Marketing and consulting to promote your practice · Digital Marketing Capture the attention of...
Transcript of Marketing and consulting to promote your practice · Digital Marketing Capture the attention of...
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Marketing and consulting to promote your practice
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A HISTORY OF CARING FOR SENIORS
For more than 27 years, the creators of Health Care Advantage have been committed to helping seniors get the care they deserve.
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PROVEN EXPERIENCEBefore founding Health Care Advantage, Matt Tucker ran a successful national company responsible for
enrolling more than 100,000 individuals into Medicare Advantage plans.
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GIVING YOU THE ADVANTAGE
With a history of developing successful sales and patient acquisition strategies for the senior market,
Matt Tucker is now offering up his knowledge and experience to help support value-based physician practices.
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HOW WE SELECT OUR PARTNERS
Not every clinical practice is a good fit for Health Care Advantage. We focus on building long-term, strategic partnerships
with physician groups that:
If your practice meets our partnership criteria, we can provide a variety of services to help grow your patient base.
Dedicate their practices to serving
seniors
Measure success based on health
outcomes
Take a coordinated approach to senior
health care
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WHAT WE DO
Whether you are just starting out or you’re an established value-based health care provider, we’ll help develop a custom mix
of services that meets your needs, goals and budget.
Custom consulting services to guide your growth
Acquisition Marketing
Forecasting & Reporting
Sales Training Technology Support
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Aquisition MarketingDRIVE MEMBERSHIPS FROM THE RIGHT KINDS OF PATIENTS
Need help growing your practice? We can take on your ongoing sales and marketing support, so you can stay focused what you do best - providing excellent care to seniors on Medicare.
Direct Mail Because we have a proven track record and years of experience in this space, we have secured the best rates in the country – and we pass those cost savings on to you.
Seminars & EventsCreate word-of-mouth surrounding the importance of value-based health care and drive awareness for your physician group.
Digital Marketing Capture the attention of seniors online to build, maintain and grow your senior patient base.
Outbound & Inbound Calling With more than a decade of contact center experience, we provide effective community outreach, scheduling and marketing support telephonically.
Grassroots Marketing By connecting with nearby leaders and business owners, we’ll help you generate promising new leads for your practice.
Promotional Content Distribute marketing materials that are branded as your provider group, or leverage Health Care Advantage branding to support your current campaigns.
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Sales TrainingOPTIMIZE PROCESSES AND REDUCE PATIENT ACQUISITION COSTS
Thinking about setting up a sales and acquisition strategy, but not sure where to start? We have experience developing effective sales processes that help fill appointments while keeping cost per patient low.
Open Houses & ToursGive patients an opportunity to meet your doctors, tour your facilities and determine if value-based health care is right for them. We can lead these tours as Health Care Advantage or optimize and promote your existing processes.
Staff Sales TrainingHow well you communicate during the sales process can mean the difference between a new patient and a lost lead. Our training and scripting tools can help prepare your team for these crucial conversations.
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Technology SupportSCALABLE DIGITAL SOLUTIONS
Leverage your practice’s key analytics to determine ways to increase enrollments and reduce costs. Our technology solutions are data-driven, so you can understand what’s working and where your efforts can be improved.
Scheduling TechnologySet up your practice with the scheduling technology you need to monitor open house and appointment attendance, and track performance over time.
Telephonic Patient AcquisitionBuild and maintain an electronic enrollment process that is seamlessly integrated with your patient management system.
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Forecasting and ReportingMEASURE WHAT MATTERS
Determine the steps you can take now to im-prove your future outlook. Through forecasting and reporting, we use your patient enrollment data to make informed, strategic recommenda-tions, so you’re prepared for what’s next.
ForecastingTogether, we can analyze your data and create a realistic new patient forecast and growth path. By knowing when and how to make personnel and infrastructural changes, you can save thousands in wasted time and resources.
Informed Marketing StrategiesBased on your patient acquisition goals and benchmarks, we can propose a custom mix of marketing services to support your growth. Over time, we will track campaign performance and recommend strategic adjustments to help improve results.
ReportingWith real-time reporting, you’ll gain a clearer understanding of how your lead acquisition and management efforts are performing. When things are looking good, we’ll help you discover ways to amplify your success, and when things don’t look so good, we’ll help get you back on track.
Venture Capital Firms & StartupsIf you’re just starting your value-based health care practice, we can provide strategic guidance to support your success. By analyzing the patient enrollment potential and hurdles that might exist in a particular area, we can help you narrow in on ideal markets.
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WHY WE DO IT
Searching for a new doctor can be a confusing, often overwhelming experience. Health Care Advantage helps guide seniors
to providers who are committed to helping them get healthier.
We’re passionate about getting seniors the right care from the right providers
It’s the way health care should be
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WHY NOW?All of health care is moving toward a model of outcome-focused,
value-based health care. We’re not only evolving to meet the needs of seniors – we’re evolving to meet the needs
of the changing health landscape.
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HOW WE DO IT
From lead generation and brand building to conversion optimization, we serve as an extension of your marketing team. We’ll help develop a multi-channel, custom marketing strategy to help increase the Medicare patient enrollments at your practice.
Multi-channel lead acquisition plans
National strategic alliancesThrough our years serving the Medicare audience, we have developed great relationships with prominent health care organizations. If a patient isn’t enrolled in an accepted insurance plan, we’ll transfer them to a licensed agent who can enroll them on the spot.
Qualified team with decades of experience Every lead we generate is processed through our centralized reservation team. This team is comprised of highly-trained, experienced representatives who are skilled in scheduling appointments and qualifying prospects.
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OUR EXPANDING PARTNER LOCATIONS
Health Care Advantage partners with physician groups across the nation. Our partner network is quickly growing,
and we are adding new locations all the time.
Anderson
Greer
Orchard Park
Powdersville
4 LO
CA
TI O
NS
Greenville
Gastonia
Bandera Road
Castle Hills Floresville
Greco Live Oak
New Braunfels NIX 809
Thousand Oaks
8 LO
CAT
ION
S
Wyandotte
Olathe
Independence
Midtown
4 LO
CA
TIO
NS
Kansas City
San Antonio
Map data 2017 Google
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CONTACT US TO GET STARTED
HealthCareAdvantage.com/Providers
877-230-9304
The way health care should be