Marcelo Bustamante Biog-lr (1)

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Speaker Biog Background Behind the scenes of mass-production for nearly twenty years, Marcelo Bustamante entered his industry as a courier for one of the world’s biggest printers and is now the Managing Director of Amstore Innovation, the production agency that specialises in mass-producing digital media and creative packaging. Marcelo has been responsible for evolving Amstore from a humble CD and DVD production facility to a market leader in design and manufacture of marketing and promotional products for just about every business sector. As the owner of a medium sized enterprise, Marcelo has found ways of producing engaging and unique products for some of the biggest agencies and brands around the world, showcasing that big companies don’t only work with big companies, but, through the development of innovative products, creative ideas and outstanding customer service large corporations will partner with small companies. With a large percentage of the Amstore’s products being used for marketing communications, many are also used for retail and promotions in the form of physical-digital media and brand communication. Marcelo has been responsible for innovating and launching VideoPak – the audio-visual technology product that fuses LCD screens into print. With offices in UK, Germany, South Africa, New Zealand, Australia, Hong Kong and USA, Amstore’s global reach is vast and Marcelo is responsible for the UK and Europe as well as new product innovation for the entire group. Marcelo works with many leading brands and agencies not just in the UK but worldwide delivering cutting edge technology products from conceptual product design through to finished product. VideoPak product design and assembly is based in the UK and manufacturing partners can be found in the UK, Europe and the Far East. Marcelo believes that physical engagement and interactivity is one of the most powerful tools in the modern day marketing mix and many of his products offer effective ways for brands to engage with their people, help grab attention and make them stand out from the competition. By utilising marketing tools that are interactive and engaging, Marcelo feels brands will certainly get closer to their customers and help create increased brand affinity. Marcelo’s products have received acclaim from some of the biggest newspapers in the country including, Metro, Telegraph, Management Today, FMCG News and Business Week. MARCELO BUSTAMANTE

Transcript of Marcelo Bustamante Biog-lr (1)

Page 1: Marcelo Bustamante Biog-lr (1)

Speaker Biog

Background

Behind the scenes of mass-production for nearly twenty years, Marcelo Bustamante entered his industry as a courier for one of the world’s biggest printers and is now the Managing Director of Amstore Innovation, the production agency that specialises in mass-producing digital media and creative packaging.

Marcelo has been responsible for evolving Amstore from a humble CD and DVD production facility to a market leader in design and manufacture of marketing and promotional products for just about every business sector. As the owner of a medium sized enterprise, Marcelo has found ways of producing engaging and unique products for some of the biggest agencies and brands around the world, showcasing that big companies don’t only work with big companies, but, through the development of innovative products, creative ideas and outstanding customer service large corporations will partner with small companies.

With a large percentage of the Amstore’s products being used for marketing communications, many are also used for retail and promotions in the form of physical-digital media and brand communication.

Marcelo has been responsible for innovating and launching VideoPak – the audio-visual technology product that fuses LCD screens into print. With offices in UK, Germany, South Africa, New Zealand, Australia, Hong Kong and USA, Amstore’s global reach is vast and Marcelo is responsible for the UK and Europe as well as new product innovation for the entire group.

Marcelo works with many leading brands and agencies not just in the UK but worldwide delivering cutting edge technology products from conceptual product design through to finished product. VideoPak product design and assembly is based in the UK and manufacturing partners can be found in the UK, Europe and the Far East.

Marcelo believes that physical engagement and interactivity is one of the most powerful tools in the modern day marketing mix and many of his products offer effective ways for brands to engage with their people, help grab attention and make them stand out from the competition.By utilising marketing tools that are interactive and engaging, Marcelo feels brands will certainly get closer to their customers and help create increased brand affinity.

Marcelo’s products have received acclaim from some of the biggest newspapers in the country including, Metro, Telegraph, Management Today, FMCG News and Business Week.

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