MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line...

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MARKETING ALLIANCE MARKETING ALLIANCE DEALER INCENTIVE PROGRAM STREET STRIP TRUCK OFF-ROAD

Transcript of MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line...

Page 1: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

MARKETINGALLIANCEMARKETINGALLIANCED E A L E R I N C E N T I V E P R O G R A M

S T R E E T S T R I P T R U C K O F F - R O A D

Page 2: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

With an opening order of 8 units purchased, MTMA members receive: 1 - Mickey Thompson embossed aluminum tacker sign

2 - Mickey Thompson mini banners

1 - Mickey Thompson 3’x8’ bay banner

1 - Poster frame display (includes interchangeable posters)

1 - Countertop display

plus - “sold here” decals, catalogs, pocket guides and more.

PoINT of PuRChAsE MATERIALs

Our included, interchangeable posters are designed to fit your business model.

Page 3: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

Free-standing display options:

• Mickey Thompson Street/Strip

• Mickey Thompson Truck

• Dick Cepek Truck

PoINT of PuRChAsE MATERIALsWith an opening order of 16 units purchased, MTMA members receive:

All of the P.O.P. materials mentioned

on the left plus

2 - Free-standing displays (33”x80”)

Free-standing display and design subject to change without notice.

80”

Page 4: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

Quarterly Reward Dollars will be credited to your own personalized Mickey Thompson Debit MasterCard*. The more you purchase, the more you earn!

Lucrative rewards for each Mickey Thompson or Dick Cepek unit purchased, whether it’s a tire or a wheel!

$7 per unit reward based on a minimum of

120 units per quarter

$3 per unit reward based on a minimum of

24 units per quarter

QuARTERLy REwARds PRoGRAM

GOLD

SILVER

REACh youR ANNuAL GoAL ANd EARN A MINIMuM of

$3,360!

* U.S. only. Canadian issued card is non-reloadable

Platinum

$5 per unit reward based on a minimum of

60 units per quarter

Page 5: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

JUNE (BUY) PROMOTION VALID FROM JUNE 1ST THROUGH JUNE 30TH.

PROOF OF PURCHASE (PURCHASE INVOICE) MUST BE SUBMITTED TO ROBERT DEJARNETTE AT

951-245-3413 BY JULY 15TH.

ALL REWARDS WILL BE ADDED AT THE END OF THE SECOND QUARTER.

WHEELS WILL SHIP PREPAID FROM MICKEY THOMPSON. NO OVERNIGHT SHIPPING ON FREE WHEELS.

IF YOU HAVE ANY QUESTIONS PLEASE CONTACT ROBERT DEJARNETTE AT 800-222-9092 EXT 3720 OR KIRK

FENN EXT 3112; OR YOU CAN ALSO EMAIL MICKEY THOMPSON TIRES AT

[email protected]

OFFER VALID FOR MICKEY THOMPSON MARKETING ALLIANCE (MTMA) MEMBERS ONLY.

BUY 8 DICK CEPEK

TORQUE BLACK,

TORQUE GUN METAL,

OR GUN METAL 7

WHEELS AND GET ONE

SET OF 4 FREE

BUY 8 SC-5

WHEELS AND GET

ONE SET OF 4 FREE

“Power Promotions”EXCLUSIVE BONUS OffErS that arE ONLy aVaILaBLE tO MtMa MEMBErS

JULY (SELL) IN CONJUNCTION, DICK CEPEK IS OFFERING A $50 CONSUMER REBATE WHICH WILL RUN FROM JUNE 1st THRU AUGUST 31ST PROMOTION VALID FROM JULY 1ST THROUGH JULY 31ST. PROOF OF SELL (CONSUMER'S INVOICE) MUST BE SUBMITTED TO ROBERT DEJARNETTE AT 951-245-3413 BY AUGUST 15TH. ALL REWARDS WILL BE ADDED AT THE END OF THE THIRD QUARTER. IF YOU HAVE ANY QUESTIONS PLEASE CONTACT ROBERT DEJARNETTE AT 800-222-9092 EXT 3720 OR KIRK FENN EXT 3112; OR YOU CAN ALSO EMAIL MICKEY THOMPSON TIRES AT [email protected] OFFER VALID FOR MICKEY THOMPSON MARKETING ALLIANCE (MTMA) MEMBERS ONLY.

