS enVista Toric

IOL PRODUCTs

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Akreos AO

World's frst asphericacrlic IOL !ith a"erration

ne#tralit$ since it doesnot add %#rther a"errationsto the patient's ee

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Akreos MICS Intraoc#lar

Lens The  Akreos MICS lens isdesi&ned to "e %ree o%spherical a"erration

Akreos AO Micro IncisionLens is desi&ned to "einected thro#&h a tr#e()*++ incision$ &oin&!here no lens has &one"e%ore and deli,erin& thepatient ad,anta&es o% as+aller incision

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enVista

 The enVista lens plat%or+co+"ines &listenin&-%ree$

scratch resistance and ana"erration-%ree desi&n in ahdropho"ic acrlic +aterial thatpro,ides %or a li%eti+e o%e.cellent ,ision

/)/ ++ incision si0e

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enVista Toric

Its frst hdropho"ic acrlicintraoc#lar lens 1IOL2 %or

asti&+atis+ correctionthro#&h its #ni3#e C hapticdesi&n that deli,ers s#periorrotational sta"ilit co+paredto other IOLs)

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POSITIO4I45

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Pro+otional Acti,ities

In clinic "randin& acti,it %or Stellaris

In clinic c#sto+i0ed "randin& acti,it %or Vict#s

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Pricin& Strate&

6#ndlin&

Disco#nts

7le.i"le credit ter+s

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Latest La#nch8 enVista Toric Plans to la#nch stand alone ,it e3#ip+ent

1sner&estic2

Plans to la#nch hdropho"ic iols in all the plat%or+s

Plans to la#nch 9ntr le,el phaco +achine1 Milleni#+2

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