Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry...
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Transcript of Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry...
![Page 1: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/1.jpg)
Market OverviewMarket Overview
![Page 2: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/2.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Size of IndustrySize of Industry
Bigger than Movies!◦ $13.5 Billion in 2006
Traditional PC Market◦ ~$1 Billion
Casual◦ ~$1 Billion
Online / MMO◦ ~$4.5 Billion
Console Hardware◦ $4.6 Billion
Console Games◦ $4.8 Billion
No the numbers don’t add up!
![Page 3: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/3.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
AudiencesAudiences
Hardcore◦Small but dedicated trend-setters
Core◦‘Majority’ of console
Casual◦Everyone else
Who cares!?
![Page 4: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/4.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
TrendsTrends
PC Gaming is downCasual Games are upSteady growth
![Page 5: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/5.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
TrendsTrends
MMOCommunityConsoleMobile
![Page 6: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/6.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Game DistributionGame Distribution
Retail PCRetail ConsoleDownloadable ConsoleWeb / DownloadableMobile
![Page 7: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/7.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Game GenresGame Genres
MMOSportsRPGCasualKidsEducational
![Page 8: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/8.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
ConsumerConsumer
Teenage maleMom & DadGrandma & GrandpaFrat BoyEveryone in between
![Page 9: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/9.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
MMOMMO
Massively Multiplayer OnlineLots and lots of people playing in the
same worldWhat’s the largest MMO?
◦Hint: it’s not World of Warcraft
![Page 10: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/10.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
MMO examplesMMO examples
World of WarcraftEverquestRunescapeClub PenguinToontownSecondLife
![Page 11: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/11.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
MMO CharacteristicsMMO Characteristics
ExpensiveRelease is just the beginningRecurring usage & payment
![Page 12: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/12.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Console Console
Purchase at FutureShop/Best BuyLots of different stylesVery high production quality
![Page 13: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/13.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Console examplesConsole examples
MaddenWii SportsGrand Theft Auto
![Page 14: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/14.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Console CharacteristicsConsole Characteristics
ExpensiveConsole maker is a gatekeeperLargest audience
![Page 15: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/15.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Downloadable ConsoleDownloadable Console
Xbox Live ArcadePlayStation DownloadNintendo Virtual Console
![Page 16: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/16.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Downloadable Console examplesDownloadable Console examples
FlowGeometry WarsUno
![Page 17: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/17.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Downloadable Console Downloadable Console CharacteristicsCharacteristics
Small’ish budgetConsole DistributionBest way for indies to reach consolesBig players, getting very involved
![Page 18: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/18.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
WebWeb
Play on websiteFlash / Shockwave / VirtoolsAll ranges of production quality
![Page 19: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/19.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Web examplesWeb examples
Candystand.comMiniclip.comLine RiderKongregate.com
![Page 20: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/20.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Web CharacteristicsWeb Characteristics
Can be very low budgetLots of distributionMonetization is the challenge
![Page 21: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/21.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
CasualCasual
Download 1-hour trialEasy accessible gameplay$20 saleLots of competition
![Page 22: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/22.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Casual examplesCasual examples
BejeweledDiner DashMystery Case Files
![Page 23: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/23.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Casual CharacteristicsCasual Characteristics
Still cheap’ishIncreasing production qualityLots of channels available
![Page 24: Market Overview. SSMIC Game Development Workshop - Brian Robbins June 21,2007 Size of Industry Bigger than Movies! ◦$13.5 Billion in 2006 Traditional.](https://reader031.fdocuments.net/reader031/viewer/2022013011/56649d995503460f94a84339/html5/thumbnails/24.jpg)
SSMIC Game Development Workshop - Brian Robbins June 21,2007
Market ?’sMarket ?’s