SELL A SET OF 4 NEW MICKEY THOMPSON BAJA ATZP3 OR THE

NEW DICK CEPEK FUN COUNTY TIRES

AND EARN $50

SELL A SET OF 4

MICKEY THOMPSON STREET COMP TIRES

AND EARN $50

AddITIoNAL REwARd offERs

MTMA members are eligible

for our exclusive email

bonus offers. Make sure to

check your inbox often

for our awesome

“Power Promotions”.

usE ThE AddITIoNAL REwARds foR:

1. Yourself

2. Your employees

3. Your customers

4. Your bottom line

fREE PRoduCT offERs

Page 6: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

• Sales leads generated through our full page consumer ads in

major enthusiast publications

• Exclusive direct mailings of P.O.P. materials, promotions and

rebates

A results proven sales tool to help

your business.

AdvERTIsING suPPoRT

For a dealer near you, call ...

As a MTMA member, you’ll receive “Preferred Dealer”

status on Mickey Thompson / Dick Cepek websites and

our Toll-free Telephone Dealer Locators

Be a Part of the Legend

E S T . 1 9 6 3

STZBAJA

The Baja STZ™ offers excellent steering response, superior grip, and great all-weather traction making it the perfect choice for work, play, or sportsman applications. It also has an aggressive tread design, variable density nylon over wraps, serrated tie bars and shoulder scallops, and strategic siping for improved stability, long wear, and traction in wet or icy conditions.

ROADWith added traction for off-road.

Built for thE

Shop, Compare, Save. Click the “Buy Now” button at MickeyThompsonTires.com.

BAJA STZ BAJA ATZ BAJA MTZ BAJA CLAW TTC

DIESEL POWER - MT0812

For a dealer near you, call 866-943-6729or visit us at www.MickeyThompsonTires.com

Be a Part of the Legend

BAJA ATZP3

The new Baja ATZP3™ has a unique “hybrid” design between an all-terrain and mud terrain tire to give you the grip you need for your weekend adventures and the smooth ride to get you down the road in comfort. The Baja ATZP3 features an extra wide footprint and beefy tread blocks for great all around traction. All sizes feature PowerPly™ 3-ply sidewall construction.

NEW!

All SIZES FEAturE

BAJA ATZP3 BAJA MTZ BAJA CLAW TTCBAJA ATZBAJA STZ

A BRAND NEW WAy OF GETTING yOu ThERE!

Shop, Compare, Save. Click the “Buy now” button at Mickeythompsontires.com.

4WD - MT0912

For a dealer near you, call 866-943-6740or visit us at MickeyThompsonTires.com

Official Tire

Crusher™

PREPARE FOR ADVENTURE

Mud Country™

DC2 TORQUE TORQUE GUN METAL GUN METAL 7

INTRODUCING THE ALL NEW DICK CEPEK

PACKAGE IT UP! ADD A SET OF DICK CEPEK WHEELS.

The FUN COUNTRY ® by Dick Cepek Tires & Wheels was developed using a unique combination of design elements, technology and

engineering. It delivers excellent off-road traction, a quieter ride and superior durability for today’s light trucks and 4x4s. Three ply sidewalls, deeper tread, circumferential grooves, stone ejector ribs, large shoulders, and a unique tread and sidewall design make this tire the best all-terrain tire for your next adventure.

FUN COUNTRY

Radial FC II®

Fun Country®NEW!

For a dealer near you, call (800) 222-9092or visit us online at DickCepek.com

Page 7: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

We train you and your employees on all aspects of

Mickey Thompson and Dick Cepek products so

your team will be prepared to sell our

high tech products.

Ongoing training for future employees

is made available via our online

training website.

EMPLoyEE TRAINING & CERTIfICATIoN PRoGRAM

EARN A fREE CAP oR T-shIRT whEN you CoMPLETE ThE CouRsE!

JoIN us oN ouR PERIodIC wEbINARs whICh fEATuRE TRAINING oN NEw PRoduCTs ANd sPECIAL offERs.

Page 8: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

Earn one Loyalty Reward Point for every unit purchased.LoyALTy REwARds PRoGRAM

Showroom Display: • 8 foot x 8 foot graphical showroom display

• Flat screen TV and DVD player

• Built-in literature shelf

• Add your own tire and wheel displays for a truly impressive selling tool!

Mini Tire Displays: This mini tire & wheel display is less

than 24” tall and is a great way to

show off the Mickey Thompson and

Dick Cepek light truck tire and wheel

line when you have limited floor

space for full size tires and wheels.

Holds Mickey Thompson pocket

guide brochures (included).

While supplies last.

75 points 75 points

Showroom display only: 500 points

Showroom display with TV and DVD player: 875 points

65 points - wheel displays125 points - tire displays 125 points - tire displays

See “MICKEY THOMPSON MARKETING ALLIANCE PROGRAM RULES & CONDITIONS “ for more details.

Page 9: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

LoyALTy REwARds PRoGRAM

Apparel: Earn our exclusive, branded apparel:

• Embroidered polo shirts

• Windbreakers

• Leather jackets

Full Size Tire Displays

Heavy duty display securely holds

three tires.

Embossed aluminum sign and display tires

sold separately.

40 points25 points 100 points

175 points

RewardsItem PointsT-Shirt ................................................ 10Cap .................................................... 10Banner ............................................... 15Poster ................................................ 15Tacker sign .........................................35Countertop info center .......................40Poster display ....................................40Wheel display .....................................65Mounted tire display ......................... 125“Pull Up” display ............................... 125

175 points

Outdoor SignageItem PointsEach face ......................................... 150One face and one box ....................375Full install of one sided sign ..............750

Use Loyalty Reward Points for apparel, P.O.P. materials and displays.

Page 10: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

Baja Claw® TTCExtreme Terrain Radial

Baja MTZ ™Mud Terrain Radial

SporTSMan pro®

Bias Ply Classic Street Rod Tire

SporTSMan S/r ™Radial Street Rod Tire

Wide Rears, Skinny FrontsRadial White Letter for

Muscle Cars

SporTSMan S/T ™

PRoduCT LINEuP

The Ultimate UHP Tire for American Muscle

STrEET CoMp ™

NEW!

ClaSSiC iii ™

NEW!

ClaSSiC iii ™ BlaCk

NEW!

NEW!

Baja STZ ™Street Smart All Terrain Radial

OE Replacement Sizes

MICKEY THOMPSON TRUCK TIRES & WHEELS

MICKEY THOMPSON STREET TIRES & WHEELS

SidEBiTEr® ii

NEW!

ClaSSiC Baja loCk ™

NEW!

Baja aTZp3 ™All Terrain Radial

NEW!

STrEET CoMp ™ SC-5 ™

Page 11: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

MICKEY THOMPSON STRIP TIRES & WHEELS

DICK CEPEK TIRES & WHEELS

ET STrEET® radial iiDOT Drag Radial

ET drag®

Bias Ply Drag SlickET STrEET®

Bias Ply DOT Drag TireET STrEET® radial

DOT Drag RadialET STrEET® radial pro

275 Drag Radial (Race Only)

dC-2 BlaCk ™TorquE ™gun METal TorquE ™gun METal 7 ™

pro-5 ET drag® pro-5 ET drag® pro-5 ET drag®

raCing BEad loCk

NEW!

CruShEr ™Extreme Terrain Radial

Mud CounTrY ™Mud Terrain Radial

Fun CounTrY ®All Terrain Radial

NEW!

Trail CounTrY ™

NEW!

Street Smart All Terrain RadialOE Replacement Sizes

Page 12: MARKETING ALLIANCE · show off the Mickey Thompson and Dick Cepek light truck tire and wheel line when you have limited floor space for full size tires and wheels. Holds Mickey Thompson

For More InForMatIon ContaCt Mickey Thompson Performance Tires & Wheels

4600 Prosper DriveStow, OH 44224

800-222-9092

Fax: [email protected]

www.MickeyThompsonTires.com

M/T® 8/2013 PRInTED In USA PART # 14M011111